The Jean Hailes Foundation has a distinct approach to the health care of women. The integration of a team of clinicians, educators and researchers enables the Foundation to give women access to relevant, timely and clear information about their health and health care issues to assist them in making informed health choices. The Rural Women's Education Program has been developed to meet the increasing demand for more information by rural Australians. The isolation of rural women, their difficulties in service access and transport availability are some of the problems addressed in the planning process for each respective area. To date each program has consisted of large public seminars, interactive information sessions and professional training. The response to each program has been overwhelming. Local ownership of the event has been part of its success. The 'Regional Women's Health Plan, 1998 - 2000' for the Barwon-South Western Region outlined certain health needs in the area. The Foundation responded to this need and, in collaboration with local network leaders, devised a program to meet the specific needs of that community. The planning process, delivery and evaluation of this successful program are discussed.