Service Strategies Research Articles

The Impact of Sharia Financial Literacy, Religiosity, and Perceived Quality on Investment Decisions on Sharia-Compliant Products

This research examines the influence of sharia financial literacy on investment decisions in sharia financial products, by considering two moderating variables: perceived quality and religiosity. Quantitative methods were used by collecting data through bold questionnaires via Google Form to 190 respondents who understand sharia financial products. Data analysis was conducted using Structural Equation Modeling based on behavioral finance theory. The research results show that there is a positive influence of sharia financial literacy on investment decisions in sharia financial products. Perceived quality and religiosity do not moderate the influence of financial literacy on investment decisions, but have a direct effect. The implication is that sharia financial literacy influences positive investment decisions. Perceived quality and level of religiosity also influence investment decisions in sharia financial products. These findings are important for the Islamic finance industry in developing effective marketing and service strategies, as well as for educational institutions to increase sharia financial literacy.

Metacommunity: the current status of psychiatry and mental healthcare and implications for the future

We review the origins and history of community psychiatry and the challenges posed to it by advancing technology and the neoliberal political economy and society that have prevailed since the 1990s. We summarise both achievements and shortcomings and argue that the term ‘community’ fails to acknowledge the gap between its original ambition and the outcomes of its implementation. We argue that, because of the changes that have taken place, the implementation of community psychiatry's objectives as conceived originally is likely to continue to fail. To sharpen current awareness and thinking and optimise future policy discourse and service strategies we revisit the concept of ‘metacommunity’. This is a historical descriptive label that aims to encapsulate the fundamental transformations that have taken place. These in turn demand of psychiatrists and other mental health providers both more socially critical thinking and mental health activism in the public sphere. Ultimately, beyond both community and metacommunity psychiatry, what is required is a democratic psychiatry.

Humorous or serious? The interaction effect of language style and tourism activity type on tourist well-being

Promoting Well-being is one of United Nations’ sustainable development goals and it also attracts increasing attentions in tourism research. Based on the stereotype content model (SCM), this study examines the interaction effect of service employees’ language style and tourism activity type on tourist well-being. The mediating effects of perceived pleasure and perceived professionalism is also studied. The theoretical value of this paper is two-fold: First, it is the first study of the adaptability of tourism activities to different language styles and of how this adaptability difference affects tourist hedonia and eudaimonia. The discovery of the interaction effect between tourism activity type and language style also provides a legitimate explanation for resolving the contradiction between humour and seriousness in previous studies. Second, this study sheds new light on the stereotype content model. It introduces two new constructs—perceived pleasure and professionalism and reveals their mediation effect in the interaction effect. These constructs support affective and cognitive evaluations of social judgments. Our findings have important implications for tourism practitioners who seek to develop effective service strategies to enhance tourist well-being and thus promote sustainable tourism.

Trends in Service Marketing Strategies for Enterprises

In the context of intensifying market competition and increasingly diversified customer demand, the marketing strategies for enterprise service are facing unprecedented challenges. This paper will delve into the current and future trends of marketing strategies for enterprise services, analyze the key factors influencing these trends, and propose corresponding marketing strategy recommendations. Through a review of relevant literature, empirical research, and case analysis, this paper aims to provide enterprises with targeted marketing strategy guidance to adapt to the ever-changing market environment.

FOOD DELIVERY TIME PREDICTION USING CNN- LSTM

To tackle the challenge of predicting food delivery times, the study introduces a novel approach crucial for streamlining food delivery service operations. The proposed model combines CNN (Convolution Neural Network)s and (LSTM) Long Short-Term Memory networks, leveraging the unique strengths of each design. The CNN component analyzes delivery data trends on a daily and weekly basis, identifying geographical patterns such as rush hours and seasonal variations. Meanwhile, the LSTM component focuses on recognizing spatiotemporal relationships and retaining data over time to effectively model sequential data. Compared to standard procedure, the model's simultaneous incorporation of spatial and temporal information leads to more precise predictions. This enhanced accuracy holds proven strategy for food delivery services, enabling them to more accurately estimate delivery times, reduce delays, and ultimately improve overall customer satisfaction. Keywords: (LSTM) Long short term memory, Time prediction, CNN (Convolution Neural Networks).

