Readers of Behavior and Social Issues will likely find this an interesting little book. It is 100 word processed pages long, not formally typeset, and is in part a collection of the author's previously published essays which appeared in The Behavior Analyst. Two reciprocal themes are present: how behavior analysts and humanists have interacted with each other in print, and how behavior analysts and commentators on utopian writing have had similar exchanges. As Newman has ably argued at greater length elsewhere (Newman, 1992), to a great extent, behavior analysis is the application of humanistic philosophy. Unfortunately influential segments within the humanistic camp are either unfamiliar with, or reject, the compelling parallels between the two fields, and behaviorism has fared less well at the pens of the humanists than the latter have at those of the former. One thing I learned from this book is that humanists, like members of many disciplines, can be divided into hard and soft varieties, with the former stressing reason, science, and critical thinking, (materialists and realists, in a philosophical sense) and the latter holding the view that humanity is a more elevated aspect of the universe than can be accounted for by science. Most (but not all) of the criticisms of behaviorism come from the latter group. Behaviorists (notably Skinner) have contributed numerous constructive applications to the literature on utopian cultures. Regrettably, commentators on this literature have often chosen to interpret these contributions as either satire, as dystopian, or in the worst case as the foundation for a totalitarian state ruled by skilled behavioral manipulators, a regime made more pernicious by the fact that