The purpose of the article is to improve methodological recommendations for the development of a strategy for the development of tourist and recreational complex, which ensures the achievement of socio-economic stability. Methodology of research. Theoretical and methodological basis of the study were the fundamental works of domestic and foreign scientists on the problems of functioning and sustainable development of socio-economic systems. The basis of the study is a systematic and integrated approach to solving regional problems, methodology of strategic management, integration approach to the management of territorial economic complexes. Findings. The strategic concept of sustainable development of tourist and recreational sphere is analyzed, which should be determined by the modern direction of evolution, have a through character and be embodied in the spheres of human activity. Effective structural renewal in the organizations of tourism and recreational sphere is investigated, which should be implemented taking into account the proposed stages of structural changes and their strategic management on the basis of modern statistical analysis techniques. It is proposed to use the concept of integrated management of strategic changes, which allows to link strategic planning and strategy implementation into a single process and to form an effective system of management of tourist and recreational complexes. Improvement of methodological approaches to the formation of a strategy for the development of tourist and recreational complex, which ensures the achievement of socio-economic stability of the system. Practical value. The practical significance of the research results is that the stipulated results can serve as a basis for the formation and implementation of a strategy for the development of tourist and recreational regions of Ukraine. 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