The block copolymer of polystyrene-b-poly(butyl acrylate) (PSt-b-PBA) with a well-defined structure was synthesized by atom transfer radical polymerization (ATRP); its structure was characterized, and the living polymerization was also validated by gel permeation chromatography, Fourier transform infrared, and 1H NMR measurements. Then, the amphiphilic block copolymer of polystyrene-b-poly(acrylic acid) (PSt-b-PAA) has been prepared by hydrolysis of PSt-b-PBA, and copolymers of PSt-b-PAA with longer PSt blocks and shorter PAA blocks were obtained by controlling the conditions of ATRP polymerization. The reversed micelle solution of PSt-b-PAA in toluene was prepared by using the single-solvent dissolving method, and the reverse micellization behavior of PSt-b-PAA in toluene was mainly investigated in this paper. The fluorescent probe technique was used by using polar fluorescence compound N-(1-Naphthyl)ethylenediamine dihydrochloride (NEAH) as a polar fluorescent probe to study the reverse micellization behavior of PSt-b-PAA. It was found that the reverse micellization behaviors of PSt-b-PAA in toluene can be clearly revealed by using NEAH as a polar fluorescence probe, and the critical micelle concentrations (cmcs) can be well displayed. The experimental results showed that the self-assembling behavior of PSt-b-PAA in toluene depends apparently on the microstructure of the macromolecules and is also influenced by the temperature. For the copolymers of PSt-b-PAA with the same length of hydrophobic PSt blocks, the copolymer with a longer hydrophilic block PAA has lower cmc, and at higher temperature, the copolymer has lower cmc.