The purpose of the article is to study the specific character of the relationship between the socio-cultural phenomena of tourist destinations and mentality; to analyse the impact made by the culture-building potential of destinations in Central Ukraine, their sacred and spiritual significance on the mental paradigm of Ukrainian society; to understand the historical and cultural sights and tourist destinations in Central Ukraine as important components in the formation of the mentality and preservation of the national identity of Ukrainians. The research methodology and the main methods of research are based on the application of a comprehensive interdisciplinary approach, the study of the scientific contributions made by the researchers in the field of cultural studies, philosophy, history of tourism, sociology, and other related disciplines. The article uses general scientific and special methods of scientific knowledge, in particular analysis, synthesis, genetic, cultural, and other methods. The scientific novelty of the paper lies in the determined need to understand the interrelationship of the development processes of tourist destinations in Central Ukraine and their impact on the mental paradigm of Ukrainian society from the standpoint of cultural studies; in the analysis of the impact of tourist destinations in Central Ukraine and the self-identification and mentality of Ukrainians. Conclusions. The result of the research is the determined existence of the impact of tourist destinations in Central Ukraine on the formation of the mental paradigm of Ukrainian society and their interrelationship. Moreover, the conclusions are the identification and highlighting of the socio-cultural potential of Central Ukraine destinations, their sacred and spiritual significance for the mental paradigm of Ukrainian society, both in historical retrospect and in the present.
 Keywords: tourist destinations, mental paradigm, Ukrainian society, culturology of tourism, Central Ukraine.
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