Social Media Technologies Research Articles

Analyzing legal education mobile learner's behavior using deep learning under social media

PurposeUnder emerging social media technology, mobile learners' behavior analysis and legality education have important practical significance. The research aims to detect the mobile learning (M-learning) learners' behavior in legality education under the background of the Internet era and improve the learning and teaching effect of online legality education and law popularization.Design/methodology/approachThis paper proposes a model based on deep learning (DL) fuzzy clustering analysis (FCA), and bidirectional encoder and decoder (ENDEC) of converter model to detect the mobile learners' behaviors in online legality education under the current social media. Then, the effectiveness of the proposed model is tested. The proposed model expects to be applied to multimedia teaching and law popularization activities and provides some theoretical reference and practical value for improving the effectiveness of online teaching.FindingsThe experimental results show that in the learner behavior detection process of M-learning-oriented online legality education, the model's accuracy can reach 99.8%. The response time is shorter than other algorithms. Overall, the application effect of the proposed model and algorithm is good and can be applied in practice.Research limitations/implicationsThe research results may lack universality due to the selected research methods. Therefore, researchers are encouraged to test the proposed methods further. In the future, it is necessary to expand the type and scale of text data to improve the accuracy of data detection.Practical implicationsThe research results provide a specific theoretical reference and practical significance for improving the learning effect of online M-learning-oriented legality education.Originality/valueThis paper meets the needs of mobile learner behavior analysis based on social media.

Impact of Social Media Technology in The Development of Igbo Langauge Among University Students: A Study of Imo State University Students

The paper studied the potential of using social media in the teaching and learning of Igbo language among linguistics students of Imo State University, Owerri. Igbo language is native to Igbo race of Nigeria. Descriptive method, involving questionnaires, were distributed to 140 Igbo linguistics students in the university. Data collected were analysed using SPSS package into percentages and means scores. Results showed students are aware of the existence of social media. Students strongly agreed that social media can be used in the teaching and learning Igbo. But factors, such as cost and poor internet connectivity, unavailability of Igbo modules, and lack of computer sets with Igbo vowels are limiting factors. Therefore, the university can provide free internet services for students. Igbo Modules can be prepared uploaded to the internet. Computer sets and keyboards with Igbo vowels can be manufactured.

Grouping Together to Fight Cancer: The Role of WeChat Groups on the Social Support and Self-Efficacy.

With the increasing number of cancer survivors, the question of how to coexist with cancer has become more and more pressing. This research uses a mutual help WeChat group organized by cancer patients as the research field to observe the daily interactions of cancer patients, so as to improve understanding of how social media technology can help cancer patients in the treatment and recovery process. The study found that the WeChat group is the main source of health knowledge for the participating cancer patients, and that when compared to traditional web-based patient mutual aid communities, the WeChat group is a more timely, popular, continuous, and accurate source of information. Patients in the group can listen and respond to each other's questions and worries, providing both an outlet for patients to vent their emotions and concerns and a source of recognition and encouragement. In addition, this study found that the WeChat mutual aid group improves patients' self-efficacy of disease on four levels: successful experience in curing patients, imitating patients' behavior, verbal persuasion, and emotional support.

Antecedent Online Marketing Success Bali SMES New Normal Covid-19 Era

ABSTRACT
 New normal Covid-19 situation, causing a change of human behavior which tends to limit physical contact. Marketing strategy by utilizing social media is quite effective to apply. Social media seems to be a particular engagement in life. The study aims to explain the effect of social media marketing engagement, e–WOM, and online purchases on online marketing success and explain the role of e-WOM engagement and online purchasing as a mediating relationship between social media marketing engagement on online marketing success. The study is conducted on Small and Medium Enterprises (SMEs) in Bali that utilizes social media in promoting their products, using a sample of 210 respondents. The results of the analysis are expected to be used as consideration by producers and marketers, to be able to compete in the new normal era of Covid-19. For the government, expected to be an input in policymaking that encourages the pace of Bali's economic growth in the new normal era of Covid-19. The development of the model that becomes the output of this research is a research model related to the development of research variables. There has been no research that has developed a relationship model of social media marketing engagement, e-WOM engagement, online purchases on online marketing success for SMEs in Bali who have implemented marketing by utilizing social media technology. Thus, it is essential to explore the role of technology in developing SMEs in Bali, and it is necessary to conduct more specific research on the relevant variables in implementing a sustainable SMEs marketing strategy.
 Keyword: Social media e-WOM, online purchases and online marketing success

