Climate change is currently impacting various facets of our local systems with many stakeholders and industries working to adapt to these changing conditions. There is a growing recognition that adaptation practices need to be directed within specific industries, communities, and stakeholders. A key area that is being impacted is the snow sports industry which is facing various challenges due to localized climatic changes. Previous work has indicated that climate change may leave these snow-dependent industries in the U.S. Midwest unviable in the future, so it is imperative to understand how these stakeholders are adapting to climate change and how they view the future of their industry. To do this, we conducted in-depth interviews with owners and operators in Wisconsin to understand 1) the climate change impacts they are facing, 2) their adaptation strategies, and 3) their views of the future of Wisconsin downhill skiing. Our results outline various environmental and social changes that participants associate with climate change and document their current adaptation strategies. Operators are optimistic about the future, but there is a recognition that adaptation practices and planning will likely intensify. This letter concludes with an outline for future research and support for adaptation practices that blend qualitative methods with physical and technological research that can aid this industry’s adaptation strategies.
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