Social Networking Capabilities Research Articles

Investigating the Simultaneous Performance of AI and Blockchain on E-banking Transaction

Although electronic banking networks are new to communities, it can be argued that there are good reasons for their expansion. The banking industry is aware of the power and ability of social networks and enables banks to reach customers more than traditional channels, but currently, banking in social networks is limited to product marketing, customer interaction and support. As the channels and service delivery mechanisms in banks develop, bank managers have the right to worry about the monitoring of transactions in such networks and it becomes their main concern. Although electronic banking networks are new to communities, it can be argued that there are good reasons for their expansion. Banking is aware of the power and capability of social networks and allows banks to reach customers more than traditional channels, but currently banking on social networks is limited to product marketing, customer interaction and support. It is As the channels of banks and service delivery mechanisms evolve, bank managers have the right to control transactions in such networks, and this becomes their main concern.

Development strategy of early childhood music education industry: An IFS-AHP-SWOT analysis based on dynamic social network.

Early childhood music education has garnered recognition for its unique contribution to cognitive, emotional, and social development in children. Nevertheless, the industry grapples with numerous challenges, including a struggle to adapt traditional educational paradigms to new curriculum reforms, and an excessive emphasis on skill training at the expense of nurturing a love for music and aesthetics in children. To navigate these challenges and explore growth strategies for the early childhood music education industry, we initiated a comprehensive approach that involved distributing surveys to practitioners and parents and engaging experts for insightful discussions. Consequently, we proposed an analytical method based on dynamic social networks in conjunction with Intuitionistic Fuzzy Sets (IFS), Analytic Hierarchy Process (AHP), and Strengths, Weaknesses, Opportunities, and Threats (SWOT) analysis, collectively referred to as IFS-AHP-SWOT. This integrated methodology synergizes the capabilities of dynamic social networks, IFS, AHP, and SWOT analysis to offer a nuanced perspective on industry development strategies. The findings underscore that institutions within the early childhood music education industry need to adopt a development strategy that leverages their strengths and opportunities to foster sustainable growth. Ultimately, this research aims to provide critical decision-making support for industry practitioners, policymakers, and researchers, contributing significantly to the ongoing discourse on strategic development in the early childhood music education industry.

АҚПАРАТТЫҚ ТЕХНОЛОГИЯЛАРДЫ ОҚЫТУ ӘДІСТЕМЕСІН ЖЕТІЛДІРУ ТӘЖІРИБЕСІ

Digitalization not only affects the content of education, but also shows the need to improve the organization of the information educational environment. The university's educational programs are accompanied by changes in information technologies, and work is carried out annually to update and supplement them. Along with the use of presentations and video files, which have become familiar in the organization of the information educational environment, video communication should become forms of conducting a modern lesson, including the participation of leading specialists, direct access to databases, planning news broadcasts or forums, using the capabilities of social networks. The article shows that the improvement of the methodology of teaching information technologies is carried out in two directions. The first is updating the content of the discipline. The second is related to the discussion of virtual whiteboards, mental maps, augmented reality or mobile technologies in education and QR codes, as well as methods of using new technologies.

Social Entrepreneurship Success: Relevance to Social Mediating Technologies

ABSTRACT Implementing effective social entrepreneurship can result in a better redistribution of wealth and well-being in society. Social mediating technologies are digital transformation tools that can fulfill specific goals and the success of social entrepreneurship. This paper aims to answer the following research question: What makes social entrepreneurship successful and what is its relevance to social mediating technologies? This paper utilizes a meta-analysis method through a review of the literature, data analyses, and inductive reasoning to reach two research propositions: (1) social mediating technologies support the achievement of social entrepreneurship success and social network capabilities, and (2) social mediating technologies and social network capabilities support the realization of social entrepreneurship success. These two propositions have been further validated through industrial data analyses. A conceptual framework has been created and analyzed to portray the research question. The framework has created three constructs, including social mediating technologies, social network capabilities, and social entrepreneurship success. This study contributed to the social entrepreneurship field by adopting technological success factors and establishing the inter-relationships among these three constructs in the framework.