How to Reach and Influence Both Users and Non-users of Internal Social Media Technologies

This study investigates potential barriers and supporting factors for employees’ Internal Social Media (ISM) usage intention for not only users but also the harder to reach target group of non-users. Following and extending the Decomposed Theory of Planned Behavior (DTPB), it is assumed that ISM acceptance, superiors’ and peers’ support of ISM, superiors’ and peers’ usage of ISM, and the perceived ISM usage ability will explain employees’ usage intention. Multiple regression analyses revealed that users’ and non-users’ usage intention increases mostly with acceptance. Additionally, for users, peer usage support and behavior, as well as ISM Trainings showed to have an impact on usage intention.

Technology-enhanced learning in designing for uncertainty

In this talk, we discuss the affordances of digital technologies to facilitate student-determined learning when delivering practical or ‘hands-on’ courses. We also examine the constraints that affect the learner experience when courses designed for face-to-face classes suddenly move online.
 We use a case study of how a practical multimedia undergraduate journalism paper was moved from face-to-face to online delivery mid-way through the semester after an outbreak of Covid-19 in New Zealand led to a sudden imposition of a level-4 lockdown in 2021.
 The case study demonstrates how the delivery of courses designed within a heutagogical frame work can successfully be adapted at a time of crisis while maintaining the learning outcomes required. Our experience provides empirical discussion points on teaching a practiced-based activity such as journalism, where restricted mobility can in fact lead to student-initiated opportunities for growth rather than being a hindrance. 
 Our approach from the start of the academic year was to develop our students’ digital capabilities and guide them towards being agents of their own learning (Hase & Kenyon, 2007; Blaschke & Hase, 2019). We were aware that the situation with the Covid-19 outbreak was evolving in New Zealand, and government instructions could require our university to move courses online at short notice. Therefore, this case study should not be considered as a pure example of “emergency remote teaching” (Hodges et al. 2020).
 The design took a social constructivist approach (Lockey, Conaghan, Bland & Astin, 2020; Vygotsky, 1930-34/1978) that included experiential learning and reflection to increase students’ independence and preparedness. It then built on this using connectivism principles (Siemens, 2004) to link the individual to the class, including employing collaborative peer learning.
 Our planning took account of less successful attempts to engage students online (Cowie & Sakui, 2019) as well as the lessons we learned during the lockdown in 2020. We considered student engagement, student access to the required technologies and their level of digital competence would be our greatest challenges (Greenhow & Lewin, 2021).
 Learning strategies we employed included mirroring the culture and emerging practices professional journalists were applying under Covid-19 lockdown. Strategies were developed in an online classroom environment that fostered expert-like thinking that enabled student-determined activities, founded upon small group collaborations and play-based learning. We encouraged a high level of flexibility in our student-lecturer interactions, and regular discussions around wellness evolved organically. We found students sought increased opportunities to engage with others, as many students were away from home and without a social support system.
 
 When designing the course, we conceptualised our role as “designers of learning experiences” (Cochrane & Munn, 2020, p. 2). Hence we modelled emerging journalistic practices through the increased application of social media technologies, and embedded critical analysis via peer review in a way that achieved a higher level of engagement among the students than had been experienced in previous journalism papers. Practical outcomes included the production of weekly multimedia news bulletins \modelling broadcasting industry newscasts that were published on a purpose-built website, and student e-portfolios supported by multimedia exegeses.

