Real Estate Industry Research Articles

Analysis on the Influencing Factors of the Performance of Jindi Real Estate Market

Market performance refers to the price, output, profit, product quality, technical progress and other final economic results of enterprises in a certain market structure through certain market behavior, as well as their impact on the overall social welfare, reflecting the efficiency of the real estate market operation and the advantages and disadvantages of resource allocation. The quality of economic benefits directly reflects the size of the core competitiveness of an industry, and is also the foundation of the existence of the industry. Therefore, it is very important to evaluate the performance of the real estate market. This paper studies the development and influencing factors of Jindi real estate industry, constructs the evaluation index of market performance of Jindi real estate industry, and makes an empirical analysis on the development of Jindi real estate industry by using reasonable evaluation methods. Find out the advantages and disadvantages of Jindi real estate industry development, and formulate appropriate policies and real estate development strategies for Jindi according to the specific development situation.

The Spillover Effects of Public Attention and Real Estate Market: A Case Study from Shanghai, China

The real estate industry is closely linked to the national economy, and fluctuations in house prices have long been a major focus of public attention. This study explores the relationship between public attention and the real estate market, using public attention as a focal point. It systematically explains how public attention affects investment decisions in real estate. Taking Shanghai as a case, this study empirically examines the dynamic time-varying relationship between public attention and house prices, sales, investment and floor space completed by building a Time-Varying Parameter Vector Autoregression (TVP-VAR) model with data from 2011 to 2024.The research shows that the spillover index of house prices on public attention is positive and house prices acting as the sender of the shock, with rising house prices boost public attention. Conversely, the spillover index of public attention on house prices is negative, with public attention acting as the receiver of the shock. Based on the empirical results, it is recommended to incorporate public attention into the real estate market monitoring system, observe the real estate industry using multiple indicators, and enhance the regulation of online media to ensure policy transparency.

The Internal Control Management of Chinese Real Estate Industry: A Case Study of Yinfeng Group, Shandong

With the development of China's economy, the number of policy supports provided by SMEs to private enterprises has also increased yearly. Their status and contribution to the national economy cannot be ignored. However, most private enterprises lack an understanding of small and medium-sized enterprises (SMEs) or do not comprehend the internal control mechanisms necessary to formulate and implement an effective internal control management system. This lack of understanding is the main bottleneck preventing enterprises from becoming larger and stronger. Enhancing internal management is particularly beneficial for improving the risk-prevention capabilities of small and medium-sized private enterprises, thereby facilitating their growth. This paper analyzes the problems faced by small and medium-sized private enterprises, using the internal supervision of the internal control system of Yinfeng Group as a case study. Based on internal control's basic and practical meanings, the paper provides suggestions to improve internal control management.

Health, Insurance, and Social Capital’s Impact on Housing Debt and Assets Using a Partial Least Squares Structural Equation Modeling Technique

China’s current real estate market transactions are relatively subdued; hence, finding means to repower the engine for further development becomes vital. However, few studies investigated the relationships between family non-economic factors, assets, and housing debt. This study highlights the impact of family members’ health, insurance, and social capital’s impact on housing debt and assets. The family-size data from the China House Finance Survey are analyzed using a partial least squares structural equation model. The results indicate that family members’ poor health and uninsured endowment insurance individuals negatively affect housing debt and family assets. In contrast, the impact of medical insurance is insignificant. Besides, social capital substantially and positively impacts assets and debts. The labor supply and the proportion of kids have a negligible impact. Hence, this study recommends that loan-offering enterprises may change their marketing targets according to family situations, such as health status and insurance coverage. The government might promote endowment insurance and strengthen higher education to revitalize the real estate industry.

