Results Of SWOT Analysis Research Articles

Assessing the Opportunities and Risks of DUS and VCU Variety Testing for Sustainable Production through SWOT Analysis Results

Within the European Union (EU), new plant varieties to be included in the Common catalog of a member state have to be registered on the national list after plant variety testing processes to establish whether the candidate variety is distinguishable, uniform, and stable (DUS) and meets the cultivation or use value requirement (VCU). Technical development, climate change, and changing consumer needs, including the detection of GMOs, necessitate the innovation of plant variety testing methods. In our study, we assessed new characters, testing methods, and inclusion of additional data for the potential to benefit the DUS and VCU protocols. To achieve our goal, we asked experts to fill in questionnaires for the DUS and VCU methods currently used for a selection of common crops, including potato, maize, lentil, oilseed rape, and perennial grass. Within the EU-funded “InnoVar” project, partners sent out questionnaires to 19 European Countries and to 3 countries outside Europe. Surveys were aimed at analyzing the strengths, weaknesses, opportunities, and threats (SWOT) of the current methods. With their help, it is possible to look for a new direction, opportunity, and strategy to incorporate, together with the innovative new techniques, into the development of the new methods. Our study demonstrated that the SWOT analysis could be used to achieve the set goals. Results obtained after evaluation of surveys confirmed that introduction of new characters such as cold tolerance, nitrogen and water efficiency, etc. has become necessary, as has the inclusion of new test methods (molecular markers, precision techniques, organic farming). The development of high-yielding, disease and/or pest-resistant plant varieties with good adaptability and the accurate evaluation of genotypes play a crucial role in ensuring that farmers can access high-performing plant varieties and contribute to sustainable food production.

The Study Examines the Marketing Strategies of Goat and Sheep Farming Businesses in CV. Fajar Randu

The livestock sector has a very broad and systematic scope. Within the livestock business, the marketing function plays a crucial role. Marketing is based on the basic marketing code and is designed to emulate or function as part of a marketing system. Goat and sheep farming businesses are in great demand, both for daily needs and for religious celebrations. CV Fajar Randu's goat and sheep farming business is a farm that provides goat and sheep buying and selling, aqiqah, and qurban services.The types of goats and sheep raised here are local kacang goats and sheep, with varying prices offered. This research aims to identify the marketing and financial channels of CV Fajar Randu. The research was carried out in August-April 2023. The methods used in collecting data were interviews, observation, and questionnaires, while determining the research sample used a purposive sampling technique. The research results show that there are two marketing channels that occur, namely level I channels and level II channels and the marketing functions carried out by CV Fajar Randu are the exchange function and the physical supply function. Level I marketing channels have the smallest marketing margin, the largest farmer's share, and the most efficient marketing channel. The SWOT analysis results indicate that CV Fajar Randu is in quadrant I. The research results also show that the environmental conditions of CV Fajar Randu are good. According to the research findings, the CV Fajar Randu farm can employ SO as an alternative strategy. In conclusion Level I marketing channels is the most efficient ones

Use of SWOT analysis to select feasible businesses as the mainstay business of BUMDes and MSMEs

COVID-19 pandemic, which lasted from 2020 to 2022, has affected the global economy. Activity restrictions had hampered the progress of various business sectors. As a result, there was a decline in economic growth globally. There was even an economic contraction of -13.7% in 2020 and many businesses experienced either setbacks or bankruptcies. Indonesia’s government made various recovery efforts, such as business assistance through village-owned enterprises (BUMDes) activities and capital assistance for MSMEs in the form of people’s business credit (Kredit Usaha Rakyat/KUR). Various trainings and assistance were conducted, but these activities focused more on reporting and administration of funds. The establishment of BUMDes mainly aims to improve the villages’ economy. The selection of BUMDes' mainstay business is highly important to realize the smooth running of the business chosen. For this reason, it is necessary to conduct training on how to select of the mainstay business and calculate the feasibility of the business chosen to be developed so that BUMDes and MSME actors can manage and develop their business properly. The selection can use SWOT analysis, namely by analyzing the strengths, weaknesses, opportunities, and threats of the potential business options. In this community services activity, BUMDes and MSME training was held in Bogorejo Village, Pesawaran Regency, Lampung Province. The results of SWOT analysis reveal that the feasible business options are digital financial services (BRI-Link), agricultural trading (waserda), and waste collection and waste bank. Waserda business aims to help market the local community's products. Waste management business economically generates small profits, but has long-term positive effects, both environmentally and socially. Meanwhile, tourism park and savings and loan are considered not feasible in the long-term, as these businesses are susceptible to bottlenecks and large losses so that they must be managed very carefully.

