Layered rock mass is a type of engineering rock mass with sound mechanical anisotropy, which is generally unfavorable to the stability of underground works. To investigate the strength anisotropy of layered rock, the Mohr-Coulomb and Hoek-Brown criteria are introduced to establish the two transverse isotropic strength criteria based on Jaeger's single weak plane theory and maximum axial strain theory, and parameter determination methods. Furthermore, the sensitivity of strength parameters (K1, K2, and K3) that are used to characterize the anisotropy strength of non-sliding failure involved in the strength criteria and confining pressure are investigated. The results demonstrate that strength parameters K1 and K2 affect the strength of layered rock samples at all bedding angles except for the bedding angle of 90° and the angle range that can cause the shear sliding failure along the bedding plane. The strength of samples at any bedding angle decreases with increasing K1, whereas the opposite is for K2. Except for bedding angles of 0° and 90° and the bedding angle range that can cause the shear sliding along the bedding plane, K3 has an impact on the strength of rock samples with other bedding angles that the specimens' strength increases with increase of K3. In addition, the strength of the rock sample increases as confining pressure rises. Furthermore, the uniaxial and triaxial tests of chlorite schist samples were carried out to verify and evaluate the strength criteria proposed in the paper. It shows that the predicted strength is in good agreement with the experimental results. To test the applicability of the strength criterion, the strength data of several types of rock in the literature are compared. Finally, a comparison is made between the fitting effects of the two strength criteria and other available criteria for layered rocks.