Abstract Utilizing the exhaust heat from engines to decompose methanol for hydrogen production, and subsequently introducing this hydrogen into the combustion chamber, is one of the crucial approaches for achieving energy savings and emission reductions. The role of an efficient and stable catalyst for methanol decomposition is paramount in this application. Therefore, CuNi-based catalysts modified with promoters such as Zr, La, Mn, and Mg were prepared using a stepwise impregnation method. The developed catalysts were tested using various analytical methods and characterization techniques. The results indicate that the addition of the Zr enhances the dispersion of active components, improves the catalyst’s reducibility. This, in turn, enhances the catalyst’s activity and hydrogen selectivity. The hydrogen yield of the Zr modified catalyst increased by an average of 12% compared to the original catalyst. Furthermore, the Zr modified catalyst exhibits exceptional stability after prolonged use. La can enhance the low-temperature activity of the catalyst but performs poorly at high temperatures. The promoter Mn has a minimal impact on the overall performance of the catalyst. Conversely, the addition of Mg as a promoter inhibits the dispersion of active components, resulting in adverse effects on the catalyst.