Analytical tools of the risk assessment mechanism for the establishment and development of a cluster for the production of flower products in the Kaluga Region

state of the geopolitical situation, the disruption of well-established logistics supply chains, sanctions trade restrictions have led to an aggravation of problems in the flower industry of the regions, the country as a whole, and at the same time have identified new opportunities and prospects for its development. At the same time, the relevance of cluster design of the functioning of the industry increases. The functioning and development of the flower industry in modern conditions is associated with numerous threats and risks, which requires their identification, assessment, monitoring, followed by the adoption of adequate measures to neutralize. In these conditions, a reasonable, timely assessment of the risks of the current and investment activities of the cluster for the production of flower products in the whole region, taking into account the characteristics of its participants, is of decisive importance. Without an optimal selection of analytical tools and their effective use, it is impossible to ensure the reality of risk assessment, which certainly affects the effectiveness of producers of floriculture products and the industry as a whole. Based on a general analysis of the state of the floriculture industry in the region, the prospects for development in a cluster format, the article substantiates approaches to the optimal selection and use of analytical tools for a real assessment of numerous threats and risks in order to stop and level them in a timely manner. Based on expert estimates obtained using a specially developed PEST analysis methodology, the authors identified the main external risks and threats to the development of a flower cluster in the Kaluga region, summarized the results of SWOT analysis and identified measures that can reduce the negative impact of the identified threats and risks. The provisions of the article were used in the development of a strategy for the creation and development of a cluster for the production of flower products in the Kaluga region.

Assessing the influence of political factors on the dynamics of exports of Russian oil and petroleum products based on the use of a combination of PESTE and SWOT analysis methods

The presented work opens a series of articles devoted to assessing the influence of external factors on the dynamics of Russian exports. In this and subsequent related works, the authors proposed to consider the external environment, which had a significant impact on the dynamics of Russian exports and the relative diffi culty of revising its structure, the basis of commodity exports of which in value terms are hydrocarbon energy carriers. This work represents a conceptual basis for the use of instrumental methods for assessing the infl uence of external factors, in this case, political ones, on sectoral aspects of Russian exports and, in particular, on the export of hydrocarbon energy resources. In the second part of this article, it is proposed to use a set of environmental analysis methods, the basis of which is the real estate market research presented in this article, which tests the possibility of combining PESTEL analysis methods with the results of SWOT analysis, which will allow, based on the use of point estimates, to describe the cumulative impact external factors on the dynamics of the main sectors of Russian exports. The novelty of the presented approach lies in the absence of a methodology for a comprehensive assessment of the infl uence of external factors on the dynamics of Russian exports using the selected tools, which seems useful and timely in light of the emergence of new political and economic factors that have a signifi cant impact on Russian foreign trade in general and on the dynamics of the carbohydrate energy market, in particular. The parameters for assessing external factors proposed by the authors were chosen by the author independently, taking into account the modern realities of the development of the world economy, which can also represent a separate point of novelty of the research conducted. The merit of the authors of this work lies in the fact that this work proposed their own vision of a comprehensive assessment of the influence of external factors on the dynamics of the country’s exports.

Alphabet: Innovation Analysis

The pervasive growth of society has led to an increasing reliance on the Internet in people's daily lives. Among the integral components of the Internet, search engines play a pivotal role in enhancing usage efficiency. In this field, Alphabet is the industry leader among them. Therefore, this study focuses on analyzing Alphabet's business innovation pattern using a SWOT analysis. This research makes the case that Alphabet now benefits from a high product penetration rate for Google. Google's product advertising, on the other hand, is highly beneficial and helps to form a business model that combines products and advertisements. However, Alphabet faces a challenge wherein its customer base often confuses Google as a company rather than a product. The results of SWOT analyses showed that Alphabet has fresh prospects in the AI space. Alphabet's prospects are demonstrated by the introduction of self-driving technology under the Waymo brand, which combines a deep learning framework with additional AI technologies. Despite these opportunities, Alphabet is exposed to three major risks. Among these, the most substantial concern is the exorbitant cost associated with conducting subpar AI research. Furthermore, while Google entered the cloud computing arena later and with a smaller stake, heightened scrutiny from competitors intensified the rivalry in this field. Crucially, Google's handling of personal private data has come under scrutiny, potentially tarnishing the company's reputation and triggering a series of adverse events. The study presented in this paper can offer some suggestions for business strategies for rapidly emerging domestic information enterprises.