Development and Implementation of Technology for Creating a Wide Class of Applications Such as Chatbots Based on Formal Models

The article proposes the concept of a platform for the development, accumulation and use of specialized applications – bots that automate functions related to informing, ordering and fulfilling orders, the implementation of multi-stage processes using capabilities of social networks and messenger programs. Individual stages of these processes depend on various circumstances, most important and influential being events and features of participants who are abonents of the said social networks and users of messengers. Differences in such features and circumstances affect complexity, structure and overall composition of the whole application, determining the entire end-to-end flow of the development process. Due to that, creation of the said applications require thorough planning and coherent, thought-out approach to conduction of design work on stages crucial to the whole multistage process. Based on those assumptions, a general approach to creating bots using formal models is described, including usage of state machines, logical models, and descriptions of business processes. Diagram specifications are built based on analysis of business processes to facilitate the conduction of implementation of proposed bot applications. In the platform implementation plan, the practical implementation of the component is proposed, which ensures the construction of the logic for processing user actions within the implementation of the given business process in accordance with the diagram specification. An example of using a practical implementation of a component to create a bot is described to better illustrate peculiarities and features of individual process stages, implementation of bot applications and flow of development as a whole. Development of a platform that is to be composed of such applications is envisioned.

Exploring social media adoption in small and medium enterprises in Iraq: pivotal role of social media network capability and customer involvement

ABSTRACT Small and Medium-sized Enterprises (SMEs) can communicate with their consumers and provide them with relevant information on cost-effective goods or services with the help of social media technologies. Thus, this study investigated the factors influencing social media technologies on SMEs’ performance. In addition, this study also tests the capability of social media networks and customer involvement to enhance the positive effect of social media usage. The data was collected from 253 SMEs. Our results show that cost-effectiveness, compatibility, and interactivity, were positively related to social media usage. However, trust was not significantly related to the use of social media. Notably, the positive effect of social media usage and SMEs’ performance was positively moderated by the capability of the social media networks and customer involvement. The relationship was more robust when social media capability and customer involvement were high than low. Therefore, this study has highlighted the role of social media usage, customer involvement, and social media capability and their effect on SMEs’ performance.

AN ENHANCED COMMUNICATION PLATFORM BETWEEN ALUMNI AND EXISTING STUDENTS USING SMART WEB APPLICATION

Alumni are college or university graduates. Every university desire to maintain contact with all of its graduates. During graduation, alumni typically give their contact information. Alumni typically relocate from their home to a location close to their place of employment after landing a job. Alumni typically don't update their contact information, including new phone numbers and addresses, for alumni. Alumni, however, typically continue to use their study-related social media account after graduating. In order to improve mentoring between alumni and students, this article suggests integrating specific data mining and social networking aspects into alumni systems. This research effort has two main contributions: a framework for smart alumni systems and implementation of this system. This framework broadens the definition of stakeholders to include current students, admin in addition to alumni. The framework encourages social networking-style interactions among different stakeholder groups for tasks including career development and mentorship. In the proposed framework, data mining's primary goal is to offer suggestions for creating connections amongst stakeholders, which will help existing students receive better mentorship; its secondary goal is to analyze the findings from university and departmental surveys. A web-based interface for the proposed smart alumni system has been developed. The prototype incorporates alumni, academic, and student stakeholder roles and enables messaging, groups, and friends social networking capabilities. This system was created using techniques such as MySQL, HTML, CSS, Java Script, jQuery, PHP, and AJAX to deliver a reliable portal system. The best result of the proposed system testing was the high overall satisfaction rate. Although the implementation's findings showed that the system requirements and the supplied data were largely compatible and suitable.

The development of B2B social networking capabilities

The adoption of social media (SM) as a marketing platform in B2B markets has been growing, but there is a lack of research exploring the development of the social networking capabilities organizations need to build and maintain relationships via SM. By applying a qualitative, in-depth, case study research design in 12 organizations, this paper identifies a four-stage journey of social networking capability development. The stage-model captures the types of capabilities organizations engage or develop to be effective in creating actor engagement, network development and network management on SM. Through this, we demonstrate how the capabilities build over time and integrate with each other to improve the organizations' perceived competitive performance on SM. We highlight the operational, dynamic and adaptive capabilities needed to build capacity for seizing the opportunities available through SM.

