Strategic Planning Methods Research Articles

Priority of competencies in the professional activities of general practitioners (family doctors)

The functional responsibilities of general practitioners (family doctors) (GPs) have changed significantly over the past decade. The number of GP functions has expanded. Despite the increasingly complex professional activities of GPs, there is no scientific evidence for the qualification characteristics of GPs expressed in knowledge, skills, abilities, and competencies in the theory and practice in training. In this regard, a study was conducted to determine the priority of GP competencies that make up the qualification characteristics of a specialist. Aim. To analyze, generalize and rationale the research results, as well as to develop preliminary guidelines for GP training. Material and methods. The information base for the study was the results of ranking competencies according to their importance in the professional activities of GPs in Russia. It was obtained during the ascertaining experiment, implemented using the Delphi method as a method of expert assessment and strategic planning of training specialists. Conclusion. The analysis of competencies developed and agreed upon by experts showed its compliance with the job functions of GPs, the requirements of the Federal State Educational Standard for the General Medical Practice (Family Medicine) and the WONCA guidelines. A summary of the study results to determine the priority of competence in GP activities showed the following: — all competencies (25) were defined as necessary and constitutive of GP qualification; — 21 competencies were considered significant and highly significant for GPs; — 4 competencies were considered as of moderate significance and below moderate significance. The analysis of the priority of competences revealed insufficient methodological support for GP training in accordance with the social order. The results obtained showed the need to continue the study within the project "Quality Management of Training of General Practitioners (Family Doctors)".

The Business Plan: Al-Amin Living Lab and Industrial Park of Goat Farming

The goal of this research is to examine and assess the business plan for goat farming within the Al-Amin Living Lab and Industrial Park area, located in Kutalimbaru District, Sampe Cita Village. The specific target of this research is to find the factors that influence the development strategy of the goat farming business plan in the Al-Amin Living Lab and Industrial Park area in Kutalimbaru District, Sampe Cita Village. So that in making decisions to determine strategies that can create success in the goat farming business. This research uses a Quantitative Descriptive research approach, where this study is related to data that describes the factors and success strategies in building a goat farming business in the Al-Amin Living Lab and Industrial Park area in Kutalimbaru District, Sampe Cita Village. The data analysis used is SWOT analysis, a strategic planning method used to Evaluate Strengths, Weaknesses, Opportunities, and Threats that occur in projects or a business venture. The results of the study explain that the results of the analysis of non-financial aspects, namely market aspects, technical aspects, management aspects, legal aspects, and social aspects, the sheep fattening business is feasible to implement. The results of the analysis of financial aspects which include NPV, IRR, Net B/C, and payback period, this sheep-fattening business is feasible to implement.

МОДЕЛИРОВАНИЕ ТЕХНОЛОГИЧЕСКОЙ СРЕДЫ В УСЛОВИЯХ АВТОМАТИЗАЦИИ ТЕХНОЛОГИЙ ПРЕДПРИЯТИЯ

The article is devoted to the issues of improving the technological environment quality. The paper considers directions of a systematic approach to improving the technological environment quality, key factors influencing the assessment of the current state of the technological environment. The aim of the study is to identify effective methods and approaches to improving the technological environment. To achieve this aim, SWOT analysis which is the strategic planning method is chosen, on the basis of which the company’s strategy and goals are drawn up. Scientific novelty lies in identifying approaches to improving the technological environment, the impact of automation on changes in the technological environment and possible ways to optimize production processes. Such criteria as assessing the current state of the technological environment, the company’s SWOT analysis are selected as the input data for the study. The output data will be the company’s well-structured strategy and set goals.

Refinement of the train formation plan calculation model by considering the effect of switchyard stations' workload

The article is dedicated to improving the mathematical model for calculating the freight train formation plan (TFP) on the railway network of JSC «Ukrzaliznytsia». The system of organizing freight flows in rail transport is based on strategic planning through TFP, which allows increasing the efficiency of using cars and infrastructure, reducing delays in forming trains, and reducing their transportation time. At the same time, the existing TFP calculation models have certain shortcomings, in particular, the complexity of taking into account the numerous factors that influence the process of train formation. This study proposes a refinement of the TFP mathematical model by including the dependence of wagon-hour costs on the function of the variable utilization factor of technical stations. An automated calculation method developed by one of the authors, based on the application of the mathematical apparatus of genetic algorithms, was used for the calculations. A comparative analysis of the calculation results using the standard and improved models showed that taking into account the impact of station congestion allowed reducing costs by 405.7 wagon-hours, or 3.5% of the total costs for train accumulation and reformatting. The application of the proposed refinement of the TFP model allows the railway operator to obtain more accurate and justified planning results, which will contribute to improving the efficiency of wagon flow management. In addition, the implementation of this approach can serve as the basis for further improving the methods of strategic planning of the transportation process and minimizing the impact of uncertainty factors. The proposed refinement of the TFP calculation model has not only a practical focus, but also represents a theoretical example of the application of an approach aimed at reducing the level of epistemic uncertainty in the management system of the operational work of rail transport. The systematic development and implementation of such approaches creates the basis for mitigating the negative impact of factors that represent sources of other types of uncertainty