Solvency analysis of vanke real estate

The real estate industry has an important impact on the national economy and financial system. The implementation of various new policies, market competition, and economic development have drawn much attention to the solvency of the real estate industry, which is of great significance to the development trend and risk prevention of the entire real estate industry. Therefore, this paper analyzes the solvency of Vanke Real Estate and puts forward corresponding countermeasures, hoping to improve the solvency of Vanke Real Estate and provide certain reference value for the future development of the real estate industry. This paper first analyzes the solvency of Vanke real estate through short-term solvency and long-term solvency, and then analyzes the ranking of Vanke real estate’s solvency in the real estate industry through factor analysis. In the process of analysis, typical problems existing in Vanke Real Estate are also found. After in-depth analysis of the reasons, it is found that Vanke Real Estate has inventory overhang, unreasonable capital structure, and insufficient industry competitiveness in terms of solvency and puts forward countermeasures such as strengthening inventory management, optimizing capital structure, and adjusting sales strategy.

A Study on the Relationship between Civil Automobile Consumption and Real Estate in China

Since the reform and opening up, China’s economy has been booming, especially the real estate industry and the automobile industry, which have become the first and second pillar industries of China’s economy in recent years. Different scholars have studied the impact of the real estate, residential and automotive sectors on other consumption and have different attitudes. However, few studies have analyzed the relationship between the two, and it is impossible to know the specific relationship between them. Therefore, this paper first puts forward a new theoretical hypothesis for the interaction between the two, then uses Eviews7.2 as the main data processing tool, and uses the cointegration test and the Granger causality test to conduct an empirical analysis of the annual number of new registered civil vehicles and the annual real estate and residential development investment amount in China from 2002 to 2022. The results show a long-term and stable equilibrium relationship between civil automobile consumption and the real estate and residential industry and that civil automobile consumption is a one-way Granger reason for the development of the real estate and residential industry, which is in line with one of the hypotheses. Finally, based on the conclusion, this paper proposes policy suggestions to promote real estate development through automobile consumption.

The Evolution of Real Estate: Digital Marketing's Influence

Digital marketing has become an essential trend for real estate firms in India, driven by improved network infrastructure and the widespread use of smart phones. This research examines the various digital marketing strategies employed by real estate companies and evaluates their effectiveness. With potential clients increasingly conducting their own research online, digital marketing has become a vital component of overall marketing efforts. Enhancing brand image and facilitating efficient customer communication are imperative for real estate organizations, and this requires fortifying their online presence on search engines, corporate websites, and social media platforms. Digital marketing, particularly through social media platforms, has a significant influence on the real estate industry, just like it does on many other sectors. In today's real estate marketing, websites, Face book, Integra, and YouTube have become indispensable resources. There is little study that focuses especially on social media management within India's real estate business, despite the fact that economic growth and population increase are the driving forces behind Indonesia's real estate market. Major segments in the real estate market include land, residential, commercial, and industrial properties, as well as real estate investment trusts, undeveloped land, and vacation homes. In the fiercely competitive real estate landscape, agents must do more than merely acquire a license—they need to embrace the digital innovations reshaping property transactions. Integrating digital marketing fully into real estate services is imperative. To meet the increasing demand for sustainability, real estate firms must develop digital expertise and skills to deliver impactful and efficient digital marketing solutions.

Research on the Internationalization Strategy of Country Garden Holdings Company Limited

Abstract: For years, China's real estate industry has been in fierce competition. With the development of economic globalization, the domestic market is about to reach saturation gradually. Under these circumstances, Chinas real estate enterprises were obliged to go out to obtain more opportunities to improve their profits and ensure their position in the market. Country Garden Holdings Company Limited, as one of the leading enterprises in the real estate industry, started to invest and expand in overseas markets in 2011. With its forward-looking strategic planning, it has successfully launched projects in many countries and regions, which are worth studying. This paper analyzes the development status of international projects of Country Garden and its internationalization strategy, and explores the reasons for its successful investment, which can provide more information and guidance for Chinas real estate enterprises to invest overseas in the future.