Analyisis of Marketing for Export Products of Coconut Shell Charcoal Briquettes

This research contains an analysis of the marketing mix strategy towards the export of coconut shell charcoal briquette products. This research, which uses a qualitative study method, aims to provide information to briquette charcoal business actors on the export potential of briquette charcoal with a marketing mix strategy approach and SWOT analysis results. The results of this study provide the convenience obtained in marketing briquetted charcoal products effectively and efficiently

JUSTIFICATION OF APPROACHES TO DEFINITION OF STRATEGIC OPERATIONAL GOALS AND TASKS, IN THE DEVELOPMENT OF RIVNE SOCIAL SPHERE

The article presents the materials of the indicators analysis, strategic and operational goals of social sphere given in the Strategy of Rivne Development for the period until 2040, developed by results of SWOT-analysis, which are only partly consistent with the National ecological goals. It is recommended to present the Strategy of Rivne development for the period until 2040 in social sphere as the strategic goal in the new edition of “Improvement of social sphere of the city life activity by means of development of engineering and social infrastructure and labour market regulation” and by three operational goals: - formation of principles of sustainable consumption and production in the city; residents; - ensuring the integration of ecological policy into the process of making a decision as for the city social development; - ecological and other risks reduction, their influence on the city social development and population health. Simultaneously their reconciliation has been carried out with National ecological goals keeping to the following requirements: - agreement with strategic vision contents; - attainability; - specificity; - compliance with available practical resources; - ability to be evaluated qualitatively and quantitatively. It is recommended to realize the achievements of strategic and operational goals in the city social sphere by means of planning and performing the tasks and projects containing the information “what must be done to carry out the tasks” and “the list of success indicators”. The goals and tasks suggested in the city social sphere are appointed to output critical indicators in this sphere of Rivne to the competitive level of Ivanofrankivsk and Lutsk.

Strategy Selection of Healthcare Sector Development and Risk Management of its Implementation

Introduction. The topic of this study is the necessity to implement all stages of strategic planning for health sphere development, such as analysis of the internal and external environment, selection of a specific strategy for further development, and identification and management of risks associated with the implementation of the chosen strategy.
 Aim and tasks. The purpose of the study is to justify a comprehensive strategy for health sphere development based on the results of SWOT analysis, the characteristics of its main components, the identification of fundamental and specific risks of its implementation, and the development of their minimization directions.
 Results. The study offers an application of recovery, restructuring, and reengineering strategies based on a SWOT analysis of the health sector in Ukraine. It offers cost management and risk management strategies as additional strategies. This study analyzes the fundamental and specific risks of health sector strategic development based on expert assessments. It determines that socio-political (weighted score of 7.28 points), personnel (7.94 points), and production and financial risks (7.67 points) pose the greatest threat in 2023. In addition, social and political risks tend to increase during the next two years to 7.67 points, personnel risks to 8.12 points, and production and financial risks could decrease to 6.39 points.
 Conclusions. The strategy of functioning of socio-economic system could be chosen under both favorable and unfavorable external and internal conditions; the implementation of the recovery strategy is appropriate for solving the problem of unsatisfactory regulatory and legal support for functioning of industry; restructuring strategy envisages the implementation of organizational, economic, technological and social transformations aimed at improving quality of medical services and managing the assets of medical institutions; the implementation of reengineering strategy creates the necessary prerequisites for a fundamental rethinking of essence, tasks, techniques and methods of marketing activity of medical institutions in general, as well as the development of effective solutions for the formation and implementation of their assortment, communication and service policy in particular.

