Reputation Of Wines Research Articles

Wine tourism experiences of Chinese tourists: a tourist-centric perspective

PurposeWine tourism is gaining increasing popularity among Chinese tourists, making it necessary to thoroughly examine tourist behavior. While online reviews posted by wine tourists have been extensively studied from the perspectives of destinations and wineries, the perspective of the tourists themselves has been overlooked. To address this gap, this study aims to identify significant attributes intrinsic to the tourism experiences of Chinese wine tourists by adopting a text-mining approach from a tourist-centric perspective.Design/methodology/approachThe authors use topic modeling to extract these attributes, calculate topic intensity to understand tourists’ attention distribution across these attributes and conduct topical sentiment analysis to evaluate tourists’ satisfaction levels with each attribute. The authors perform importance-performance analyses (IPAs) using topic intensity and sentiment scores. Furthermore, the authors conduct semistructured in-depth interviews with Chinese wine tourists to gain insights into the underlying reasons behind the key findings.FindingsThe study identifies eleven attributes for domestic wine tourists and seven attributes for outbound wine tourists. From the reviews of both domestic and outbound tourists, three common attributes have been identified: “scenic view”, “wine tasting and purchase” and “wine knowledge”.Practical implicationsAccording to the results of the IPAs, there is a pressing need for enhancements in the wine tasting and purchasing experience at domestic wine attractions. Additionally, managers of domestic wine attractions should continue to prioritize the positive aspects of the family trip experience and scenic views. On the other hand, for outbound wine attractions, it is crucial for managers to maintain their efforts in providing opportunities for wine knowledge acquisition, ensuring scenic views and upholding the reputation of wine regions.Originality/valueFirst, this study breaks new ground by adopting a tourist-centric perspective to extract significant attributes from real wine tourism reviews. Second, the authors conduct a comparative analysis between Chinese wine tourists who travel domestically and those who travel abroad. The third novel aspect of this study is the application of IPA based on textual review data in the context of wine tourism. Fourth, by integrating topic modeling with qualitative interviews, the authors use a mixed-method approach to gain deeper insights into the experiences of Chinese wine tourists.

Us Residents' Perception of Local and Global Wine Tourism Destinations

Consumer perceptions of wine tourism destinations have been documented to be based on prior visitation, the reputation of the wine region, or the quality of its wines. This study assessed US consumers??? perceptions of wine destinations within the US and across the world that they may or may not have visited. A semistructured questionnaire that was designed and executed on Amazon???s Mechanical Turk (MTurk) generated 495 completed surveys. The findings revealed that the respondents??? most important criteria for judging a wine destination brand were the quality of wines, the taste of wines, and the reputation of wines. US respondents??? image of the wine regions in the US was better than those of the global wine regions. Winery and wine-related attributes were rated more highly than the attributes related to the destination???s attractions, local cuisine, or natural beauty. Theoretical and managerial implications are discussed.

Perspectives on Wines of Provenance: Sensory Typicality, Quality, and Authenticity

Wine is revered throughout the world and comes in many varieties and styles. Factors influencing wine chemical composition and sensory properties are complex but can be related to product origin. Wine provenance also invokes notions of typicality and quality that underpin the reputation of wines and their regions. This perspective outlines current aspects related to sensory typicality, quality control, and authenticity for wines from delimited regions. It covers the influence of terroir, links between typicality and quality, control of quality through sensory assessment, the relationship with authenticity, and rapid methods for classification of wines according to origin, variety, or vintage.

Indicators of Individual Wine Reputation for Friuli Venezia Giulia

The main objective of this paper is to study indicators of individual wine reputation and how they may affect the price of wines in Friuli Venezia Giulia. The analysis is built on the assumption that consumers base their wine purchase decisions on easily available information such as expert quality ratings and reputation builds on past awards for a wine. We estimate a hedonic pricing model using a data set of 1078 Friulian wines listed in the Gambero Rosso wine guide. The categorical nature of the dependent variable suggests the use of ordered response models. The results not only show that awards for the current quality of a wine carry a positive and substantial premium, but also that having received an award in the past (indicating individual wine reputation) has a positive effect on prices. Moreover, the province of production has a considerable effect on prices and white, older wines tend to be more expensive. The paper confirms the important role of current quality ratings and of individual wine reputation in determining wine prices. An important marketing implication is that wineries and retailers should communicate the current quality of a wine together with any past quality recognitions received as this should foster the reputation of an individual wine in the future.

Modelling prices and the reputation of individual named wines

ABSTRACTThis article develops empirical models to assess the relation between the reputation of an individual named wine and its price. Unrestricted and polynomial distributed lag models are used to assess the impact of past expert quality ratings on the prices of Australian premium wines. Results point to the practical unimportance of current wine quality scores impacting prices and suggest that quality score lag effects up to six years may be important. The largest individual lagged impact of quality on price is estimated to occur at approximately two years, and prices are estimated to increase by more than 10% over six years for a one-point quality score increase. A procedure for identifying potential wine price bargains based on a comparison of price predictions from estimated wine reputation and current quality measures is illustrated. The implications of the findings for wine producers are also discussed.

