Female pelvic floor dysfunction encompasses a number of prevalent conditions and includes pelvic organ prolapse, urinary and fecal incontinence, obstructed defecation and sexual dysfunction. In most cases neither etiology nor pathophysiology are well understood. Imaging has great potential to enhance both research and clinical management capabilities, and to date this potential is under-utilised. Of the available techniques such as X-ray, computed tomography, magnetic resonance imaging and ultrasound, the latter is generally superior for pelvic floor imaging, especially in the form of perineal or translabial imaging. The technique is safe, simple, cheap, easily accessible and provides high spatial and temporal resolutions. The commonest indication for pelvic floor imaging is female pelvic organ prolapse. Translabial realtime ultrasound during a Valsalva maneuver will demonstrate cystocele, uterine prolapse, rectocele, enterocele and rectal intussusception and allow quantification against the inferoposterior symphyseal margin. The introduction of 3D/4D imaging has allowed us to diagnose major pelvic floor trauma (‘avulsion’) and overdistension of the levator hiatus (‘ballooning’) reliably and accurately. Both are major etiological factors in the pathogenesis of pelvic organ prolapse and can be detected using equipment that is commonly available in O/G imaging departments. Women with avulsion and/ or major degrees of hiatal overdistension are at an increased risk of prolapse recurrence after reconstructive surgery. Identifying such pathology will not just allow a more realistic discussion of operative options, especially as regards mesh use, but has already opened up opportunities for entirely novel surgical approaches such as levator reconstruction and hiatal reduction. Most recently, translabial 4D imaging of the anal sphincter has made the assessment of anal incontinence simpler and less invasive. This technique will allow universal audits of of OASIS repair and eventually of obstetric management in general, enabling the introduction of ‘maternal birth trauma’ as a key performance indicator of obstetric services.