Research on design strategy of public space service of commercial complex based on internet of things

The purpose of this study is to explore the design strategy of public space service of commercial complex based on the Internet of Things. By constructing a three-tier model of environmental energy consumption monitoring and management system for commercial complex, the application of network sensor technology is analyzed, and a data access interface based on Windows Communication Foundation (WCF) service is designed to realize batch hosting of WCF services and reduce the complexity of large-scale publishing services. In addition, this paper proposes a clustering method based on probabilistic topics (PTCM), which divides the service search space into probabilistic topics and effectively narrows the service search scope. The simulation results show that the algorithm shortens the shortest distance between mobile nodes and the average network distance, and improves the perceived service quality of the Internet of Things. This study not only provides new ideas and methods for the design of public space services in commercial complexes, but also provides useful reference for the application and promotion of Internet of Things technology in the field of public services.

National Quality Policy and Strategy of the Health Services in Health Systems of Developing Countries: A Scoping Review.

It has always been argued that countries should not be inactive about the quality of health services. Therefore, a clear policy needs to be created regarding how quality of health services should be. The present scoping review was aimed to identify and map the available evidence regarding the National Quality Policy and Strategy (NQPS) of the health services in health systems of developing countries, graphically and tabularly. We followed the published methodological guidance of the Joanna Briggs Institute reviews. Also, we employed a narrative thematic synthesis integrated with the systematic analysis using the World Health Organization's approach of NQPS, and the multiple-streams framework of Kingdon. We included 33 records that met the inclusion criteria; these records were published between 2010 and 2019. Meanwhile, government documents were the most frequent records (61%). Zimbabwe, Indonesia, and Sudan were the most frequent locations (each one 8%). The Ministry of Health was in charge of the ultimate responsibility for developing the NQPS in all identified countries. Besides, 82% of the countries were in the development phase of NQPS formulation, and convergence of three streams was observed in Indonesia, Sudan, and Tanzania. It seems that the African countries were informed about their quality issues, and the need for having NQPS have been more popular with them. We recommend that future research focuses on examining NQPS in terms of prioritizing in the agenda-setting phase of the policy-making cycle, and also, document analysis of all identified NQPS based on the core eight interdependent elements related to the NQPS approach.

Characteristics of Multiprofessional and Client-Oriented Approach in Occupational Health Services: A Cross-Sectional Survey Among Occupational Health Professionals.

Multiprofessional and client-oriented approaches are considered key factors for successful occupational health services, and for impressive occupational health cooperation between a client organisation and occupational health service provider. The purpose of this study was to find out the views of occupational health physicians, occupational health nurses, occupational physiotherapists, and occupational health psychologists about multiprofessional and client-oriented working methods. These working methods describe the guidelines for good occupational health practice in Finland, also serving the framework of the present study. The survey was conducted in May and June 2022. The data consisted of answers to open-ended questions of a larger questionnaire. The data was analysed with the method of theory-related thematic analysis. Seven occupational health service providers committed to the study. Altogether 121 professionals responded to the question surveying the multiprofessional approach, and 119 professionals responded to the question of client-oriented approach. The results showed that both the multiprofessional and client-oriented approaches are closely related to each other, and the views of these approaches are in line with the good occupational health practice. Multiprofessional approach was most commonly described with the theme of sharing expertise. Respectively, the theme of smooth cooperation most commonly described the client-oriented approach. At its best, the answers showed that a multiprofessional working strategy takes into account the expertise of different professionals so that the client can be offered high-quality, accurate content and timely occupational health services. The results provide up-to-date information on working strategies of occupational health services in Finland. The results can be used in further development of multiprofessional and client-oriented work in occupational health services.

Soil Ecological Stoichiometric Characteristics and Influencing Factors of Degraded Alpine Grassland in Northwest Sichuan