Implementation of Dry Port: Feasibility Study in Jeneponto Regency

This research was conducted to analyze the feasibility of Jeneponto Regency as a location for a Dry Port in South Sulawesi and the impact it has on the selection of the Dry Port location. This research used a qualitative descriptive method and SWOT analysis aimed at analyzing data such as geographic data, supporting infrastructure, economic and social aspects, regional characteristics, and local government policies regarding regional development. In addition, field surveys and interviews were conducted with relevant parties, including government agencies, private institutions, academics or practitioners, and other stakeholders. The results of this research indicate that Jeneponto Regency has the potential to be a strategic location for a Dry Port, with a recorded area of 749.79 km2. The planning for the development of the Jeneponto Regency Dry Port is located in the Bontorappo Village area, Tarowang District, with an available land area of 1.85 hectares. This region has good accessibility through the main road network and is close to the Port of Makassar, one of the busiest ports in South Sulawesi. Furthermore, the potential for economic and industrial growth in this regency also provides promising opportunities for Dry Port development. The related impacts on the selection of the Dry Port location are assessed in terms of economic impact, impact on the smooth flow of cargo handling, and impact on regional development. The SWOT analysis results indicate that the positioning falls within quadrant I, which means that the development strategy of the Dry Port in Jeneponto Regency, South Sulawesi Province, supports an aggressive growth-oriented strategy. This situation is highly advantageous for the policies to be implemented, where the strength of the strategic location for Dry Port development positively impacts the efficiency and speed of goods delivery, and the opportunities for Dry Port development will create new job opportunities and have significant economic benefits for the local area. Therefore, based on the positioning in quadrant I, the Dry Port project in Jeneponto Regency has a high potential for rapid growth.

Present Status of Pineapple Cultivation in Bangladesh: Case of Madhupur Tract

The main focus of this research was to explore the present status of pineapple cultivation in Madhupur tract of Bangladesh. Primary data were collected using a pre-designed and pre-tested questionnaire by face-to-face interviews from a sample of 300 pineapple growers and two focus group discussions were also carried out from March to May 2022. According to the study findings majority (51%) of the respondents cultivate pineapple in their own land having medium experience (53.3%), followed mixed cropping pattern (89%) where 25.33 percent respondent cultivate banana as companion crop. ‘Calendar’ is the top most cultivated variety of pineapple in Madhupur tract. Majority of the respondent use balanced pesticide and ripening agent due to increasing demand of chemical free farm fresh pineapple among consumers. Higher profit compared to other crops (82.00 %) was the main reason for producing pineapple in the study area. Majority (26.67%) of the respondent followed (Grower- Faria- Bepari- Aratdar- Wholesaler- Retailer- Consumers) channel among the six dominant marketing channels to market their produced pineapple. The results of SWOT analysis revealed that weakness of pineapple cultivation in Madhupur tract have the potential to improve. If the government and other policy making organizations come forward to solve the problems arising in pineapple cultivation, then the position of pineapple as fruit will be consolidated soon in home and abroad.

SWOT Analysis on Kenya Klaten Herbal SMEs

Objective - Identifying the internal and external environment through SWOT analysis on Kenya Klaten Herbal SMEs to formulate alternative business development strategies. Design/Methodology/Approach - The research method utilized is descriptive qualitative. Data collection techniques consist of observation, interviews, and life history documentation. Research Findings - The SWOT analysis results indicate that the strengths and opportunities are more dominant compared to weaknesses and threats, thus the policy direction of Kenya Klaten's Herbal SMEs is in a growth strategy condition. Originality/Value - This research plays a role in business development by providing explanations about strategies that the company needs to implement to maximize opportunities and minimize threats.

BUSINESS MODEL CANVAS AND SWOT ANALYSIS IN THE RECONSTRUCTION OF COMPETITIVE STRATEGY: A CASE STUDY VCI INDONESIA COMPANY

This study aims to develop an advanced business model canvas (BMC) by incorporating the results of a SWOT analysis in the contextof VCI Indonesia Company. The research focuses on understanding the competitive strategy of VCI Indonesia Company, particularlythose that emphasize natural ingredients and target specific consumer segments. To achieve this, interviews were conducted to gather insights related to the nine pillars of BMC and SWOT analysis from VCI Indonesia Company. The collected data was then analyzed, resulting in the compilation of BMC and SWOT analysis tables. The findings of the study highlight the competitive advantages of VCI Indonesia Company in utilizing natural ingredients and their potential for expanding and implementing new marketing strategies. By incorporating the SWOT analysis results into an enhanced BMC model, this research introduces a novel competitive strategy that can ensure the company’s sustainability and adaptability to changes in the market. Notably, this study is unique in its focus on the business strategy of natural body care product companies, offering valuable insights from the consumer’s perspective that have not been extensively explored in previous research. The practical implication of this research lies in providing business recommendations based on consumer preferences and market competition for companies that sell natural products.