Management in the tourism industry: Ways to improve the system of management and utilization of cultural and educational objects of Krasnoyarsk Krai

Aim. To determine the ways of improving the management system of the objects of cultural and educational activities of the Krasnoyarsk region and their use in the organization of tour- ist and excursion services in the context of cultural and cognitive tourism.Objectives. To identify the peculiarities of development of objects of cultural and educational activity of Krasnoyarsk Krai; to analyze the methods of management of the cultural sphere in Krasnoyarsk Krai, implemented activities and existing problems in the context of regional interdepartmental interaction of cultural and tourism industries; to establish ways to improve the management system of objects of cultural and educational activity of Krasnoyarsk Krai and their use in the organization of tourist and excursion services in the context of cultural and cognitive tourism.Methods. The author used methods of comparison and generalization, tabular method, method of strategic planning (SWOT-analysis).Results. According to the results of the analysis the main recommendations for improving the management system of cultural and educational objects of Krasnoyarsk Krai and their use in the organization of tourist and excursion service are formulated. First of all, a number of proposals for improving the system of financing of cultural institutions and their use of money are presented. In addition to solving financial problems, recommendations related to the solution of systemic problems in the management of cultural and educational activity objects are given.Conclusions. In case of occurrence of signs of realization of the offered recommendations the received results can promote expansion of a circle of visitors of establishments on a paid basis, increase of interest to professional activity in cultural establishments among youth, growth of quality of carrying out of cultural actions, development of interterritorial cooperation and touring activity of collectives, increase of tourist flows.

Зарубежный опыт стратегического планирования развития человеческого капитала сельских территорий

The article updates the role and importance of human capital, considered as a driver of the socio-economic functioning of rural territorial entities. The necessity of using strategic planning methods in the formation and development of human capital of territorial entities is substantiated. The authors have highlighted modern trends in strategic planning for the development of human capital in rural areas and carried out a detailed con-tent analysis of foreign developments and models in this scientific field of research. It is summarized that in-creasing the level of use and development of human capital in rural territorial entities of Bashkortostan should be based on the use of strategic developments and modern technologies for long-term planning. Increasing the level of investment in human capital will contribute to economic growth, social well-being, and increased incomes of the rural population of Russian regions.

What Strategic Planning Methods are Most Related to Higher Capacity Organizations: An Empirical Investigation

Considering the controversy around strategic planning effectiveness for nonprofits, we first ask, “Does strategic planning matter?”. A survey was administered to 1,256 nonprofit organizations to determine a. their capacity to plan and b. what strategic planning processes they used. Using regression analysis, it was found that the presence of a strategic plan acted as a statistically significant indicator of higher organizational capacity. Next, strategic methods were evaluated to determine which ones were associated with higher capacity scores. This research makes two main contributions. First, it enhances, using a large national sample the academic debate as to the usefulness of strategic planning. Second, for practitioners, this research demonstrates which strategic methods were found to be associated with the highest performing organizations, using our capacity indicator. Based on these findings we believe that nonprofit managers can optimize their resources and focus on those methods that provide them with the highest return on their strategic efforts. Additionally, nonprofit faculty now have data to suggest what strategic planning methods should be taught in our classrooms.

ВЫБОР МЕТОДА СТРАТЕГИЧЕСКОГО ПЛАНИРОВАНИЯ ПРОМЫШЛЕННОГО ПРЕДПРИЯТИЯ В УСЛОВИЯХ ВЫСОКОТУРБУЛЕНТНОЙ СРЕДЫ

The increasing speed of changes in the environment of industrial enterprises has led to the more frequent use of the term ‘turbulence’ and to the search for a method of strategic planning in this context. The hypothesis of the study is that this method should be based on two key criteria: firstly, a quantitative assessment of turbulence in the industrial environment of the enterprise and, secondly, the degree of resistance. The study develops a matrix for selecting the most effective method of strategic planning, depending on the selected criteria. The methodological basis of the study was the theory of organization and the theory of strategic management. The study used structural and logical analysis of information, and methods of statistical evaluation, matrix construction, and graphics. A Stacey matrix is developed, in which four possible zones of industrial enterprises are conditionally allocated: the zone of ‘conditional comfort’, the zone of ‘additional opportunities’, the zone of ‘threats’, the zone of ‘main risk’. The higher the level of turbulence in the industry and the lower the level of resistance of the in-dustrial enterprise, the more effective the application of integrated methods of strategic planning. An al-gorithm for assessing the effectiveness of accelerating the response to environmental changes is pro-posed. The key conclusion of the research is the confirmation of the hypothesis. The results can be used in the strategic management systems of industrial enterprises.