Assessment of biodiversity and agronomic parameters in two Agroforestry vineyards

Sustainability of agricultural production systems is nowadays considered as a major challenge to face. Viticulture is particularly affected by environmental issues, especially because of its consumption in pesticides. Besides, the social demand in environment-friendly products is increasing, and the reputation of wines produced under Protected Denomination of Origin (PDO) is also built on the specificity of natural characteristics and resources such as soil, which has to be preserved. Biodiversity loss is largely admitted among the scientific community, and landscape simplification is known as a major driver in this process. Agroforestry, which combines trees with crops, could be a seducing response to biodiversity loss in agro-ecosystems, but the possibility of negative interactions between trees and vines (competition for water, nutrients, light) has to be considered. The Vitiforest project aims to assess south west of France agroforestry vineyard plots by spatializing different parameters in the domain of agronomy, ecology, micro-climate and economy. Field measurements were undertaken at different distances from the intercropped lines of trees in two agroforestry vineyard plots, in order to test potential effects of the trees. Arthropods were collected periodically with pitfall traps (for ground-dwelling individuals) and with D-vac system (aspiration of vine leaves). Pest insects (Empoasca vitis) were collected by specific yellow sticky traps. Data collected to describe biodiversity in these agroforestry systems was total arthropods abundances, abundances per order, carabidae richness and abundances. Nitrogen status was assessed by using Greenseeker® device, through the NDVI index. Our observations show that intercropped trees have no direct effects on vine nutrition. Slight effects on pests insects repartition were found, but these effects are inconstant according to experimental site and year of observation. The same trend is observed for arthropods abundances in the plots.

Key Factors in Reputation of Wines: Analysis of Wine-Production in Central Italy

Key Factors in Reputation of Wines: Analysis of Wine-Production in Central Italy

Crafting an iconic wine: the rise of “cult” Napa

Purpose This paper aims to examine the purposive strategy behind the growth of cult wines in Napa California since the 1980s. By leveraging the growing wine reputation of the region, a small number of new owners used extensive financial resources from other ventures to make a finely crafted, high-priced wine, in small quantities and sold through restricted distribution channels. Their aim was to compete with Bordeaux first-growths and create wine that would evoke the luxury connotations of craft, heritage, reputation and exclusivity. Because they were new, they relied upon experts to rate their wine, thus creating instant legitimacy with high scores and appealing to a small group of wealthy wine enthusiasts, many of whom were insecure in their knowledge of high-quality wines. Design/methodology/approach Semi-structured in-depth interviews with a sample of 13 cult winery owners, wine makers and a CEO were utilized in addition to descriptive statistics and secondary historical information drawn from public records. Findings Certain Napa producers have created iconic wines through purposeful behavior and extensive resources that are rare and difficult to imitate. Their success is also a function of positive accolades by influential wine critics whose scoring sanctioned their status as a luxury good. High prices and limited availability further manufactured the scarcity element that is crucial to maintaining demand for high-status goods. Originality/value This study examines the interface between supply of a product, external validation that legitimized it and a small but significant market of wealthy individuals who created the demand for it. This mosaic behind market creation reveals how successful producers have been in realizing the multidimensionality of luxury goods.

The country-brand in the wine industry: how important is variety specialization?

Purpose The purpose of this paper is to analyze whether or not the reputation of a region/country in the international wine market depends on a region/country’s efforts to specialize in a specific grape variety. Design/methodology/approach Data on 19,959 bottles of wine corresponding to six vintages across ten wine producing regions worldwide are used to estimate a hedonic price model that measures consumer valuations of the different wine attributes. Findings The results of this study show that although variety specialization has successfully underpinned the reputation of some New World regions, such as the Napa Valley (with its Cabernet Sauvignon) or Oregon (with its Pinot Noir); in others, such as Australia (with its Shiraz), this has not been successful. Practical implications Over the last ten years, the exponential growth of Australian bulk wine exports has seriously harmed the reputation of Australian wine. With respect to the Napa Valley wines, price discount received by Australian wines increases between the 1997 and 2007 vintage from 33 to 61 percent. Thus, in order to successfully build a collective reputation of an entrant (New World) country, an institutional framework that mediates differences of interest between the large and small vineyards and, above all, that regulates the free-rider problem in the wine market is required. Originality/value This paper empirically illustrates how cooperative (and non-cooperative) behavior between firms can help to build (and to destroy) collective reputation of wines that come from the same region or country.

