This study aims to explore the impact of ESG factors on the overall development of JD.com in depth by analyzing the annual report and ESG report released by JD.com. The author studied JD.com's annual and ESG reports of specific years in detail, extracted data and information about ESG indicators (such as energy conservation and emission reduction initiatives in environmental aspects, employee welfare and community relations in social aspects, etc.), and made a comprehensive analysis. In terms of environment, this paper found that JD.com not only built energy-saving and environmentally friendly logistics parks, but also continuously optimized the structure of diversified employees, and continued to increase employees' salaries. After the implementation of ESG, JD.com's profitability has been greatly improved, leading the industry, winning many awards at home and abroad, and being recognized by investors. To sum up, ESG factors play a crucial role in the overall development of JD.com, which has a broad and positive impact on many aspects of its cost control, brand building, talent management, and financial performance.
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