Second-year student perceptions and use of technology during emergency remote teaching to connect with peers and instructors

Learning is a social experience and having meaningful connections with peers and instructors is important for student learning. The interpersonal relationships between students and their instructor can positively influence students’ well-being, motivation and self-efficacy (Aguilera-Hermida, 2020; Almendingen et al., 2021; Gillis & Krull, 2020; Kim & Sax, 2009; Marković et al., 2021; Parpala et al., 2021; Pitsick, 2018). Creating productive interpersonal relationships with peers contributes to students’ beliefs of being supported, respected, and valued, and increases the likelihood of students asking their peers for help (Mäkitalo-Siegl & Fischer, 2011). When students feel connected to their peers they are more likely to engage with their peers in ways that support their learning and deepen their knowledge as a result (Shim et al., 2013). Interaction with instructors can also positively influence learning outcomes and student well-being (Pitsick, 2018), and instructors can be a valuable source of help and guidance (Ryan et al., 2001). However, during the COVID-19 pandemic and the shift to emergency remote teaching and learning, students’ relationship with peers was significantly impacted (Motz et al., 2022) and forcing peer-to-peer interaction through mandating camera feeds on during live synchronous video classes disproportionately affected students from disadvantaged backgrounds and those experiencing anxiety or depression (Castelli & Sarvary, 2021). As students were adapting to learn during the pandemic, they increased their reliance on their instructor and highly ranked instructor engagement as a factor that positively influenced their motivation (Nguyen, 2021). As motivation increases, so does self-efficacy, and when students feel supported, engaged, connected and valued by their peers and instructors, they are more likely to be successful students (Zepke, 2018).
 This study examines students’ experiences in using technology to connect with peers and their instructors during the COVID-19 pandemic when learning remotely. The research inquiry focusses on the second-year cohort as prior research has revealed that this group of learners tend to struggle with their learning (Kyndt et al., 2017; Milsom, 2015; Milsom & Yorke, 2015; Southgate et al., 2014; Virtue et al., 2017; Webb & Cotton, 2019) and experience higher levels of anxiety and depression compared to students in other years of university study prior to the COVID 19 pandemic (Liu et al., 2019). To examine their experience in peer-to-peer networks and their interactions with instructors for help seeking, interviews were undertaken at a large metropolitan Australian University in 2021 with 26 second-year students across different disciplines who had experienced emergency remote teaching in their first and second year of study.
 The findings reveal that students resist using the discussion board in the Learning Management System because of perceptions of exposure and embarrassment in asking questions when they feel they are expected to know the answer. Students report that synchronous video classes using technology such as Zoom, increase feelings of isolation and they reach out to their peers via social media technology instead. Students are intentional in their choice of technology in connecting with peers, however in the absence of physical connections, there remains a gap in productive engagement with peers. The findings show that second-year students are reluctant to reach out to their instructor when technology is their only mode of interaction, and students report that they would have been more likely to ask for help during a face-to-face class.

Optimalisasi Pemasaran Usaha Mikro, Kecil dan Menengah (UMKM) Makanan Dengan Pemanfaatan Whatsapp

This Community Service is entitled Optimizing the Marketing of Micro, Small, and Medium Enterprises / MSMEs (UMKM in Bahasa Indonesia) for Food by Utilizing Whatsapp Business on UMKM Jabar Juara Depok. The general purpose of this community service activity is to provide counseling, assistance, and training regarding marketing strategies for food MSME products that are effective and applicable to be implemented during the COVID-19 pandemic. The method used in the Community Assistance activity this time is the interview method, mentoring, and training on the use of WhatsApp business social media technology as a means of marketing food MSME products. The result of this community service activity shows that information sharing and technology transfer, as well as the participation of the government, the world of education, and other stakeholders in efforts to assist and develop MSMEs, are highly expected by MSME business actors in the field level. The conclusion of this community service activity in the difficult conditions such covid 19 pandemic, there are still concrete strategies that can be carried out by Food MSME business actors in order to optimize the marketing and sales of their products, including the use of the WhatsApp business application

Consumer resource integration and service innovation in social commerce: the role of social media influencers

Social media technologies have given rise to influencers who shape the purchasing behaviors of their followers (peer consumers), thus enabling consumer-initiated social commerce. However, few studies have explored how social media influencers, and more broadly, consumers, actively integrate resources to engage in service innovation in social commerce. This qualitative study (involving two firms and their influencers) examines the emerging roles of social media influencers and their resource integration behaviors in service innovation. Drawing on the service-dominant logic and the technology affordance theory, the study advances a framework that identifies the resource integration behaviors that underlie two primary roles of influencers—communicator and innovator—and explains how social media technology affordances facilitate these behaviors, and thereby, the ensuing innovation outcomes. By focusing on the technology-mediated processes of social media influencers’ engagement in service innovation, we contribute to research and practice in consumer-led service innovation in the emerging digital world.