Alpine grasslands are important ecosystems providing a variety of ecosystem services. However, alpine grassland degradation poses significant threats impacting soil health, stabilization and soil ecosystem function. This study aims to investigate the soil ecological stoichiometric characteristics and influencing factors in alpine grasslands, to find the primary contributing factors in soil degradation process. Soil samples were collected from alpine grassland areas with varying degrees of degradation, including non-, lightly, moderately and severely degraded (ND, LD, MD, SD). Soil characteristics including soil organic carbon (SOC), total nitrogen (TN), total phosphorus (TP), available phosphorus (AP), available nitrogen (AN), microbial biomass carbon (MBC), and microbial biomass nitrogen (MBN) were measured. The results revealed that soil TN, N:P ratios and C:P ratios were below the average level of China’s soil, while C:N ratio were above the average. With increasing aggravation of grassland degradation, SOC, TP, AN, MBN and MBC significantly decreased. Correlation were observed between SOC and C:N ratios as well as C:P ratios in alpine grassland with different degradation degrees (P < 0.05). The C:N ratios in degraded grasslands were lower than those in ND grasslands but higher than the average level of China’s soil. Additionally, the N:P and C:P ratios of LD and MD were significantly higher than those of ND, but lower than the China’s soil average level. In conclusion, soil degradation in alpine grasslands is associated with lower TN contents, higher C:N ratios, and lower N:P ratios, which can impact soil organic matter decomposition and act as plant growth restriction factor. This study provides comprehensive insights into the ecological stoichiometry of alpine grasslands, understanding these factors is essential for the sustainable management of alpine grasslands and restoration strategies for the ecosystem services.

Analisis Syariah Marketing Mix Arrum BPKB dan Urgensinya dalam Meningkatkan Pendapatan UMKM Nasabah Pegadaian UPS Diponegoro Sumenep

The main objective of this study is to analyse the impact of the Arrum BPKB sharia marketing mix at Pegadaian UPS Diponegoro on the income level of MSME customers.This qualitative case study uses structured interviews to collect primary data from MSME players, complemented by secondary data from institutional records. The focus of the analysis is placed on understanding how the application of Sharia principles in marketing can improve business funding solutions. The application of Sharia Marketing Mix for Arrum BPKB financing has significantly increased customer interest and participation. Interviews with five MSME customers showed a marked increase in their daily and monthly income, confirming the effectiveness of this strategy in the real world. This study highlights the alignment of Shariah-compliant practices with customer needs and market dynamics. The findings underscore the importance of incorporating Shariah principles in marketing strategies in Islamic financial services. In practical terms, this approach not only helps in complying with ethical standards, but also enhances customer trust and financial inclusion for cash-strapped MSMEs. This study introduces new insights into the localised impact of Shariah marketing practices on MSME profitability, particularly in the Indonesian financial services context, and sets a precedent for further regional studies

КЛАСИФІКАЦІЯ ІНСТРУМЕНТІВ ДІДЖИТАЛ-ПРОСУВАННЯ ТОВАРІВ ТА ПОСЛУГ НА РИНКУ B2B

Digitalization is actively developing and being implemented both in our everyday life and in the field of business. Modern progressive technologies offer a variety of tools and approaches that make it possible not only to increase the promotion of the company's products, but also to guarantee unique competitive advantages over the main competitors. In the article, we provide information about the tools and their components, as well as the functions that make up the enterprise's marketing activity as a whole. After all, the various means offered by digitalization and used in marketing collectively represent a process focused on the satisfaction of two parties: the buyer and the seller. Such a two-sided approach ensures the efficiency of companies' work, their focus on the client and the presence of competitive advantages The article presents the most basic tools for digital promotion of goods and services in the B2B market: website promotion, content marketing, social media, email marketing, lead generation, analytics and tracking. Data on the share of the number of enterprises using social media in the total number of enterprises by type of economic activity are presented. The average share of social media use at enterprises by type of economic activity is: in 2018 – 29.7%; in 2019 – 30.1%; in 2022, 29.1%. In the breakdown of types of economic activity during 2019-2022, it was established that the largest share is occupied by enterprises working in the tourism sector and in publishing. The environment for the formation of tools for digital promotion of goods and services on the B2B market was analyzed, among which the following were identified as determining factors: market size, cost of products and services, customer relations, loyalty program, support and consultation service, goals and content strategy. As a result, the digital promotion of goods and services in the B2B market was determined, which allows companies to interact more effectively with the target audience, optimize their efforts and ensure stable business development. Keywords: digitalization, marketing, product promotion, B2B market, digital tools, marketing activity

Rancangan Strategi Pemasaran Layanan JIMS (Jabarlink Internet Managed Service) di Perhotelan Pangandaran dalam Meningkatan Keunggulan Kompetitif dan Preferensi Tamu

