PurposeThe purpose of the research has been the primary consideration and evaluation of a cost effective, reliable, robust and simple process of radio frequency identification (RFID)-based stock control, asset management and monitoring of concrete safety bollards used in the road environment. Likewise, the consideration of the use of the same system and technology to other items in and around the general road infrastructure.Design/methodology/approachThe research approach undertaken has been an evaluation of the use of currently available RFID technology, with a key emphasis on low cost, ease of use, reliability and convenience. Practical field exercises completed in considering the relevant RFID tags and readers and associated software and apps and necessary software integration and development have been undertaken. At the same time, evaluating the specific limits created in the specific environment is being applied. Of particular interest has been the use of a moving scan in a vehicle drive-through or pass-bye, type reading system. This has been determined to be viable and completely practical, drastically reducing the key issue of time-taken. Practical application of the system from idea to real life application has been undertaken. The integration of the use of the RFID tag and reader system with necessary and related software to database upload and storage has been established. The creation of an online facility to allow the appropriate use of the data and to include the convenient output of an asset report has been undertaken.FindingsThe findings have provided the necessary insight confirming the use of RFID technology as a simple yet reliable, cost effective and adaptable stock control, asset management and geo-locating system in the road environment. The use of such systems in this particular environment is in its infancy, and is perhaps novel and original in the specific aspect of using the system to stock control, manage and monitor road safety concrete bollards and other roadside objects in the road environment.Originality/valueTo establish if in fact, stock control geo-locating can be reliably undertaken with the use of RFID tags and readers in the specific road and road construction environment, particularly with the use of moving RFID reading of passive tags. To establish the minimum requirements of a field usable RFID tag and reader, specifically applicable to the concrete safety bollards, however to other roadside furniture. To identify the minimum requirements of a function, simple app to minimise general requirements of the overall stock control and monitoring of the RFID-tagged objects. To establish the possibility of reading the tag data, global positioning system (GPS) location and video imaging footage as a single operation function. To determine the basic parameters or limits of the GPS geo-locating, on the proposed products selected and overall system. To determine the current best practice in respect of reasonable accuracy and detail in relation to price considerations to a fully function stock control and monitoring system. To identify the minimum requirements of an online database to receive, house and provide ongoing access to and report on the data. To identify the key differences and benefits between traditional stock control and monitoring systems, against that of proposed RFID tag, read and geo-locating system.