Digital Governance: An Assessment of Performance and Best Practices

Over the past decade, e-government has evolved from providing static content and services to integrating user generated content and social media technologies. This allows citizens to participate and provide regular feedback on policies and programs, both of which promote public value through e-democracy. However, few studies continue to track their performance on a worldwide scale. This article discusses the results of a global and comparative survey of e-government performance, based on an assessment of municipal government websites around the world. Along with a longitudinal assessment, the study identifies best practices, highlights key findings, and provides guidance for future research.

PERANCANGAN STRATEGI PENGEMBANGAN DESTINASI WISATA PANTAI PANGADARAN, JAWA BARAT

Pangandaran is one of the famous tourist destinations because it is complete with several attractions such as natural attractions, cultural tourism, artificial tourism and conservation. To develop a very potential destination, a comprehensive development strategy is needed. The methods used in this study are SWOC and AHP, the first of which is the exploration of SWOC to identify factors of strengths, weaknesses, opportunities and challenges. The second stage is to sabotage the proposed strategy obtained with AHP. Hasil this research there are4 proposed strategies, namely optimizingsocial media for promotion (weight 0.419), involving Stakeholders to participate in the development of Pangandaran (weight 0,300), making tour packages that include existing attractions(Homestay, protected forest) (weight 0,168), and building a sustainable Pangandaran system. integrated g (weight 0.113). Pangandaran development must follow existing trends with social media technology that can expand marketing reach.

Factors affecting students' knowledge sharing over social media and individual creativity: An empirical investigation in Pakistan

Despite the increasing use of social media technologies (SMTs) among university students, little is known about knowledge sharing over SMTs and individual creativity, especially in developing countries like Pakistan. To address the knowledge gap, this study aimed to investigate: (1) SMTs usage for knowledge sharing, (2) factors affecting students' knowledge sharing over SMTs, and (3) the relationship between knowledge sharing and creativity. Using a structured questionnaire, based on the theory of reasoned action and related factors, data were collected from 266 randomly selected business students of a Pakistani public sector university. The findings disclose that students leveraged SMTs for knowledge sharing. The results confirm that behaviour intention is driven by attitude, social norms and enjoyment from helping others. Moreover, facilitation conditions (needed technological resources, skills, and knowledge), ability to share knowledge, perceived reciprocal benefits, and behaviour intention positively influence knowledge sharing. Surprisingly, teacher support does not influence knowledge sharing. Among the investigated factors, behaviour intention is found the most significant predictor of students’ knowledge sharing. Furthermore, the results disclose that there is a positive association between knowledge sharing and creativity. This research provides theoretical and practical implications and directions for further research.

Violations of Islamic Law in Male–Female Relations: The Shifting of Nyubuk Tradition of the Customary Peoples of Lampung

Advances in media and communication technology have wrought significant shifts in the nyubuk tradition of the customary peoples of Lampung Pepadun. Male–female relations, once clearly regulated by customary doctrine through nyubuk, are now mediated by social media technology that facilitates the violation of customary and Islamic laws. This article examines how nyubuk, a cultural medium for communication that has traditionally been used in spouse selection, has shifted as social media has become widely available. More specifically, it seeks to understand how the nyubuk tradition has come to disappear without any significant resistance. In doing so, it applies a qualitative descriptive approach, with data having been collected through interviews. This study finds that despite generations of practice, shifting social and cultural practices have threatened nyubuk with extinction, and the practice has increasingly been replaced by social media. As a result, behaviors that violate social and religious norms have become increasingly common in society. Male–female relations, traditionally regulated under Islamic norms through nyubuk, have become increasingly open as cultural spaces have been replaced by social media. This has facilitated transgressions and other violations of Islamic law by young men and women. Obeisance of religious law depends significantly on local cultural authorities, and where these authorities are ignored, once dominant laws and practices may become extinct. 
 
