Reviewed by: From Alexander to Jesus by Ory Amitay Ephraim Lytle Ory Amitay. From Alexander to Jesus. Hellenistic Culture and Society 52. Berkeley: University of California Press, 2010. Pp. xii + 246. US$49.95. ISBN 9780520266360. Ory Amitay’s provocatively titled From Alexander to Jesus aims “to suggest to the reader a possible link connecting the life, career and posthumous reputation of Alexander the Great with that of Jesus Christ” (2). His intent is achieved chiefly through exploring the links in life and in myth between Alexander and his ancestor Heracles, with special prominence given to ideas that Amitay constructs as central to the Jesus myths, such as divine sonship and reconciliation among peoples. While scholars of both the Hellenistic period and early Christianity alike accept that a whole range of developments during the Hellenistic period influenced the course of early Christianity (at least in a limited sense), the more specific thesis—that the myths about Jesus constructed by early Christians owe specific debts to the historical figure of Alexander—has never been persuasively argued (or even seriously pursued). General trends in both fields of scholarship—dominated by a close scrutiny of the sources—would [End Page 109] seem to render increasingly remote the possibility of discovering new and convincing links between the figures of Alexander and Jesus. Amitay, however, hopes to rescue for his thesis the evidence of an author such as Plutarch by suggesting that many of the myths he reproduces can in fact be traced back to Alexander’s lifetime and the generations immediately following his death. That process involves first recovering an Alexander historicus and then exploring his relationship to Alexander mythicus (these are Amitay’s preferred terms). For that process, the usual methodologies of Alexander historians are well adapted. But they are perhaps insufficient for the second part of Amitay’s project, which involves discussing and comparing structural similarities between two bodies of myth, and arguing for the influence of one upon the other. Here Amitay seems to have recognized that a more nuanced and theoretically informed approach is necessary. Indeed Amitay spends much of the introduction discussing “meme theory,” a model first developed by Richard Dawkins by analogy with biological evolution. It proposes that memes—units of cultural information such as symbols, practices, or ideas—evolve, like genes, through a kind of natural selection. Amitay concludes, “In memetic terms the thesis of this book is that the Jesus memeplex replicated a great many memes adopted and developed first by Alexander the living person, and after his death by the mythical memeplex which he had created” (5). Unfortunately, the author’s rudimentary grasp of this material does not inspire confidence, and I admit to having felt some relief upon reading that, because the author became acquainted with the theory only at a late stage, he “decline[d] to take up the challenge” of widely deploying it in the book, instead choosing to use it “sparingly” (5). One is left wondering what purpose such superficial application can serve. That discomfort is only enhanced when the language of memes and memeplexes appears in the text itself—generally on those occasions where the proposed links between material are less than convincing and the argument is weakest. Here, at least, it seems that better editorial guidance was needed. In fact the book’s strongest sections are those that will be most familiar to traditional Alexander scholars. These are concentrated in the first four chapters, which treat the evidence for Alexander and Heracles. The arrangement essentially follows Alexander’s campaign, the first chapter opening with Alexander offering sacrifice to Heracles when crossing the Danube and the third chapter concluding with discussion of episodes that take place in India. The portrait that emerges in these chapters is of an Alexander whose life is inextricably bound up with myth. Over the course of the campaigns his relationship to Heracles is both central and evolving. Throughout, Heracles is a recipient of worship, both as a god and as a heroic ancestor. But after Siwah, Heracles is no longer only a distant ancestor but also a half-brother. And he is also increasingly an object of rivalry, a hero whom Alexander consciously emulates and...