Strategi Perencanaan Bisnis Teaching Factory Dalam Meningkatkan Kemampuan Entrepreneurship Siswa Melalui SWOT (Studi Kasus SMK Darut Taqwa Purwosari Kab. Pasuruan)

This study aims to develop a Teaching Factory planning strategy to enhance the entrepreneurship skills of students at SMK Darut Taqwa. The SWOT analysis method was used in this study, with data collected through observation, interviews, and literature review. The SWOT analysis results indicate that Teaching Factory can strengthen the relationship with stakeholders and the community, and provide opportunities for students to develop entrepreneurship skills and insights. However, there are several limitations and weaknesses in implementing this strategy, such as limited resources and a lack of technology and digital platforms to support student entrepreneurship development. To address these issues, this study recommends several strategies, such as developing entrepreneurship training programs for students, identifying new resources to support student entrepreneurship development, and utilizing technology and digital platforms to support student entrepreneurship development. These strategies can help SMK students develop the necessary entrepreneurship skills and insights to compete with established businesses in the market. It is hoped that the results of this study can serve as a reference for educational institutions and the government in planning effective and sustainable entrepreneurship learning programs in the future.

Evaluasi Pengelolaan Lansekap Taman Kota Bendosari, Salatiga

Evaluation of the Management Landscape in Bendosari City Park, Salatiga. Bendosari City Park is a citypark located in Salatiga, Central Java. This City Park is one of the Green Open Spaces located on the side of the highway, has an area of 3.8 ha, of course requires maximum maintenance because there are two landscape elements in the park, hardscape elements there are buildings and public facilities for park visitors, while softscape elements there are vegetation in the form of trees dominating so as to make the atmosphere cool. The purpose of this research is to determine the existing conditions and landscape management of the park, then the characteristics and satisfaction level of visitors, so that an analysis of strength and weakness, opportunities, and threats of city park landscape management can be carried out, then produce recommendations for city park landscape management strategies based on the results of SWOT analysis. Therefore, we evaluated the landscaping management of Bendosari City Park using the SWOT method. Having the strength of the location with the highway, the weakness is the lack of experts who understand the maintenance of softscapes, the opportunities is the support from the city government, and the threats that have a lack of awareness of visitors about the cleanliness of the park, then the preparation of management strategies that can be recommended, such as maximizing the use of city parks as green open space by improving management that already exists, and draws up in writing the duties and responsibilities of the gardener to make it easier to understand.

STRATEGI PENCEGAHAN PENULARAN COVID-19 DI TEMPAT KERJA

The workplace is an important source for potential transmission of COVID-19 in the society. One of the efforts to prevent the spread of COVID-19 in the workplace is implementation of health protocols such as wearing masks, keeping the safe distance, washing hand and avoiding crowds. However, the spread of COVID-19 in the workplace hasn’t been controlled. Therefore the main purpose of this study is to determine the best strategy to prevent the transmission of COVID-19 in the workplace. This was a descriptive study with survey method designed in 6 agencies in Pekanbaru. Data was collected by using questionnaire and survey method then analyzed by univariate analysis and SWOT analysis. The results of this study indicated that most of the agencies have implemented health protocols to prevent the transmission of COVID-19 in the workplace. The results of respondent’s compliance with survey method showed : wearing masks 98.09%, keeping safe distance 90.23% and washing hands 71.67%. The results of SWOT analysis showed that the main strategy to prevent the transmission of COVID-19 in the workplace is a defensive strategy, trying to minimize the weaknesses and avoid the threats.