SWOT analysis of Ukraine’s transport industry

The study conducted a critical analysis of scientific research and methods of strategic planning and determined that SWOT analysis is one of the effective tools. Based on this, the methods of statistical analysis, system-structural methods, comparative method, as well as the SWOT analysis method were used. The scientific novelty of the proposed innovations is determined by the complexity of the assessment of development trends and consequences of transformation of national transport sector in the period of dynamic changes, as well as the authors' SWOT analysis of country transport sector as a national economic system component. In the course of the study the possibility of effective use of the proposed tools and further taking into account the current changes has been established.

СТРАТЕГІЧНИЙ АНАЛІЗ МАРКЕТИНГОВОГО СЕРЕДОВИЩА ПРОМИСЛОВОГО ПІДПРИЄМСТВА

The article examines the role of strategic analysis of the marketing environment of an industrial enterprise using the example of a leading agricultural machinery company in Ukraine. It has been proven that in the process of justifying strategic marketing decisions, the importance of conducting a qualitative analysis of the marketing environment of an industrial enterprise and evaluating their condition in target markets increases. The article deals with strategic planning methods such as SWOT- and PEST-analysis intended for the analysis of external and internal environment. In conditions of a highly competitive market, the marketing environment of an industrial enterprise is both the object of research and one of the most important aspects of its activities. Each enterprise must monitor constant changes in the environment and adapt to them. The analysis of external and internal factors affecting the enterprise showed that the enterprise is in a difficult economic situation. As a result of the analysis, the following opportunities for the enterprise were identified: entering new sales markets, implementing state support programs for agricultural producers, establishing its own representations in various regions of Ukraine, and developing IT technologies in sales. The threats identified include further escalation of hostilities in Ukraine, strong competitors in European countries, and rising gas and energy prices. The results of such analysis form the basis for making important management decisions regarding the identification of priority areas for the development of an industrial enterprise, the development of its effective marketing strategy, the establishment of an optimal pricing strategy, the determination of target audience and channels for promoting products or services, as well as identifying opportunities for innovation and improving the effectiveness of marketing efforts. Thus, in the process of substantiating strategic marketing decisions, the importance of conducting quality marketing analysis and assessing their condition in target markets increases. By considering the capabilities of an industrial enterprise, its strengths and weaknesses, conducting an analysis of threats emanating from the external environment, it is possible to determine the optimal development strategy for the enterprise. In our opinion, the most effective strategy for the enterprise will be a combined strategy aimed at maintaining competitive advantages and envisaged deeper penetration into new markets.

ІНСТИТУЦІЙНІ ЗАСАДИ ВІДНОВЛЕННЯ ТА РЕКОНСТРУКЦІЇ ЕКОНОМІКИ УКРАЇНИ

The post-war recovery and reconstruction of the economy of Ukraine is an urgent task for its effective functioning and involves concentrating efforts on developing new institutional foundations, strategic approaches, economic and financial mechanisms and the provision of adequate organization and management to establish a modern and competitive economic structure. Based on theoretical analysis of existing scientific approaches, the peculiarities of forming institutional foundations and implementing strategic approaches to ensuring the processes of post-war recovery and reconstruction of the economy of Ukraine have been determined and characterized. The structure of the plan for implementing the state strategy for economic recovery has been developed. Through a comparative analysis of the experience of foreign countries that carried out post-war economic recovery and reconstruction, the main tasks were determined, and an analysis of the sources, conditions, and tools for financing economic recovery processes was carried out. Empirical analysis has led to the development of a system of measures aimed at stimulating foreign financial aid, attracting foreign investments, mobilizing domestic resources, and activating investment activities in the economic recovery process. Additionally, directions for institutional transformations and social changes concerning the development of the labour relations system in the formation of a new post-war economic model have been outlined. Based on the analysis of scenarios of post-war recovery and reconstruction of the economy of Ukraine, the main risks and obstacles that could potentially hinder these processes' implementation have been determined. The organizational structure for forming the institutional foundations of post-war recovery and reconstruction of the economy of Ukraine has been developed. The need to create a special state institution responsible for accumulating financial resources, organizing interaction with international partners and investors, and general management of the recovery process has been substantiated. The developed scientific approaches are directed toward forming state economic policy and relevant financial and economic mechanisms through an organic combination of tools and methods of indicative and strategic planning. Their practical implementation will enable state authorities to enhance the organization and management of the post-war recovery and reconstruction processes of Ukraine's economy and ensure the establishment of a new innovative model of economic development.