USE OF SMM-TECHNOLOGIES IN THE FIELD OF HOTEL AND RESTAURANT BUSINESS

Advertising on social networks is a popular, affordable and relatively inexpensive means of promoting a hotel or restaurant. After gaining popularity on the company's social network page, there is no need to invest resources and funds in it. Such a page does not have to be run by a professional PR manager - it can be managed by any employee of the company, and in mini-hotels the owner himself. The article analyzes ways to use the capabilities of social networks and forms of work with their audience. It is determined that the advantages of SMM (Social Media Marketing) include: reaching a wide audience, several times lower than the cost of advertising in search engines, increasing the number of customers by increasing the number of visits to the company's website. Facebook, Twitter and Instagram have been found to be the main social networks used to promote hotel and restaurant businesses. It has been found that social activity on Instagram is ten times higher than social activity on other popular social networks. The choice of a particular network to achieve maximum effectiveness of the advertising message depends on the characteristics of the target audience (gender, age, place of residence, interests, etc.). Facebook and Twitter, not Instagram, are best for advertising the hotel's business forum. The main forms of work with hotel or restaurant clients on social networks are competitions (which include photo reports, voting with likes and comments, receiving feedback, which helps to activate the audience) and publishing posts (which involves constant updating of information, support for two-way communication). publishing news, posting links to a website or blog, using hashtags, publishing photos and videos from the daily life of the company and events). Among the ways to use the capabilities of social networks - holding contests using selfies, geolocation functions and interactive interaction with the company's website.

Synthesis of Linked Population Involving Kinship and Influential Ties Using Mate-Search Heuristics

Agent-based simulation has been successful in generative approaches on the emergence of various social phenomena. However, many case-specific studies used to put aside the potential of generating linked individuals. This paper proposes a convergent format of agent-based simulation and demographic microsimulation to grow up a linked population with two known properties of our society: Small-world networks and mate-search heuristics. Given that population is the core entity of a society, a demographic base is developed and individual-level rules from multidisciplinary findings are added to assign the capability of social networks. The results demonstrate how the social structure affects the speed and maximum degree of the targeted diffusion and indicates the correlation between individual-level attributes and aggregate indices in modern society. A comparative study is then conducted to reproduce an extreme case of an empirical reality. The study is expected to offer an illustration for population incorporating influential networks and multidisciplinary hypotheses.

Саамские веб-сообщества глазами модераторов (на примере социальной сети «ВКонтакте»)

The article discusses the problem of moderation of ethnic network communities on the example of the Sami virtual groups “VKontakte”. An expert survey was conducted with moderators of webcommunities, on the basis of which the goals of creating groups, their main functions and prospects for further development were determined. According to the interviewed moderators, the priority goal of creating these groups is to unite representatives of the Sami people on a single, albeit virtual platform, within which certain individual and collective interests can be realized (searching for like-minded people, gaining knowledge, a sense of common ethnicity, etc.). Among the main functions of the Sami webcommunities, the moderators single out those that are inherent in such virtual ethnic associations: communicative, integrative, information-cognitive, entertainment and a number of others. The moderators consider the most important topics for dissemination to such topics as the preservation of the Sami language and culture (including a significant part of the content related to material culture), environmental problems and traditional crafts. At the same time, it is noted that the greatest response from the audience of these groups is received by posts devoted to art, entertainment and everyday life topics. Moderators carefully monitor the thematic focus of the content and try to avoid various “sensitive” topics and discussions, especially those related to politics. The audience of the Sami online communities is assessed by the moderators as conflict-free, but at the same time not active enough. In general, the moderators highly appreciate the technological capabilities of social networks for disseminating relevant information, establishing contacts, self-presentation, socializing Sami youth, broadcasting their culture and expressing ethnic identity.

