Statistical techniques, when applied to data obtained by chemical investigations on ancient artworks, are usually expected to recognize groups of objects to classify the archeological finds, to attribute the provenance of items compared with earlier investigated ones, or to determine whether an archaelogical attribution is possible or not. The statistical technique most frequently used in archeometry is the principal component analysis (PCA), because of its simplicity in theory and implementation. However, the application of PCA to archeometric data showed severe limitations because of its linear feature. Indeed, PCA is inadequate to classify data whose behavior describe a curve or a curved subspace of the original data space. As a consequence of it, an amount of information is lost because the multi‐dimensional data space is compressed into a lower‐dimensional subspace including principal components. The aim of this work is then to test a novel statistical technique for archeometry. We propose a nonlinear PCA method to extract maximum chemical information by plotting data on the smallest number of principal components and to answer archeological questions. The higher accuracy and effectiveness of nonlinear PCA approach with respect to standard PCA for the analysis of archeometric data are shown through the study of Apulian red figured pottery (fifth–fourth century BC) coming from some of the most relevant archeological sites of ancient Apulia (Monte Sannace (Gioia del Colle), Egnatia (Fasano), Canosa, Altamura, Conversano, and Arpi(Foggia)). Copyright © 2016 John Wiley & Sons, Ltd.