The Monetary Policy of Real Estate Industry Implemented by the Government under the Covid-19

Abstract: Recently, the real estate become more and more prosperous and turn out the mainstay industry of Chinas economy. And monetary policy is a wise choice to control the development of the real estate industry. In the history of the development of Chinas real estate industry, different periods have different monetary policies implemented by the government. Recently, with the influence of COVID-19, the real housing industry has been in a recession. This essay summarizes the past monetary policies implemented by government and extends to the status quo of the real housing industry to find out the fitting monetary policy which can relieve the pressure brought by the COVID-19. The expansive monetary policy would reduce the bubbles of real estate industry while the constrictive monetary policy would enhance the real estate industry. And finally get the conclusion that government should choose to implement a tight monetary policy to boost the economy of the property sector.

The Current Situation of the Housing Market Bubble in Chinas First-tier Cities

Abstract: With the progression of China's economy and urbanization, the real estate industry experienced rapid growth, accompanied by increasing speculative activities, which led to a continuous rise in housing prices and the formation of a bubble. Therefore, the focus of this study was the current state of China's real estate bubble and potential solutions. Given the issue of excessively high real estate prices, this study specifically examined the price trends and factors contributing to the real estate bubble in four Chinese cities: Beijing, Shanghai, Guangzhou, and Shenzhen. The research methodology was as follows: First, data on the price-to-income ratio was collected to analyze the current state of housing prices in China, revealing that housing prices were still far above their actual value and beyond a reasonable range, thereby indicating the severity of the real estate bubble in China. Second, by analyzing data and reviewing the literature, the factors contributing to China's real estate bubble were identified and categorized into two main groups: policy-related and economic. On the policy side, factors included policy reforms, monetary easing, and reductions in both the benchmark interest rate and the reserve requirement ratio. On the economic side, factors included the growth in per capita disposable income and speculative behavior. Finally, this paper analyzed how a property tax could curb speculative activities by increasing the cost of purchasing properties, thereby reducing demand and speculative behavior. The findings revealed that the real estate bubble in China's first-tier cities remained severe, and that a property tax could help curb speculative activities and slow the pace of bubble expansion.

Industrial Policy Environment and Private Equity Placement: Evidence from Chinese Real Estate Firms

Over the past four decades, China’s real estate industry has experienced rapid growth, accompanied by frequent regulatory interventions. These shifts present an ideal context for examining the characteristics of private equity placements (PEPs) under varying industrial policy environments. This study examines the PEPs of Chinese real estate firms from 2006 to 2023, calculating the cumulative abnormal returns during announcement periods and the transaction discounts across various regulatory phases. The analysis reveals significant positive announcement effects, even in times of policy tightening, with these effects becoming more pronounced during periods of policy relaxation. However, regression analyses suggest that the policy environment does not significantly impact the announcement effects. Contrary to traditional views, PEP discounts tend to be shallower during policy tightening and deeper during policy loosening. Further analysis indicates that investors are willing to accept smaller discounts in exchange for more valuable investment opportunities.

Problems And Solutions of Real Estate Industry in China

Since real estate industry is one of the national pillar industries in China, therefore, it has great contributions to China’s economy and society. for example, promoting the Chinese economic growth in the long-run, and it provide financial support to government and benefits for cities development. Secondly, real estate also helping the development of relevant business, creating large amount of job opportunities to society, for residents, they can enjoy higher living standard. However, at same time of rapid development of real estate industry and economic boost, they exist series of problems that harmful to society like real estate bubble, unfinished buildings and cooperates financing difficulties. aiming at these problems, this paper suggest that government can through promulgate some new policies, laws, and establish the compete financing channel mechanism to solve these kinds of problems. The target of this study is to help real estate industry in China keep healthy development.