Application of strategic planning methods in assessing the transport sector as a national economic system component

The relevance of the study is determined by the rapidity of changes in phenomena and processes in the country�s transport system and the need to determine the most optimal methods for its assessment. The emergence of new challenges facing Ukraine's transport system requires additional study and assessment. Within the framework of the study, methods for assessing the transport sector of Ukraine were proposed and a corresponding assessment was carried out. The analysis revealed that the main export cargo of our country is grain and ores, while imports are dominated by ore and coal. The development trends and consequences of the transformation of Ukraine's transport sector were systematised, and the corresponding scheme was provided. A detailed analysis of Ukraine's transport markets during the wartime period was carried out with the development of relevant theoretical and practical recommendations for integration into the European space and unification of relevant regulations.

PENGEMBANGAN USAHA MIKRO KECIL DAN MENENGAH (UMKM) BERBASIS EKONOMI KREATIF DI LAPAK PESONA

Micro, Small and Medium Enterprises (MSMEs) are productive businesses owned by individuals or business entities that meet the criteria to become micro-enterprises. MSMEs do play a role in reducing the increasing poverty rate in Indonesia. MSMEs have a role in fighting poverty by utilizing the potential of natural resources that are managed comprehensively. This research examines creative economy-based MSME development strategies in Lapak Pesona, Village of Madiun Lor, Manguharjo District, Madiun City. The purpose of the study is to find out the challenges and obstacles faced by creative economy MSMEs in Lapak Pesona in developing their businesses. The research type used in this research is a qualitative research method and uses proportional sampling, namely a sampling technique by first determining the data source. Data collection techniques are carried out directly through observation, interviews and documentation. The results of the research obtained found that business actors in Lapak Pesona still find it difficult to develop their businesses to grow. The challenges and obstacles are limited capital and lack of promotional facilities. Using appropriate strategic planning and problem solving methods can make it easier to resolve the problems faced. One of the best ways to use is to utilize the methods provided through a series of stages in the SWOT analysis

Place and role of science-intensive business segments in vertically integrated oil and gas companies

Oil and gas industry development is influenced by global trends, which are mostly negative and restrictive in nature. Improvement and applied use of scientific resources are some of the key factors that allow us to respond to the challenges. The relevance of knowledge-intensive business segment development is noted by the industry expert community. The current versions of the Energy Strategy and the Strategy for Scientific and Technical Development of Fuel and Energy Sector Industries include tasks of developing import-substituting technologies and equipment, conducting R&D for this purpose, and improving scientific competencies. These tasks are translated into the strategies of individual vertically integrated oil and gas companies, and, therefore, there is a need to analyze the place and role of knowledge-intensive business segment of such companies in order to assess its ability to ensure their strategic sustainable development. According to the analysis results, importance of knowledge-intensive business segment for strategic sustainable development of oil and gas companies has been confirmed. The need to actualize the tools and methods of strategic planning for knowledge-intensive segments development in order to align activity to create scientific results with formalized goals and challenges of company development has been identified.

The Strategic Planning Formulation in Creative Industry Products Positioning in Sabang, Aceh

Sabang City has been recognized as a creative city in the crafts subsector, particularly in producing and positioning creative industry products. This investigation delves into the strategic planning formulation utilized for the positioning of creative industrial products in Sabang. The examination utilizes a SWOT Analysis (examining Strengths, Weaknesses, Opportunities, and Threats), coupled with an Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE), to evaluate the strengths and weaknesses, as well as the opportunities and threats encountered by the creative industry in Sabang. The outcomes of the SWOT analysis provide valuable insights for reducing weaknesses, enhancing strengths, mitigating challenges, and capitalizing on opportunities in the strategic planning process. The findings of the study indicate that the advancement of positioning for creative economy products in Sabang falls within quadrant I, signifying Growth. Consequently, it employs the Strengths-Opportunities (SO) Strategy. By examining the strategic planning methods, this research aims to shed light on effective strategies that can be employed to position creative industry products successfully in Sabang.

