Due to rapid growth in the integrated circuit (IC) industry, the demand for compact digital system design is high. However, the continued technology reductions made the feasibility of further scaling down transistor size more challenging. In response to the growing demand for ultra-compact IC designs, the revolutionary quantum-dot cellular automata (QCA) technology has emerged as a promising solution. In a digital era, the counters are widely adopted in the peer-to-peer process flow to establish a mechanism for generating unique values for each identifier/number. In this work, a unique synchronous and asynchronous counters architecture is proposed with a reliable D and T flip-flop design. The proposed QCA architecture is implemented and validated with the QCA designer tool. Furthermore, in QCA technology, unreliable QCA designs can lead to frequent errors and malfunctions in the implemented logic. To overcome this challenge, the proposed design prioritizes cell placement (the relative positions of QCA cells) to make the circuit more robust. As a result, the circuit can still produce the expected functionality even if some QCA cells malfunction. Hence, to ensure the reliability of the proposed QCA architecture, the missing cell defect analysis is carried out in comparison with existing state-of-the-art designs. Based on comparison results, the unique designs like the proposed multiplexer, D flip-flop and T flip-flop design exhibit success rates of 67.28, 77.04 and 85.15%, respectively. The experimental results demonstrate that the proposed counter-architecture outperforms existing architectures.