Background and purposeThe study purpose was to find out how the interior design of sports and health complexes affects the females’ motivation for physical activity. The authors proceeded from the initial hypothesis that a well-planned, modern-looking and attractive interior design of sports and health complexes can significantly affect the number of female visitors and their physical activity. Material and MethodsTo confirm the initial hypothesis, the authors used following research methods: comparison of modern interiors of sports and health complexes with the interiors of the Soviet period; interviewing employees of sports and health complexes; cluster analysis and survey of female visitors. To ensure the reliability of the survey results, the sample size was determined taking into account the general amount population of Ukraine, thus the sample size comprised 508 respondents from 5 Ukrainian cities – Vinnytsia (98), Lviv (115), Lutsk (102), Ternopil (88), Odesa (105).To confirm or refute the initial hypothesis the authors calculated the value of the criterion χ2 (Chi-square) using the standard program for processing scientific research results (SPSS) based on crosstabulations.ResultsIt has been found out that most of females consider the good planned interior design (aesthetic appeal and comfort) to be a determining factor in choosing a sports and health complex. The impact of this factor depends on the age – the older is a woman, the higher is the influence. The results’ correctness was confirmed based on the use of variance analysis method. With the help of the input data recodifications, the authors calculated the variances to determine the degree of frequency fluctuation for the questions related specifically to the sports and health complexes interiors design.ConclusionsAttractive modern design and comfortable conditions in sports and health complexes proved to be significant motivational factors in increasing the motor activity of the adult females. The authors came to the conclusion, that improving the aesthetic image of the sports and health facilities’ interior can motivate more women, especially older ones, to engage in physical activity. Thus, the issue of increase the Ukrainian females’ physical activity level depends greatly on productive cooperation between sports and health complexes management and professional designers.
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