The demand rate for seasonable/fashionable products, in general, fluctuates through their life cycle, initially increases during the growth phase, then remains practically constant in the maturity phase, and finally decreases in the decline phase. Consequently, their demand rate can be reasonably depicted by a trapezoidal-type pattern, which includes constant, increasing, decreasing and ramp-type demand patterns as special cases. Recently, inventory models for deteriorating items with trapezoidal-type demand have been developed to minimize the total cost over the planning horizon (see Cheng & Wang, 2009; Skouri & Konstantaras, 2009; Cheng et al., 2011; Lin et al., 2014). However, in these models the purchasing cost is excluded from the total cost. As a result, this implies an underestimation of the lost sales cost. In the present paper, previous studies regarding inventory models with trapezoidal-type demand rate are extended and completed by (1) discussing two inventory systems starting with and without shortages, (2) including the purchasing cost into the total cost, (3) extending the deterioration rate to any time-varying rate, (4) taking into consideration the time value of money (5) maximizing the net present value of total profit. Therefore, many previous inventory models become special cases of the present model.