 Received: 28 September 2021 / Accepted: 16 November 2021 / Published: 3 January 2022

Embodied technology use:

For unaccompanied refugee youth, technology occupies a central role in their lives. It helps them when crossing countries, finding a shelter, and accessing education, or even in negotiating family relations online (e.g., Çelikaksoy & Wadensjö, 2017; Marlowe & Bruns, 2020; Morrice et al., 2020). Research with young refugees shows that social media and smart devices have become essential means to resolve many challenges (Kutscher & Kreß, 2018). The aim of our article is to go beyond a utilitarian view of digital technologies and social media in the lives of migrant youth and show how digital actions can be extensions of bodily communications in relation to, for instance, locating the self within new cities, food, music, and religion. We introduce the concept of the migrant platformed body as a site of struggle for unity that brings past and present into continuous discussion in and through the uses of social media technologies.

Linking Well-Being to Leisure Participation and Time Spent on Social Media Technologies: An Extended Hybrid Choice Model Approach

Linking Well-Being to Leisure Participation and Time Spent on Social Media Technologies: An Extended Hybrid Choice Model Approach

A dynamic capability theory perspective: borderless media breakthrough to enhance SMEs performance

Social media technology as borderless media has made it easier for small and medium-sized businesses (SMEs) to interact with their customers. The application of social media has impacted the operation and information sharing of SMEs, allowing them to develop innovation opportunities, to meet customer needs, and to improve firm performance. This study examined the influence of social media use on business networking quality and product innovativeness of SMEs. The data for this cross-sectional study were gathered from jewelry crafting SMEs in Bali, Indonesia using the survey method. The data were analyzed using the covariance-based statistical analysis technique with SPSS via AMOS 23. The results indicate that, while the direct link between social media adoption and firm performance is not significant, this path is fully mediated through business networking quality and product innovativeness. Hence, these SMEs should leverage their social media adoption due to strong business networking quality and product innovativeness enabling competitive advantage that heightens firm performance. Firm-level product innovation can harness the economic performance of the SMEs. The study limitations and future research endeavors are presented at the end of this paper.

When the Medium Was the Mission: The Atlantic Telegraph and the Religious Origins of Network Culture by Jenna Supp-Montgomerie (review).

Reviewed by: When the Medium Was the Mission: The Atlantic Telegraph and the Religious Origins of Network Culture by Jenna Supp-Montgomerie Timothy H. B. Stoneman (bio) When the Medium Was the Mission: The Atlantic Telegraph and the Religious Origins of Network Culture By Jenna Supp-Montgomerie. New York: New York University Press, 2021. Pp. 312. The tale of the Atlantic telegraph (1858–66) has been told many times (Gordon, A Thread across the Ocean, 2002, Muller, Wiring the World, 2016). The reader need not worry, however, since the title of the current treatment is slightly misleading. The book only tangentially covers the history of the Atlantic telegraph and the electromagnetic telegraph. And it does not concern the missionary or religious usage of the transatlantic cable in any traditional sense. The author, a religious and communications studies scholar at the [End Page 300] University of Iowa, uses her study on the attempt to create the world's first undersea cable connection to pose a larger and arguably more important question. How did the Atlantic telegraph succeed so remarkably in the popular American imagination despite its marked early technical failures? And why did the telegraph experience become the template for how we think about all subsequent networked communication technologies, including the contemporary internet? To answer the question, Supp-Montgomerie forays into new ground by connecting the history of technology with the history of American religion and a range of critical theoretical approaches. For the author, the initial technical failure to lay the Atlantic telegraph was fundamental to its success. The unreliability of the underwater cable, which operated briefly for twenty-three days, prompted American popular imagination of a utopian global community united through communication technology. "Infrastructural religion" in the form of public Protestantism in the United States provided critical resources that proved essential for creating social imaginaries of communication through connection. The early failure of the 1858 Atlantic telegraph cable created a formative and durable template, and as a result, "we broadly define networks as systems of connection." The chapters of When the Medium Was the Mission cover an array of topics that follow the discursive components of the author's argument (rather than chronology). The book begins by recounting the story of the Ottoman telegraph, emphasizing the role of Baptist missionaries, from initial efforts in 1847 to the establishment of the Republic of Turkey in 1919 (ch. 1). Then it considers nineteenth-century alternatives to the electromagnetic telegraph, including the optical, spiritual, grapevine, and teaching telegraphs (ch. 2). A case study of the Oneida Community (1848–81) in upstate New York follows as a stand-in for U.S. religious utopianism around the telegraph (ch. 3). More abstract is the following chapter, which applies structural and post-structural theories of communication to analyze the content of the 1858 cable (ch. 4). An epilogue suggests the continued influence of religious motifs, "protestant dreams for the telegraph," in imaginaries of the internet and social media technology today (p. 32). Readers of Technology and Culture will find this work a frustrating read at times. It draws heavily on media and cultural theory and resorts all too often to seemingly jargonistic language. The author's argument focuses exclusively on a narrow, unrepresentative time period (1858–66) in the history of the Atlantic telegraph characterized by endemic difficulty and prior to longer-term stabilization. Supp-Montgomerie brings no new major archival research to light and relatively little primary evidence, relying on discourse analysis and the forceful elaboration of her conceptual argument to make her central case. In the end, she fails to demonstrate exactly how or why "fractures and failures" are foundational to both nineteenth-century communication-based globalization and network logic more generally. [End Page 301] Nonetheless, When the Medium Was the Mission well warrants the effort to wade through its theory-driven waters. The book serves as a useful introduction to contemporary critical cultural scholarship on media and communication as well as major media scholars. The author shows an adept familiarity with several subfields in the history of technology, while her "infrastructural approach to network media" develops the intersection between media studies scholarship and STS/history of technology (p. 27). Supp-Montgomerie makes...

