We investigated the optimal conditions for coating rice with the water extract of purple-corn cob (PCC) using a top-spray fluidized bed coating method with variations of inlet air temperature of 50, 60 and 70°C and spraying time of 5, 10 and 15min. The results showed that increasing the inlet air temperature significantly reduced the final MC. Fissured coated rice increased with increasing temperature and spraying time. The percentage of head rice yield was not affected by inlet temperature, while it tended to decrease with longer spraying time except at 15min. In addition, longer spraying time resulted in higher values of chroma implying a larger amount of coating solution. We also found that increasing the temperature decreased the total phenolic, total flavonoids and total anthocyanins contents as well as their antioxidant activities as determined by DPPH and FRAP assays. In contrast, those values were increased when the spraying time increased. The same trend was found for anthocyanin composition. Based on the optimization criteria with the highest desirability of 0.702, we recommend an inlet air temperature of 50°C and spraying time of about 15min to obtain the minimum fissure and maximum coating material.