Social Aggregators Research Articles

Digital marketing in the food service industry in india: A review

Every organization has adopted digital technologies and innovations to attract customers. Social media plays a significant role in marketing the products of every organization. In that platform, an extensive audience is likely to be customers, and they can be part of business development and advancement. Organizations must acquire and attract new customers through social media marketing. Social media is a powerful platform for capturing customer attention towards a product. Business owners can fix their weaknesses based on customer feedback from social media accounts. Persons who view the advertisements or marketing strategies of products write reviews based on their preferences. The owners can consider their feedback and make changes according to the review to improve their business. Social media offers many opportunities to promote businesses. Many social media platforms are available, but some are best known for their tools and techniques, making them valuable for promoting business. It is clear that restaurants have started shifting their marketing budget towards online ads on social media platforms and aggregators to rank better. This study focuses on identifying the effectiveness of digital marketing in India's food service industry.

Online Troll Reviewer Detection Using Deep Learning Techniques.

The concentration of this paper is on detecting trolls among reviewers and users in online discussions and link distribution on social news aggregators such as Reddit. Trolls, a subset of suspicious reviewers, have been the focus of our attention. A troll reviewer is distinguished from an ordinary reviewer by the use of sentiment analysis and deep learning techniques to identify the sentiment of their troll posts. Machine learning and lexicon-based approaches can also be used for sentiment analysis. The novelty of the proposed system is that it applies a convolutional neural network integrated with a bidirectional long short-term memory (CNN–BiLSTM) model to detect troll reviewers in online discussions using a standard troll online reviewer dataset collected from the Reddit social media platform. Two experiments were carried out in our work: the first one was based on text data (sentiment analysis), and the second one was based on numerical data (10 attributes) extracted from the dataset. The CNN-BiLSTM model achieved 97% accuracy using text data and 100% accuracy using numerical data. While analyzing the results of our model, we observed that it provided better results than the compared methods.

Popularity Dynamics and Intrinsic Quality in Reddit and Hacker News

In this paper we seek to understand the relationship between the online popularity of an article and its intrinsic quality. Prior experimental work suggests that the relationship between quality and popularity can be very distorted due to factors like social influence bias and inequality in visibility. We conduct a study of popularity on two different social news aggregators, Reddit and Hacker News. We define quality as the number of votes an article would have received if each article was shown, in a bias-free way, to an equal number of users. We propose a simple Poisson regression method to estimate this quality metric from time-series voting data. We validate our methods on data from Reddit and Hacker News, as well the experimental data from prior work. Using these estimates, we find that popularity on Reddit and Hacker News is a relatively strong reflection of intrinsic quality.

More diverse, more politically varied: How social media, search engines and aggregators shape news repertoires in the United Kingdom

There is still much to learn about how the rise of new, ‘distributed’, forms of news access through search engines, social media and aggregators are shaping people’s news use. We analyse passive web tracking data from the United Kingdom to make a comparison between direct access (primarily determined by self-selection) and distributed access (determined by a combination of self-selection and algorithmic selection). We find that (1) people who use search engines, social media and aggregators for news have more diverse news repertoires. However, (2) social media, search engine and aggregator news use is also associated with repertoires where more partisan outlets feature more prominently. The findings add to the growing evidence challenging the existence of filter bubbles, and highlight alternative ways of characterizing people’s online news use.

Social media platforms: a primer for researchers.

Social media platforms play an increasingly important role in research, education, and clinical practice. As an inseparable part of open science, these platforms may increase the visibility of research outputs and facilitate scholarly networking. The editors who ethically moderate Twitter, Facebook, and other popular social media accounts for their journals may engage influential authors in the post-publication communication and expand societal implications of their publications. Several social media aggregators track and generate alternative metrics which can be used by researchers for visualizing trending articles in their fields. More and more publishers showcase their achievements by displaying such metrics along with traditional citations. The Scopus database also tracks both metrics to offer a comprehensive coverage of the indexed articles’ impact.Understanding the advantages and limitations of various social media channels is essential for actively contributing to the post-publication communication, particularly in research-intensive fields such as rheumatology.

Entrepreneurial marketing and digital political communication – a citizen-led perspective on the role of social media in political discourse

