ABSTRACT This article presents an ethnographic study of Sámi heritage language education in public schools in a city in Norway. The Sámi people, the only recognised Indigenous people in Europe, are reclaiming their language and culture after intense assimilatory efforts by the Norwegian state. Based on ten weeks of fieldwork in Sámi heritage language (HL) education in an urban setting far from the Sámi core areas, the current article investigates how Sámi teachers and students negotiate subject positions in HL education based on Sámi culture, values, and traditional knowledge. The researcher observed lessons, wrote field notes, collected teaching materials, conducted interviews, and made video and audio recordings of classroom interactions. The analysis demonstrates how the teachers purposefully and iteratively attempted to position their students as Sámi and how the students responded to their teachers’ construction of a Sámi subject position. The findings suggest that HL teachers need to recognise and accommodate the complex and diverse connections that HL students have with their culture, language, and community, particularly in contexts of historical colonisation and assimilation. By making multiple subject positions available to students, teachers can contribute to a more inclusive and empowering learning environment that acknowledges the nuances of HL students’ subjectivities.