Wine Prices and Quality Ratings: A Meta‐regression Analysis

AbstractThis article examines the empirical support for the hypothesized hedonic theoretical relation between the price of wine and its quality. The examination considers over 180 hedonic wine price models developed over 20 years, covering many countries. The research identifies that the relation between the price of wine and its sensory quality rating is a moderate partial correlation of +0.30. This correlation exists despite the lack of information held by consumers about a wine's quality and the inconsistency of expert tasters when evaluating wines. The results identify a moderate price‐quality correlation, which suggests the existence of strategic buying opportunities for better informed consumers. Strategic price setting possibilities may also exist for wine producers given the incomplete quality information held by consumers. The results from the meta‐regression analysis point to the absence of any publication bias, and attribute the observed asymmetry in estimates to study heterogeneity. The analysis suggests the observed heterogeneity is explained by the importance of a wine's reputation, the use of the 100‐point quality rating scale, the analysis of a single wine variety/style, and the employed functional form. The most important implication from the analysis is the relative importance of a wine's reputation over its sensory quality, inferring that producers need to sustain the sensory quality of a wine over time to extract appropriate returns. The reputation of the wine producer is found not to influence the strength of the price‐quality relationship. This finding does not contradict the importance of wine producer reputation in directly influencing prices.

The impact of geographic reputation on the value created inChampagne

With asymmetric information, consumers need to rely on the reputation of wine to define quality before the purchasing. Amongst the tools available for underlining reputation, geographic location is considered to offer high potential. Today, some wines benefit from a country's reputation, some from the renown of a region and some from the local reputation of one specific vineyard, whilst conversely some providers suffer from a weak geographic reputation. There can be a split between producers within one vineyard or region based on varying geographic reputation. This kind of split appears in Champagne, with a range of well‐known and less well‐known brands and is particularly significant to the small growers who sell wine. This study used a representative sample of these growers to examine how their location impacts on their reputation. The results show that their selling price is influenced by the local system of grading vineyard quality, their distance from traditional regional centres and the presence in their village of growers cited in a national guide.

Determinant Factors in Reputation of Wines: Analysis of Wine-Production in Central Italy

Wine sector is just one of the most important drink sector in the modern market. In this global context, Europe and, in particular, Italy, play a critical role about demand and Supply. Traditional wine market is full, so it’s necessary to find new lever to have consumers fidelity over time, first between all, the quality information. The present work aim to estimate , through a regression analysis, several variables extremely important to determine the quality wine reputation in Italian consumers. The results have demonstrate the importance of some critics variable as wine characteristics and social-cultural aspects and, principally, the importance to take part on a DOC and DOCG. These results have a lot of important consequences in a strategic market chooses for companies.

Taste or reputation: what drives market prices in the wine industry? Estimation of a hedonic model for Italian premium wines

The aim of this article is to provide new evidence on the factors affecting wine prices on both methodological and factual grounds. On the methodological ground, this study is the first to apply a general Box–Cox transformation within the context of hedonic models which exploit all the variables (objective and sensorial characteristics, reputation) pointed out by previous literature as relevant in driving market prices. On the factual ground, the article fills the lack of empirical evidence on the issue for Italy, one of the leading wine producers, by using a large data set on two premium quality wines (Barolo and Barbaresco) covering the 1995–1998 vintages. Our results support the evidence obtained using data from other countries, showing that sensorial traits, the reputation of wines and producers, as well as objective variables are all important factors influencing the consumers' willingness to pay. More importantly, by resorting to a nonnested statistical test (Vuong, 1989) we compare two alternative specifications (taste vs. reputation) and find that the reputation model significantly outperforms the taste one, whereby suggesting that a greater amount of information on how the wine price is formed is contained in the reputation specification.

Globalization, Superstars, and the Importance of Reputation: Theory & Evidence from the Wine Industry

We develop a simple model of the effects of reputation on wine prices. An increasing fraction of consumers who are naive (less well informed about wine quality) results in a stronger sensitivity of wine prices to ratings of quality. We then use data on prices and Robert Parker's ratings of wines, to show that prices have become more related to Parker ratings over time. In addition, we find that a change in Parker rating has a stronger effect on price, the stronger is the wine's reputation.

Wine Reputation and Quality Controls: The Origin of the AOCs in 19th Century France

Even though they were officially settled during the second half of the 1930s, the AOCs (Appelations d'origine controlee) constitute the outcome of a long process that took place over the 19 th century and that reached its apogee between 1905 (the date of adoption of the law on fraud and falsification) and 1914. This article studies the pre-history of the AOCs in order to elucidate in which circumstances collective marks are required, that is, when neither the market alone nor the individual marks provide efficient information on the quality of goods. Historical experience confirms the theoretical conclusion that economic agents try to bind a mark to a territory in order to enjoy a rent. However, before 1905, a halt to this ambition came much less from the ex-ante law than from its judicial interpretations. But unlike theoretical predictions, rules and procedures are much less surrogates than complements while the recourse to a framework law (loi cadre) rather than to a law or to a decree is not necessarily synonymous with decentralization.