PurposeThe paper intends to explore the role and function of citizen-led social media forums in the marketing of political discourse. Using the entrepreneurial marketing (EM) perspective of “co-creation of value”, this paper aims to explore the manner in which consumers of political communications in a specific region have created user generated value via setting up Facebook forums to manage the risk created by fake news and the trust deficit between citizens and mainstream media (MSM).Design/methodology/approachThe paper adopts a “netnographic” approach to investigation and the data is analysed manual coding (Kozinets, 2015). Facebook groups form the virtual research field in in the context of this study. This approach is adopted because in a social media environment, netnography capitalises over a growing virtual and online communities and allows researchers to study the richness of these online communities (Mkono and Markwell, 2014).FindingsThe study provides insights on how administrators and moderators of Facebook groups create value for other users by identifying and communicating the risks emerging from social media-based political communication. The study finds that such citizen-led initiatives act as online social aggregators. The value that such groups offer its users/members resides within a well-bound, controlled and moderated online medium that encourages users to counter fake news and misinformation – thereby solving a key problem within the user market i.e. citizen-media trust deficit.Research limitations/implicationsThe study uses a qualitative, netnographic approach and the emerging insights cannot be generalised. The emergent findings are specific to the context of this study and researchers are encouraged to further test the propositions emerging from this research in varied contexts.Practical implicationsThe study extends the application of EM in political contexts using the seven dimensions of EM, which will provide impetus for future political campaigns in terms of unique value creation for publics. The paper also emerges with the role citizen-initiated forums can play in the effective dissemination of digital political communication as user generated content is aiding political debate.Social implicationsThe study helps highlight the role Facebook forums can play in informing the political discourse within a region. The general distrust amongst the citizens over information produced by MSM has meant vocal critics have taken to Facebook to provide their subjective opinions. Although the findings of this study show that such forums can help identify “fake news” and help citizens discuss and debate the truth, it can also become an avenue to manage propaganda amongst the “unaware” citizens. This paper flags up the issues and benefits of using Facebook forums and in conclusion relates them to similar occurrences of the past to make society aware of the pitfalls of managed propaganda.Originality/valueThe paper takes initiative in investigating the use of social media in politics from the citizens’ perspective, which is comparatively marginalised against the number of studies taking place, which investigate the political party end use of social media for political marketing.

The Temporal Nature of Mobile Push Notification Alerts: A Study of European News Outlets’ Dissemination Patterns

Push notifications provide news outlets with direct access to audiences amid concerns around information overload, disinformation, and heightened competition for reader attention. Such news distribution is relevant because it (a) bypasses social media and news aggregators, reaching readers directly; (b) alters the agency and control of temporal news personalisation; and (c) reinforces mobile as the locus of contact between news organisations and audiences. However, push notifications are a relatively under-researched topic. We explore news organisations’ use of alerts, considering whether they attempt to integrate with existing mobile-user behaviour patterns or seek to be a disruptive element, garnering attention when audiences are not typically using devices. Through quantitative content analysis, this study examines the temporality of push notifications (n = 7092) from nine Northwestern European countries, comprising 34 news outlets. These data allow for comparisons at two levels: publisher type and national context. The study shows how the temporal patterns of push notifications’ dissemination align with existing news consumption behaviours; concepts of content-snacking and audiences’ rhythms and rituals are a useful lens through which these immediate, concise texts can be considered. Our findings show that news organisations use the mobile channel for attracting and maintaining users’ attention, with varying interpretations of temporal customisability.

Digital inspirational economy: the dialectics of design

ABSTRACT With the rise in design-centric social media platforms, blogs, and inspiration aggregators, ‘inspiration’ has become an increasingly popular term for designers’ creative digital work. Technology developers have leveraged this language of inspiration to describe how these platforms and applications could fit within, perpetuate, and ultimately direct design labor practice among and within these sites. This empirical study examines the continual shaping and reshaping of the digital inspirational economy, where one designer’s creative content becomes another’s inspiration. Drawing on interviews with 45 graphic designers, participant observations, and industry texts, I analyze the digital work of designers as they manage dialectical tensions between inspiration and imitation across a design-centric social media landscape. I highlight four key practices designers employed as a part of their shaping and negotiation of the digital inspirational economy including (1) continual investment, (2) ensuring novelty, (3) compulsory comparability, and (4) prioritizing connections. Each of these inspiration practices reveal a unique dialectical tension that designers negotiated as an emerging part of the ‘work of inspiration’. The platforms and practices used by enterprising designers illuminate the contours of evolving work practices and the ways in which designers are continually challenged to assert their economic value in the creative economy. As such, analyzing the practice of inspiration illuminates larger issues concerning attribution, diffusion of visual information, and the politics of creative economies. I conclude by addressing the work and self-presentation implications for freelance and independent creative professionals whose work processes are increasingly entangled with digital platforms.

Using Screen Brightness to Improve Security in Mobile Social Network Access

In the today's mobile communications scenario, smartphones offer new capabilities to develop sophisticated applications that seem to make daily life easier and more convenient for users. Such applications, which may involve mobile ticketing, identification, access control operations, etc., are often accessible through social network aggregators, that assume a fundamental role in the federated identity management space. While this makes modern smartphones very powerful devices, it also makes them very attractive targets for spyware injection. This kind of malware is able to bypass classic authentication measures and steal user credentials even when a secure element is used, and can, therefore, perform unauthorized mobile access to social network services without the user's consent. Such an event allows stealing sensitive information or even a full identity theft. In this work, we address this issue by introducing BrightPass, a novel authentication mechanism based on screen brightness. BrightPass allows users to authenticate safely with a PIN-based confirmation in the presence of specific operations on sensitive data. We compare BrightPass with existing schemes, in order to show its usability and security within the social network arena. Furthermore, we empirically assess the security of BrightPass through experimentation. Our tests indicate that BrightPass protects the PIN code against automatic submissions carried out by malware while granting fast authentication phases and reduced error rates.

