The wavelength dependence of the reflectivity of Io indicates the presence of two materials on the surface of this satellite of Jupiter. These materials are sulfur and an unspecified material ( R 1) which shows a wavelength dependence of its reflectivity for 0.3 μm < λ < 1.0 μm similar to the non-H 2O frost spectrum of the rings of Saturn. A 60/40 admixture of these two spectra matches the observed reflection spectrum of Io from 0.3μm–3 μm, if the spectrum of R 1 is featureless for λ > 1 μm. Sulfur will give rise to a posteclipse brightening. The variation with wavelength of the temperature dependence of the reflectivity of sulfur will allow an observational confirmation of the presence of sulfur on Io. The material R 1 should show a large geometrical albedo. The translucency of sulfur is consistent with the polarization-phase curve to Io. The material R 1 is also required to be translucent. The thermal conductivity of a cooled sulfur powder under vacuum was measured and found to agree with the value determined for the upper layer of Io from observations at 10 μm. It is shown that this agreement is not necessarily meaningful.