ABSTRACT Electric scooters have been a rapidly growing mode of transport in recent years. This massive proliferation has brought issues frequently addressed without sufficient technical or scientific support, especially in cities of the Global South. This study seeks to identify latent and socioeconomic factors influencing e-scooter usage and their implications for policy planning. For this purpose, we applied a survey (n = 1073) to users and non-users in Bogota, Colombia. We estimated MIMIC model to assess the influence of individuals’ perceptions. The results show that perceptions of crash risk and fear of crime negatively influence usage, while environmental awareness and pro-technology attitudes have a positive influence. On the other hand, e-scooter use decreases with the age of individuals, while it is higher in men, car owners, high-income and college-educated individuals. Finally, using the modelling results, we study the implications for policy planning and propose measures to reduce concerns related to e-scooter usage.