Socio-cultural changes influenced by information and communication technology

Information and communication technologies have eliminated communication barriers, transformed forms of communication into social sustainability, created a global virtual community with its own language and culture. The list of Internet phenomena, which includes elements of a mass culture modified by technology, is long indeed. It is apparent that social media platforms, being part of the innovation process in modern society, have had and continue to have an impact on people's identity, especially on the cultural identity and emotional tendencies of young people. The objective of this study is to consider these ongoing changes influenced by information and communication technologies. To achieve the objective, the hypothesis is put forward that information and communication technologies contribute to satisfying the need for communication and obtaining information, create the language picture of the virtual world on a global scale, have a significant impact on the emotional component and cultural universals of young people. The study consists of two parts. The first part is a systematic review of the scientific literature focused on social media platforms and the influence of such dynamic parameters as speed and scale of interaction on socio-cultural changes, emotional tendencies, attitudes and behavior of representatives of youth culture. The second part contains a logical conclusion on socio-psychological changes based on the results of a survey aimed at collecting the data necessary to analyse the use of social media technologies and to identify dominant platforms in the youth environment.

Impact of Social Media Technologies on Consumers’ Online Buying Tendencies with Moderating Role of Gender

Nowadays, the research on social media is evolving owing to rapid saturation of information communications networks. In such scenario, firms need to rethink how to drive consumers' buying tendencie...

Identification and Validation of Social Media Socio-Technical Information Security Factors with Respect to Usable-Security Principles

The goal of this manuscript is to present a research finding, based on a study conducted to identify, examine, and validate Social Media (SM) socio-technical information security factors, in line with usable-security principles. The study followed literature search techniques, as well as theoretical and empirical methods of factor validation. The strategy used in literature search includes Boolean keywords search, and citation guides, using mainly web of science databases. As guided by study objectives, 9 SM socio-technical factors were identified, verified and validated. Both theoretical and empirical validation processes were followed. Thus, a theoretical validity test was conducted on 45 Likert scale items, involving 10 subject experts. From the score ratings of the experts, Content Validity Index (CVI) was calculated to determine the degree to which the identified factors exhibit appropriate items for the construct being measured, and 7 factors attained an adequate level of validity index. However, for reliability test, 32 respondents and 45 Likert scale items were used. Whereby, Cronbach’s alpha coefficient (α-values) were generated using SPSS. Subsequently, 8 factors attained an adequate level of reliability. Overall, the validated factors include; 1) usability—visibility, learnability, and satisfaction; 2) education and training—help and documentation; 3) SM technology development—error handling, and revocability; 4) information security —security, privacy, and expressiveness. In this case, the confirmed factors would add knowledge by providing a theoretical basis for rationalizing information security requirements on SM usage.