Jabarlink as an ISP (Internet Service Provider) company is known to be active in marketing JIMS (Jabarlink Internet Managed Service) products in the Pangandaran area, but still requires an ideal strategy to be able to market JIMS products which currently have positive potential for hotels that want to increase their competitive advantage and guest preferences. This research aims to design a marketing strategy for JIMS services in Pangandaran hotels to increase competitive advantage and guest preferences. A qualitative method with a descriptive approach has been used where data collection was carried out through interviews with 15 informants / hotel managers, and involving 100 hotel customers in the interview process using an online user questionnaire. This research found that ISP companies such as Jabarlink need to carry out three activities in their marketing process, namely: Product innovation to avoid the threat of substitute products, effective and creative communication, and market segmentation and offering the right price

Nurturing doctoral excellence: effective strategies for research support services in public university libraries of Kenya

PurposeThe purpose of this study is to examine approaches used by university libraries to enhance the visibility and utilization of research support services (RSSs) among doctoral students and to assess the competencies of library staff in delivering research support services.Design/methodology/approachThis study used qualitative design approach, purposively sampled 40 librarians (8 university librarians and 32 librarians) in charge of RSSs and use of structured interview.FindingsThe findings of this study revealed three major themes: offline and online strategies, the need for upskilling and professional development programs and proactive empowerment.Research limitations/implicationsThis study focused on research support services in chartered public universities in Kenya; private universities were not included.Practical implicationsThe need to enhance library staff's ongoing professional development programs, increasing funding to university libraries and proactivity by the libraries to improve the provision and promotion of RSSs to doctoral students in Kenya.Originality/valueThere are limited existing literature in the Kenyan context. This study will fill a knowledge gap and contribute to the literature on academic libraries support and doctoral students experience in Kenyan context.

Research on Enterprise Legal Service Strategy Based on Compliance Management Optimization

With the background of enterprise compliance management, this paper discusses how to improve the level of enterprise legal service and reduce enterprise legal risks by optimizing the compliance management system. It aims to analyze the current situation and existing problems of enterprise legal services through the analysis of the importance of compliance management. Furthermore, it delves into the case of enterprise legal service strategy based on compliance management optimization to verify the effectiveness and feasibility of enterprise legal service strategy.

Collaborative optimization of routing and storage strategy of multi-period multimodal transport in an uncertain environment

This study uses a storage service strategy to investigate a multiperiod multimodal transport routing and transit planning problem (MPMT-RTP). First, a mathematical integer programming model is used to describe the problem in a deterministic environment. Second, two robust optimization models are established to address the uncertainty of the freight rate fluctuations in each period and the storage space in the total set, thereby improving the solving efficiency of the model through a robust equation transformation. Subsequently, hybrid heuristics are proposed to solve the above problems, and a series of small-scale experiments are conducted to verify the accuracy of the model and effectiveness of the algorithm. Finally, this study conducts case experiments based on survey data. The results show that the total operating cost is reduced by 13.31 % via strategic multiperiod multimodal transport planning. A price fluctuation study shows that under different price fluctuations, the transportation and storage periods of some orders change accordingly, and under three specific price fluctuations, the operating costs are 1085100, 967330, and 948770, respectively. Therefore, the results of this study can provide theoretical guidance for enterprises to optimize their resource allocation paradigms and better adapt to freight rate fluctuations to minimize their operating costs.

Strategies for Investing in Big Data Information Services in Community Group Buying Supply Chains and Their Comparative Study

This study investigates the investment strategy of big data information service in community group-buying supply chain. Combined with the background of big data information service, it constructs three investment decision models, compares the optimal profits of all parties of the game under different modes, and analyzes the problem of choosing the optimal investment strategy for suppliers, community group-buying platforms and group leaders. It is found that: 1) The community group-buying supply chain invests in big data information service, which has a promotion effect on the supply chain profit, and when the supplier's marginal profit and the head's marginal profit satisfy certain conditions, the investment model is the O-mode, which can make the supply chain realize a long-term win-win situation. The profit of the supply chain is related to the consumer conversion rate, discount rate, cost coefficient of supplier's quality management efforts, cost coefficient of platform's big data marketing, and cost coefficient of group leader's marketing.