The social media image

How do the organization and presentation of large-scale social media images recondition the process by which visual knowledge, value, and meaning are made in contemporary conditions? Analyzing fundamental elements in the changing syntax of existing visual software ontology—the ways current social media platforms and aggregators organize and categorize social media images—this article relates how visual materials created within social media platforms manifest distinct modes of knowledge production and acquisition. First, I analyze the structure of social media images within data streams as opposed to previous information organization in a structured database. While the database has no pre-defined notions of time and thus challenges traditional linear forms, the data stream re-emphasizes the linearity of a particular data sequence and activates a set of new relations to contemporary temporalities. Next, I show how these visual arrangements and temporal principles are manifested and discussed in three artworks: “Untitled” (Perfect Lovers) by Felix Gonzalez-Torres (1991), The Clock by Christian Marclay (2011), and Last Clock by Jussi Ängeslevä and Ross Cooper (2002). By emphasizing the technical and poetic ways in which social media situate the present as a “thick” historical unit that embodies multiple and synchronous temporalities, this article illuminates some of the conditions, challenges, and tensions between former visual structures and current ones, and unfolds the cultural significations of contemporary big visual data.

Sistemas de acceso a la información de prensa digital: tipología y evolución

The goal of this article is to classify and analyze the main products and services that provide access to online print media contents. The main factor determining the product type resides in a definition of the product’s primary user function. Under this lens, four primary access function classes were established: 1) access to newspapers; 2) information search; 3) information clippings, and 4) content aggregation. For each of these classes, several sub-types are described and analyzed, including directories, newspaper archives, historical press archives, press data bases, press clippings, online clipping, social network clipping, manual and automatic aggregators, and social aggregators. The article also provides several illustrative Spanish- and English-language examples.

Using Social Media Data Aggregators to Do Social Research

This article asks if it is possible to use commercial data analysis software and digital by-product data to do critical social science. In response this article introduces social media data aggregator software to a social science audience. The article explores how this particular software can be used to do social research. It uses some specific examples in order to elaborate upon the potential of the software and the type of insights it can be used to generate. The aim of the article is to show how digital by-product data can be used to see the social in alternative ways, it explores how this commercial software might enable us to find patterns amongst ‘monumentally detailed data’. As such is responds to Andrew Abbott's as yet unresolved eleven year old reflections on the crucial challenges that face the social sciences in a data rich era.

Digging in the Digg Social News Website

The rise of social media aggregating websites provides platforms where users can actively publish, evaluate, and disseminate content in a collaborative way. In this paper, we present a large-scale empirical study about “Digg.com”, one of the biggest social media aggregating websites. Our analysis is based on crawls of 1.5 million users and 10 million published stories on Digg. We study the distinct network structure, the collaborative user characteristics, and the content dissemination process on Digg. We empirically illustrate that friendship relations are used effectively in disseminating half of the content, although there exists a high overlap between the interests of friends. A successful content dissemination process can also be performed by random users who are browsing and digging stories. Since 88% of the published content on Digg is defined as news, it is important for the content to obtain sufficient votes in a short period of time before becoming obsolete. Finally, we show that the synchronization of users' activities in time is the key to a successful content dissemination process. The dynamics between users' voting activities consequently decrease the efficiency of friendship relations during content dissemination. The results presented in this paper define basic observations and measurements to understand the underlying mechanism of disseminating content in current online social news aggregators. These findings are helpful to understand the influence of service interfaces and user behaviors on content dissemination.

A topological proof of Eliaz’s unified theorem of social choice theory

Recently Eliaz [Social aggregators, Social Choice and Welfare 22 (2004) 317–330] has presented a unified framework to study (Arrovian) social welfare functions and non-binary social choice functions based on the concept of preference reversal. He showed that social choice rules which satisfy the property of preference reversal and a variant of the Pareto principle are dictatorial. This result includes the Arrow impossibility theorem [Arrow, Social Choice and Individual Values, Second ed., Yale University Press, 1963] and the Gibbard–Satterthwaite theorem [Gibbard, Manipulation of voting schemes: a general result, Econometrica 41 (1973) 587–601; Satterthwaite, Strategy-proofness and Arrow’s conditions: existence and correspondence theorems for voting procedures and social welfare functions, Journal of Economic Theory 10 (1975) 187–217] as its special cases. We present a concise proof of his theorem using elementary concepts of algebraic topology such as homomorphisms of homology groups of simplicial complexes induced by simplicial mappings.

Social aggregators

Social aggregators