This article illustrates the role of anode design in increasing the energy efficiency of advanced Hall-Heroult cells. In this study, a “novel” anode that promotes the removal of gas bubbles, generated by the anodic reaction, from the interelectrode gap has been simulated. The efficacy of this anode has been judged with the help of electrolyte flow and interpolar resistance measurements in the horizontal, near-horizontal, and near-vertical electrode configurations. The experimental arrangement was similar to that used in Part I, the companion article. Velocities were measured with a laser-Doppler velocimeter (LDV). Both velocity and interpolar resistance measurements indicate the superiority of this novel anode over a flat anode. Use of this novel anode (vis-a-vis the flat anode) should lead to a reduction (approximately 40 Pct) in interpolar resistance at current density levels used in the industry. Furthermore, electrolyte flow in the anode-to-cathode gap (ACG) is uniform, thereby minimizing the possible problem of reoxidation of aluminum which might be present in cells operated with flat anodes. This study also highlights the major drawbacks of advanced Hall cells operated in the near-vertical configuration: existence of recirculating flow and very high volume fraction of bubbles near the top of the ACG. Both of these factors could lead to increased oxidation of aluminum and, therefore, to reduced current efficiency. Finally, comparison of results with Part I suggests that maximum energy efficiency should be obtained in retrofitted advanced Hall cells operated with this novel anode in the near-horizontal electrode configuration.