Flexible facility requirements for strategic planning of airport passenger terminal infrastructure

Facility requirements determine how and when the capacity of airport passenger terminal facilities is adjusted over time to meet expected demand. Given high levels of uncertainty inherent in long-term airport planning, under and over provision of capacity is a recurrent risk, as conventional strategic planning methods fail to adapt dynamically to changing circumstances. This paper introduces a novel flexible capacity expansion model for airport terminals that considers simultaneously real options ‘on’ and ‘in’ systems. The model is validated for the provision of check-in facilities at Zurich Airport. Results confirm suggestions in the literature that incorporating flexibility creates planning and financial advantages over conventional alternatives. Indeed, for the case of Zurich, the financial value of the flexible alternative is approximately 5% higher than the best conventional phased plan. This also suggests that phasing developments can be carefully devised to produce satisfactory outcomes that enable ex-post application of flexibility ‘on’ systems.

Application of Green Technology in Clean Water Treatment Installation: A Case Study of Batuah Village

Access to clean water is a fundamental human right, critical to life and health, especially in many rural regions such as Batuah Village. However, several obstacles, including the geographic layout, absence of natural rivers or surface water, and lack of a comprehensive public water supply network, have made the provision of clean water to these communities exceedingly challenging. This study, titled "The Application of Green Technology in Clean Water Treatment Installation: A Case Study of Batuah Village," is concentrated on employing environmentally-friendly technology in water purification. The objective is to ascertain its impact on the efficiency and effectiveness of water treatment processes. Through the deployment of sustainable water treatment systems, the research aspires to evaluate the performance of such technologies in enhancing water quality, accessibility, and sustainability. This research delves into the strengths and weaknesses of the existing system, proposes potential improvements, and assesses the implications of adopting these green technologies on the socio-economic fabric of the village. The insights derived could be beneficial for other similar contexts striving to ensure clean water availability in challenging environments. This research applied a collaborative strategic planning method, involving Batuah Village Government, Samarinda State Polytechnic, and the community in planning the Pamsimas program. The Pamsimas Water Treatment Installation (IPA Pamsimas) Karya Makmur, a community-managed system guided by government, educational institutions, and BSSR, demonstrated this synergistic approach. The study aimed to implement, sustain, and assess the clean water program's effectiveness using observations, interviews, and tests in the Batuah village area.

DEVELOPMENT OF DIGITAL PLATFORMS FOR SERVICES OF TRANSPORT-LOGISTICS PROVIDERS

This article discusses the development of transport and logistics providers' services based on the use of digital platforms, discusses the introduction of modern digital technologies into the practical activities of transport and logistics providers in order to improve business models, strategic planning methods, and improve interaction. A scientific hypothesis has been put forward about increasing the productivity and economic efficiency of transport and logistics processes among all subjects of the transport market, an analysis of the world experience in using digital logistics platforms has been carried out, the concept of a platform for the development of services of digital transport and logistics providers has been substantiated.

Analisis Strength, Weakness, Opportunities, Threats di Rumah Makan Sutan Mudo Sakato (SMS) Desa Sebapo, Mestong Jambi Untuk Meningkatkan Daya Saing

The culinary business is the fastest growing business because food is everyone's basic needs. Competitiveness is the company's ability to be compete to maintain the business to be superior to its competitors in seizing attention and consumer loyalty in order to generate sustainable profits. SWOT analysis is a strategic planning method used to evaluate external and internal factors of a business speculation. To increase the competitiveness of the House Eating SMS needs to determine the most accurate and competitive marketing strategy. The research method used is qualitative. Informants in this study are owners, employees, and customers of Rumah Makan SMS. The results of this study show that the strength of SMS Restaurant's business lies in the taste of typical Minang dishes, strategic location, has regular customers, relatively cheap prices compared to closest competitors. The weakness of the SMS Restaurant is that when the price of groceries rises, the service is less fast. The opportunity that Rumah Makan SMS has is the opening of a new branch. Home Threat Eating SMS comes from culinary business rivals of the same or not the same type small eatery. Based on the results of the SWOT analysis of the strategies required for to increase competitiveness is the addition of a new menu, the addition of the number of employees.

Strategy to Increase Employee Loyalty of Mikro Regular Ulamm Account Officers PT. Permodalan Nasional Madani in the Tegal Branch Working Area

This research is a descriptive qualitative research, in which the author must conduct observations and interviews as well as documentation about the performance of Account Officers at PT PNM Tegal Branch. Loyalty and low Account Officer performance can result in decreased bank profits so that a strategy is needed to increase the loyalty of PT Permodalan Nasional Madani (PT.PNM) Account Officers. The strategies used include SWOT analysis, an analysis that has strategic planning techniques and methods to determine and evaluate the strengths, weaknesses, opportunities, and threats of a company. The purpose of this SWOT analysis is to increase the loyalty of ULaMM Account Officer performance