We are grateful to the respondents for their thoughtful contributions to this forum. Many of their comments focus on the issue of the profitability of open access/open data models for publication (see Pratt, Alexander, and Hall). Our own livelihood depends on sustainability, so we are naturally concerned about this issue. In our work with Open Context, we have benefited from public and private granting agencies for funding, libraries for data management services, and contracts for helping to build similar systems in other domains. This mix of funding will no doubt change as time goes on and we adapt to new circumstances. Digital Antiquity and the Archaeology Data Service, both large disciplinary repositories, by necessity have greater infrastructure and other costs, and will need other business models. Similarly, university-based repositories, such as the California Digital Library, rely on other institutional funding streams. We think this diversity of business models and organizational forms is healthy. Some solutions will fail, but some will succeed. Since open data encourages the free flow of information, it represents an important strategy of resiliency. If Open Context fails, its data, archived in the California Digital Library and other repositories, will be available for scholars and open for incorporation in future information systems. Policy needs to promote the health of the overall information ecosystem that sustains research so experimentation and turnover can happen without loss of irreplaceable research content.We are encouraged that the respondents all agree that open data needs to play a greater role in archaeology. For the time being, we face the great challenge of bridging two realities—moving from currently entrenched practices to a future of more open and diverse scholarly outputs. The growth of new, data-intensive research methods will lead to increased pressure for open access and open data. Hall rightly highlighted how data (and text) mining are only feasible with open access. Though not addressed in this venue, Kansa (2012) further explores open access with respect to text-mining in archaeology.Today's young scholars may be more accustomed to sharing many aspects of their lives via the Web. Young scholars also largely expect fully digital workflows in their research. However, habituation with Facebook and Excel does not necessarily lead to greater data professionalism and openness. Academia's highly competitive job market makes any deviation from established patterns of success extremely risky, replicating cultural norms that work against openness. Porter's comments about “data as symbolic capital” can give needed conceptual tools to explore data's role in scholarly culture. He rightly highlights data's roles in building prestige and recognition. Currently, data may not routinely be publicly shared, but it does circulate privately among networks of researchers to reinforce collaborative ties and alliances. Better understanding of data as symbolic capital is needed to encourage researchers to move such data exchanges toward public channels, where we can better document provenance, improve quality, and preserve data with professionally managed repositories.Instead of reinforcing a dysfunctional status quo, established leaders in the field can be drivers of reform. Such individuals have the job security to take risks and innovate (supposedly the purpose of tenure!). They can use their prestige to make open access and open data respectable and respected. A hopeful sign of progress, Digital Antiquity boasts a board that includes past and current presidents of the Society for American Archaeology. However, we don't want to set the bar too low. We need to do more than simply add data archiving to existing and highly constrained publishing practices. To fully realize the value of archaeological scholarship, we need innovation in what constitutes publication, innovation in new ways of promoting quality, and innovations that better promote accessibility and interoperability of archaeology on the open Web.