Outsourcing is widely included in the practice of Russian companies, but a certain negative attitude towards such technology has not yet been overcome. Shareholders and management have a poor command of methodology of outsourcing, not fully take into account the risks of outsourcing, Weakly investigated the effectiveness of the outsourcing process: a well-known evaluation methods based traditional benefits, such as lowering costs and improving the quality of products or services, optimizing the number of staff. Often the methods of evaluation of effectiveness include additional indicators, reflecting industry-specific organizations. Such indicators include the reduction of logistics costs, reducing the cost of maintenance of warehouses, reduction in seasonal staff. The traditional criteria of efficiency of outsourcing is simple in definition, but have several serious short comings that limit their use. Universal and understandable for investors method of assessing effectiveness is a calculation of the comparative effect of outsourcing, assessing its feasibility, in terms of the impact on the financial results of the company (via FCF), capital structure (WACC) and the value of the company.
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