The implications of digital visual media for human–nature relationships

The implications of digital visual media for human–nature relationships

An Exploration of Community Detection and Recommendation Systems (CDR) in Social Networks

Community detection and Recommender systems are assumed as significant parts in helping the web users discover important information by proposing information of likely interest to them and a central task for network analysis means to segment a network into numerous substructures to assist with uncovering their inactive capacities. Community detection has been widely concentrated in and extensively applied to numerous real world network problems. Because of the possible worth of social relations in recommender systems, social recommendation has drawn in expanding consideration in recent years. As the issues that network strategies attempt to solve and the network information to be determined become progressively more complex, new methodologies have been proposed and created, traditional ways to deal with community detection and recommendation commonly use probabilistic graphical models and implement an assortment of earlier information to deduce community structures. Regardless of all the new progression, there is as yet an absence of astute comprehension of the hypothetical and methodological supporting of local area location, which will be fundamentally significant for future advancement of the space of social network analysis. In this paper, we start by giving conventional meanings of social networks terms and talk about the novel property of social networks and its implications. Unified architecture of network community finding methods to characterize the state-of-the-art of the field of community detection. In particular, we give a complete survey of the current community detection techniques and audit of existing recommender systems examine some exploration bearings to further develop social network capabilities.

RETRACTED: Social networks to improve the creative thinking of students: How does it works?

• The purpose of the research is to study the capabilities of social networks. • Social networks contribute to the development of personal knowledge and creativity. • The use of social media has a positive impact on the development of professional skills. The purpose of the research is to study the capabilities of social networks in the context of improving students' creative thinking within the framework of educational activities. Thus, an innovative concept of the online course Foreign Economic Activity in the Service Sector: Innovative Trends was developed; it was tested on the Facebook platform among the students of the [BLINDED] University and [BLINDED] University. The educational activity was divided into an individual activity and a group activity that involved the introduction of the Six Thinking Hats technology, which made it possible to organize and systematize students' creative thinking and focus on the main objectives of the course. According to students, the activation of creative thinking in the learning process was greatly affected by such elements of the concept of the educational course as daily educational practice (98%); joint projects (88%); thematic mentoring and supervision (92%); well-organized and structured individual (95%) and group discussion (89%); introduction of the Six Thinking Hats technology into the system of group and individual communications with the course participants, experts and moderators (87%). Learning in the Facebook environment had a dramatic impact on the development of communication and collaboration skills, creativity, critical thinking, digital literacy, and self-directedness while forming an intellectual basis for the generation of innovative solutions and creative improvisations within the framework of certain topics. The research can be useful for educators searching for innovative approaches to teaching.

ANALYSIS AND EVALUATION OF THE EXPERIENCE OF DISTANCE LEARNING IN THE CONDITIONS OF THE PANDEMIC BY THE PEDAGOGICAL COMMUNITY OF UNIVERSITIES

The article presents the results of a study conducted to analyze and evaluate the new pedagogical experience of teachers, received by them in the conditions of distance learning during the period of self-isolation in the spring of 2020. The study was carried out by the method of questionnaires. It was revealed that the majority of teachers assess this period as more difficult in comparison with the period of traditional education, but at the same time consider the experience gained as positive and useful for the future. The teachers noted that they had to master modern digital tools suitable for distance learning (video conferencing services, recording audio and video lectures, online test constructors, etc.), as well as take a fresh look at the capabilities of social networks and messengers and e-learning systems of Udmurt State University. In assessing the degree of mastering by students of educational material in conditions of distance learning, the opinions of teachers differed: most of them believe that students have mastered the material at the same level as in offline conditions or even better, but almost half (44.4 %) noted that there was a decrease in this level. The need to ensure the appropriate quality of education requires finding ways to solve problems arising in the process of distance learning.

Teachers' Personal Page in a Social Network as a Tool for Teacher-Student Interaction

The article presents an analysis of the pedagogical capabilities of social networks in solving modern educational problems. The pedagogical potential of teacher's personal page can influence on individualization of the educational process, selection of the content of education, organization of pedagogical communication, involvement in activities. The author describes and analyzes the experience of interacting with students on the social network platform, which confirms the positive impact of the communication with the teacher through a social network on students' attitude to the subject and educational motivation. The restrictions of the use of teachers' personal pages in the process of education are connected with increased requirements to the content and design of a personal page. Possible negative consequences of interacting with students through social networks include non-compliance with the boundaries and blurring the boundaries of communication, the interpenetration of professional and personal spheres of life.

Palestinian mothers in Israel: Can a welfare-to-work program enhance their social capital?

