The complete evolution of solute content and second phases during full-scale industrial processing of AA3103 sheets has been measured. During pre-heating, dispersoids, which appear as plates or small polyhedra grow and the Mn solute content decreases. During subsequent breakdown rolling the dispersoid number-density increases significantly. The measured decrease of solute Mn after hot rolling and coil cooling is attributed to constituent particle growth, whereas the solute depletion during the final back-annealing is mainly caused by the growth of the dispersoids. These observations are compared to the predictions obtained by a semi-physical model for precipitation. Although simulations have been performed without any retro-fitting, for hot rolling the results compare quantitatively well with experiment, while for coil cooling and back annealing the modelled Mn solute depletion is underestimated. The precipitation process is found to be very sensitive to the microstructure, which illustrates the importance of coupling precipitation models with work hardening and softening models to obtain reliable predictions.