American management strategy in the British civil service: the post-1968 office work measurement crusade and the rise of managerialism

ABSTRACT The restructuring of Britain’s civil service is understood mainly as a Thatcher- and Blair-era event rooted in neoliberal economic policies. Yet its roots reach back to the late 1960s and early 1970s. During that time, senior civil servants turned to American management strategy to advance the government’s efforts to scale back the size of the service. This article explores these efforts via the activities of the Treasury’s Management Services Division and its Head, John N. Archer. In 1969, Archer made a month-long visit to the United States to study American management techniques. Over the next few years, he and his colleagues attempted to implement one of these techniques in particular—Office Work Measurement—throughout the service. Derived from scientific management, OWM would, they believed, help cut the number of positions in the service. In tracing these efforts, the discussion sheds light on an under-analysed episode in Britain’s civil service reform history. In turn, it argues that the OWM quest of the early 1970s played a heretofore under-emphasised role in the government’s embrace of ‘managerialism’ and the implementation of civil service reforms.

Research on Service Strategies for Social Work Intervention in the Difficulties and Needs of Families with Children in Difficulties--Based on the empirical research in District L of Jiangsu Province

In order to properly solve the global problem of children in difficulties, social work should be involved to play a role. Based on the field investigation of families with children in distress in L District of Jiangsu Province, it is found that families with children in distress generally have needs for economic help, self-realization, future placement and care services, and their social support network resources are complementary to their needs. The research suggests that social workers can rely on the media of social support network to achieve intervention from five aspects: promoting policy improvement, carrying out skills training, providing care services, promoting community participation and establishing mutual help groups.

STRATEGI PEMERINTAH DALAM IMPLEMENTASI PERDA NOMOR 6 TAHUN 2015 TENTANG PENGELOLAANSAMPAH DI KABUPATEN BUNGO(Studi di Dinas Lingkungan Hidup Kabupaten Bungo)

The research location was carried out at the Bungo Regency Environmental Service. This research lasted for one month, namely August 2019. The research aims to determine the implementation of regional regulations regarding waste management in Bungo Regency based on Regional Regulation Number 6 of 2015 and to determine the obstacles in implementing Regional Regulation Number 6 of 2015 concerning waste management in Bungo Regency. This research uses a qualitative method where this research uses descriptive data in the form of written or spoken words from people and observable behavior.The results of the research show that the Environmental Service Strategy in Implementing Regional Regulation Number 6 of 2015 concerning Waste Management in Bungo Regency, which is described as a program for developing waste management performance as program implementers, is a program that was born to answer waste problems and optimize cleaning services and improve environmental cleanliness. and settlements to public spaces in Bungo Regency. In the explanation of the strategy of the Environmental Service in implementing the regional regulation policy, the program for developing the performance of cleanliness management for communication developed by the Environmental Service of Bungo Regency has not been implemented optimally. The obstacle in achieving the implementation of this policy is the rapid rate of population growth in Bungo Regency so that Waste production also increases. Low public awareness is one of the problems faced in implementing this strategic policy related to cleanliness management and the community's obligations towards the environment, namely the lack of public awareness in practice of always throwing rubbish not in the places provided by the Environmental Service. Furthermore, the obstacle in the Environmental Service's strategy in implementing the regional regulation is the inadequate facilities and infrastructure for cleaning management and the next obstacle is the lack of budget owned by the Bungo Regency Environmental Service so that implementing strategic policies is not yet optimal.

Explore How to Refine Social Media Marketing Strategies and Shape Consumer Travel Preferences: An In-depth Study on Airbnb

In a post-COVID-19 era of digital transformation and a gradually recovering tourism economy, the travel industry must continually seek innovative ways to enhance social media marketing strategies and better understand consumer behaviour. This paper provides insights into how social media marketing strategy optimisation can shape consumer travel preferences. Using Airbnb as a case study, this paper analyses the social media comments of Airbnb users to reveal consumers' overall positive attitudes towards Airbnb's services through sentiment analysis and explore how methods such as predictive analytics can be used to tailor social media marketing campaigns to provide a more personalised and effective service to potential travellers. The results show that consumers are very concerned about whether the service experience differs from what is advertised on social media, such as quality of accommodation, customer service and pricing strategies. Therefore, Airbnb should prioritise consumer feedback, improve social media content quality, and use predictive analytics to identify its target audience. Future research should incorporate diverse data sources and advanced analytics techniques to understand consumer needs better, establish stronger customer connections, and influence travel choices.