Analysis Of Current Situation, Risk Causes and Countermeasures of Real Estate Finance--Taking Jiangsu Province as An Example

The real estate industry is not only an important engine of economic growth, but also a cornerstone of social stability and personal life. As a major economic province in China, Jiangsu Province is rich in natural resources and has a strong economic base. It is an important demonstration area for China's modernization and comprehensive development and plays an important role in promoting China's economic growth, scientific and technological innovation and social progress. In the economic structure of Jiangsu Province, the real estate market occupies a pivotal position, which not only contributes greatly to the local financial income, but also has a far-reaching impact on employment, consumption, investment and other aspects. The development of the real estate market in Jiangsu Province has an important impact on the national real estate market, thus this paper takes Jiangsu Province as the research object, discusses the credit risk of the real estate industry in Jiangsu Province from the perspectives of its status quo, risk causes, etc., and then puts forward policy recommendations to promote the sustainable development of the real estate market in Jiangsu Province.

China's Real Estate Market: Issues and Countermeasures

The real estate sector plays a vital role in China's economy and is a crucial engine of economic growth. The massive investment and construction activity has promoted the upgrading of infrastructure and the development of manufacturing, construction, and related services, thus strongly supporting the expansion of the overall economy. However, with the rapid growth of the real estate market, some problems that cannot be ignored have also been exposed, including rising housing prices, intensified real estate "speculation," and the environmental impact of real estate projects. These problems may threaten the financial system's stability and negatively impact social equity and the ecological environment. This article aims to delve into the main issues facing the real estate industry today, explore their causes, and propose practical countermeasures, aiming to promote the development of the real estate industry in a healthier and more sustainable model to promote long-term stable economic growth.

Prediction of the Future Trends of Housing Project Development with Modified Delphi Technique

This research was initiated to study the trend of the housing projects in the next ten years (2022-2031), with the applied Modified Delphi Technique. The research was conducted by interviewing five experts with more than ten years of knowledge and experience in design, construction, technology, location, and marketing. The gathered trends were applied to create questionnaires in order to conduct two rounds of surveys to assess the consensus level of ten experts with at least ten years of experience in the real estate industry, according to the consensus analysis method from the Modified Delphi Technique. Thirteen trends were found from the study. There are four design trends: more beautiful façade, soundproof wall, universal design furniture, and universal design house building. In addition, eco-friendly materials and modular construction systems were found to be construction trends while smart home device installation and active air flow technology were found to be technology trends. Regarding the trend of the project location, the projects tend to be located in areas expanding into the suburbs. Finally, four marketing trends were also reported: Virtual Reality utilization in sales presentation, advertising to reach more customers, inviting social media influencers to play a role in reviewing projects, providing credit consulting services and refunding of reservation money if a customer’s loan is not approved. The results of the study provide information to all parties involved in planning strategies and operating a business in developing housing estates in the future.

A Comparative Study of The Application of NPV And IRR To Real Estate Investment Decision- Making

The China real estate industry is undergoing a fluctuation nowadays. And this paper is going to investigate this industry by researching a leading enterprise, CHINA VANKE CO., LTD. with the assistance of two financial instruments, Net Present Value (NPV) and Internal Rate of Return (IRR). Furthermore, the paper has another purpose that is comparing the properties between NPV and IRR. This paper uses literature research method and case study to analyse the situation of Vanke and list the possible considerations while having the analysis. After a series of research, the author considers NPV as a better indicator compared to IRR. NPV has the advantage of simple marginal determination, however, the related indicator, discount rate cannot be determined easily and accurately in the real estate analysis since it can be affected by many factors. For advantage of IRR, it is simple to calculate the value because it is only decided by the cashflows. On the other hand, IRR cannot clarify the real estate investment decision-making by itself, it must have the assistance of NPV versus discount rate graph. Consequently, the mixed employment would present a clearer and more comprehensive analysis for investors.