AN ANALYSIS OF THE DEVELOPMENT OF THE TOURISM INDUSTRY IN THE AKSU-ZHABAGLY BIOSPHERE RESERVE OF KAZAKHSTAN

Based on the analysis of the current development state of the tourism development in Aksu-Zhabagly Biosphere Reserve (BR), this paper discusses how to properly handle the contradiction between nature protection and tourism development, determines the problems existing in tourism development, and proposes a strategy for the development of eco-tourism in Kazakhstan. The aim of the study is to give some recommendations for the Aksu-Zhabgly ecotourism destination by employing a combination of field observation, examination, evaluation, and SWOT analysis. The strategic suggestions for the future development of tourism in Aksu-Zhabagly BR were determined mainly by the SWOT analysis results. The study results showed that the main strengths are convenient accessibility, diversified wild animals and plants, rich natural values, tranquil life in a typical rural setting, and favorable climatic conditions in the summer. And the low quality of tourist services, lack of competition among tourist destinations, lack of necessary infrastructure for tourists, lack of investment capital for tourism development, and lack of access to credit for small business development were determined as the main weakness. The results also revealed the preparation of different types of tour packages, the development of community tourism groups in Zhabagly, the potential for the production and sale of folk crafts and souvenirs, and improving accessibility (rehabilitation of roads, public transport) are the main opportunities. Finally, the hazards of increased influx of tourists, monopolization of tourist revenues and uncontrolled development of tourism, unlimited use of social opportunities and natural resources, loss of newly acquired image through the supply of low-quality goods, and the inability of other neighboring settlements to compete with Zhabagly village were proved to be the main threat to the effective implementation of sustainable development of tourism in the Aksu-Zhabagly tourist site.

Research on the Development Strategy of Campus E-commerce Entrepreneurship

The rapid development of the Internet has promoted the reform and innovation of China's industrial model, and also provided new ways and new methods for college students to start businesses and obtain employment. As a new entrepreneurial platform under the background of the Internet, e-commerce entrepreneurship has built a bridge between college students and the entrepreneurial market and brought convenience to college students entrepreneurs. Based on this, taking campus e-commerce entrepreneurship as the research object, through the quantitative analysis of its development status S (advantages), W (disadvantages), O (opportunities) and T (threats), the SWOT quantitative model is constructed, and four development strategies of campus e-commerce entrepreneurship are analyzed, namely SO (aggressive), WO (reverse), ST (resistance) and WT (defensive) strategies. In addition, the analytic hierarchy process is used to quantify the results of SWOT analysis of campus e-commerce entrepreneurship, analyze the proportion of various factors affecting college students' e-commerce entrepreneurship, and finally locate the development strategy of campus e-commerce. The research results show that the choice of campus e-commerce entrepreneurship development strategy should be based on the SO strategy, that is, relying on college students' entrepreneurial advantages, taking advantage of external development opportunities, building college students' e-commerce entrepreneurship service platform, improving financing channels, and better promoting the sustainable development of campus e-commerce entrepreneurship.

ANALISIS MODEL BISNIS BURGERKUY DENGAN PENDEKATAN BUSINESS MODEL CANVAS

Large-Scale Social Restrictions (PSBB) due to the COVID-19 pandemic have an impact on activities in various public facilities, such as restaurants, malls, tourist attractions, and so on. This situation causes people to choose to buy food online through social media. BURGERKUY was founded because of the online business opportunity. BURGERKUY is a business that sells burgers with a distinctive taste and changes people's mindset because the product uses chicken and fish as a substitute for bread. This study aims to analyze the BURGERKUY business model using the business model canvas. This research method uses descriptive qualitative research with data collection techniques in the form of observation and interviews. The results of this study are in the form of evaluating the results of SWOT analysis on nine elements of the canvas business model which provide recommendations for improvements to the element's value proposition by adding flavor variants and adding new variant toppings, channels for having outlets in Pekanbaru, customer relations for holding promos and participating in culinary events for attracting consumers to buy, the main activity is to control the product, the main partnership to work with food bloggers or food reviewers from Pekanbaru, the revenue stream to open a franchise in Pekanbaru.

Marketing Strategy Analysis Using SWOT And QSPM Methods In SMEs

This research focuses on one of the coffee-making SMEs. The many competitors in this business make it a challenge for companies to compete in marketing their product, namely coffee. From this, it is interesting for the author to make a study. This objective is made to determine the internal and external factors of the company and is used as input for the marketing strategy for the company. This study uses the SWOT and QSPM methods and uses primary and secondary data. The company's SWOT analysis results are in quadrant V. Based on the existing alternative strategies. It is analyzed using QSPM. The strategy chosen was to improve good relations with workers.