This study analyzes the experience of Palestinian mothers in Israel participating in a non-mandatory welfare-to-work program. The goal is to explore the perceptions of these women and their trainers about the ways the program helps enhance the mothers’ social capital. The study is based on in-depth interviews of 30 mothers and three trainers who participated in the program. The findings expose a range of mothers’ voices. The three main ones are: encouraging empowerment more than Work First; encouraging ‘maternal’ jobs; and encouraging partnership and group cohesion. The combined voices of participants and trainers deepen the significance of these findings, as the latter play a meaningful role in enhancing the social capital and networking capabilities of the former, who suffer from multiple sources of exclusion, including a vulnerable ethno-national status, poverty, low income and gender.

The Cyberbullying Phenomenon – Contemporary Narrative Form of Aggression in the School

The development of internet networks has undoubtedly increased the awareness of everyone who uses them. How far, however, perceived information delivers only positive experiences depending on its content. Everyone prefers to read for himself or herself or see himself or herself on the internet in priority in a positive light. Internet communication, however, also provides another opportunity - the negative relationships that have arisen from the real communication environment to be transmitted into cyberspace. The phenomenon of causing pain, harm, demonstration of hatred and enmity through the capabilities of social internet networks is referred to as cyberbullying. It is a contemporary form sending and receiving information, which, since its distribution, aims to injure, frighten the recipient or embarrass him in front of more people.
 The article presents the results of a study conducted with students from different schools in Bulgaria. No matter what age or gender the students are, the strongest effect of change occurs in their behavioral responses. Negative experiences make the victims unsure. Students who are victimized by cyberbullying lose their desire to go to school, they even close for their friends, neglect their academic preparation, more at home, watch more TV, avoid the society of their classmates, reduce their internet activity. This closeness and contact limitation enhances their experiences. Girls’ victims of cyberbullying are more likely to turn to their parents for help than boys.

Success factors of network protest movement (analysis of the conflict over St. Isaacs cathedral in 2017–2018)

In the article, the peculiarities of the communication activity of Russian social movements in organizing online and offline actions are explored on the example of the conflict between the authorities and the public concerning the official decision on the transfer of St. Isaac’s Cathedral in St. Petersburg (in the building of which the museum works) to the Russian Orthodox Church. As a theoretical and methodological basis of the study, a modernized theory of social movements is used, taking into account their features associated with their use of new communicative capabilities of social networks. Methods of dynamic network analysis were used for analyzing the collected empirical data on the content of the political communication of the network groups. The structural characteristics of the online communication of the two protest network groups “Let’s protect…” and “Let’s save…” the cathedral museum as well as communication links between them are revealed. The differences in their chosen strategies of fighting against the government’s decision are illustrated. The stages of their development are emphasized: mobilization of the movement’s participants by cultural figures and politicians dissatisfied with the decision (January 2017); organizational institutionalization during meetings and rallies (February — May 2017); attainment of the goal (June 2017) with the subsequent termination of the decision (success of the movement). The dynamics of the volume and structure of communication during the entire period of the conflict are analyzed at each stage. A conclusion is made about the real political power of the e-movement during the conflict. It is proved that the use of social networks does not automatically result in the success of the network protest movement, much depends on the chosen strategy. Network protest mobilization alone does not ensure the success of the movement in Russia.

The democracy in a network society: Problems and prospects of development

This article examines the role of the new media and social networks as a factor in the development of deliberative democracy. In the late 1990s, it was thought that the communication revolution would be a way to overcome the crisis of representative democracy. With the development of the Internet, the transition from a hierarchical model of communications to a network was supposed to bring changes to the sphere of politics. New media and social networks should guarantee ac- cess of civil society to the political public sphere and help narrow the gap between the elite and the people. Requirements are being formulated to increase the transparency and accountability of state institutions, and to strengthen policy control. It was believed that the Internet will become a place where the principles of deliberative democracy will be embodied. But now we should admit that the new media development causes disappointment, and a times anxiety. Instead of the growth of public discussions, we may encounter “echo chambers”, a victim of the essence of information for effect, which as a result, leads to the radicalization of citizens. Governments and IT-corporations exploit the increased capabilities of social networks and Big Data to control and manipulate information, which jeopardizes the possibility of free discussion. The impact on emotions and simple slogans turned out to be more acceptable in the Internet age than a reflec- tive discussion on social issues. The communication revolution has led to changes in the public sphere, but at the same time, it can lead to the erosion of democracy.