ESG performance variability: profitability and market implications for real estate entities in a worldwide context

PurposeThe central aim of this study is to examine the relationship between ESG metrics and financial outcomes in the real estate industry, honing in on particular sectors and geographical areas. Utilizing ESG ratings and pillar scores as indicators of sustainability performance, this research endeavors to discern their effects on measures of profitability and market performance.Design/methodology/approachDrawing on a dataset encompassing more than 200 publicly listed companies in the real estate sector, this research utilizes a fixed effects regression model and instrumental variables to scrutinize the data. This approach enables a thorough evaluation of how governance, environmental and social dimensions influence the financial and market outcomes of these entities.FindingsThe research reveals a complex relationship between ESG factors and financial performance, defying any simplistic, universal application. The connection is marked by diversity, deeply influenced by the unique aspects of each real estate industry segment and the particularities of regional markets. Specifically, the environmental aspect often corresponds with an increase in ROA, yet this pattern is not consistent throughout all cases. On the other hand, the social aspect is frequently associated with diminished performance indicators, while the influence of governance factors varies, affecting financial outcomes less predictably.Originality/valueWith its pioneering methodology, the research delves into the granular impacts of ESG factors within individual real estate sectors and specific countries. Insights into the Real Estate Rental, Development and Operations sector as well as firms operating in Oceania, extend the conversation in an area of ESG literature that has been relatively uncharted. Moreover, the study’s illumination of how environmental, social and governance elements distinctly influence financial results injects fresh viewpoints into the ongoing dialogue on sustainable business practices.

The Effect of Technology on Real Estate

Numerous businesses and models have been profoundly disrupted by technological advancements, and the pace of these disruptions is accelerating exponentially. The real estate industry, particularly in Africa, is no exception. This sector has witnessed substantial growth in recent years, with technology playing a pivotal role in its transformation. Technological innovations have revolutionised the methods by which properties are bought, sold, rented, and managed, thereby enhancing efficiency and cost-effectiveness across the board. In rapidly developing African countries, real estate constitutes a significant component of investment portfolios, underscoring its importance and impact on the economic landscape. The real estate sector has traditionally been perceived as a stable investment class, seemingly resistant to the rapid adoption of new technologies. However, since the COVID-19 pandemic, the rate of technological adoption has significantly increased, with more individuals flocking to the Internet daily for the added comfort and convenience it provides. This surge has inspired a growing number of companies to aspire to become the next major industry disruptors. The confluence of advanced technologies and the pandemic-induced push towards digital solutions has fostered an increased willingness to develop and embrace emerging real estate technologies, fundamentally altering the landscape of the industry.

Would carbon tax policy promote real estate prices?

Real estate plays a pivotal role in carbon emissions. Carbon tax policy is a crucial measure for mitigating enterprises' carbon emissions. However, imposing a carbon tax on productive enterprises in the real estate industry to reduce emissions may increase their production costs, which could easily be passed on to buyers, thus inflating real estate prices and impeding policy effectiveness. To examine the impact and negative consequences of carbon tax policy applied to the real estate industry, we develop a dynamic stochastic general equilibrium model encompassing building materials manufacturers, real estate firms, and the environmental regulatory government. Findings indicate that implementing the carbon tax policy significantly reduces carbon emissions in the real estate industry. However, the existence of a price transmission mechanism makes carbon tax policies susceptible to driving up real estate prices. Further welfare analysis shows that increasing carbon tax rates will result in social welfare losses, allowing the government to modify and refine its policy objectives.

To What Extent Has the Real Estate Industry Affected China's Economic Growth?

This paper focuses on the impact of the real estate industry on China's economic growth. We discovered, through an examination of certain specialist literature and statistical data analysis, that the real estate sector has been a major factor in China's economic expansion. Particularly, real estate investment is a considerable portion of fixed asset investments and makes a noteworthy contribution to economic growth. However, every coin has two sides. The rapid development of real estate also comes with some problems, such as the risk of real estate bubble and high leverage. Therefore, in order to make the real estate better promote the development of the national economy, the government has decided to guide the orderly and stable development of the real estate industry through policy regulation. In this article, by reviewing the previous literature and analyzing some relevant data about real estate, I will explore the impact of real estate industry on China's economic growth. The research finds that the development of the real estate industry is good for economic growth, but at the same time, policymakers should also pay attention to controlling the development speed of the real estate, such as: real-time monitoring of the market and formulating relevant policies to avoid problems.