The increasing consumer shift toward natural, plant-based, and eco-friendly products has significantly contributed to the rise in popularity of herbal toothpastes in the global oral care market. Herbal toothpastes, formulated using plant-based extracts, offer a safe and sustainable alternative to traditional synthetic toothpastes, which often contain chemicals such as fluoride, sodium lauryl sulfate, and artificial preservatives. This review paper aims to explore the key ingredients, formulation processes, and evaluation methods used in the development of herbal toothpaste, with a particular focus on their therapeutic properties, efficacy, and safety. Herbal toothpastes are typically composed of herbal extracts known for their medicinal benefits, such as neem, clove, aloe vera, tea tree oil, and peppermint, which provide antibacterial, anti-inflammatory, and antioxidant properties. Additionally, natural abrasives like calcium carbonate and silica are included for plaque removal, while natural binders and thickeners ensure proper consistency. The formulation process involves the careful selection of these ingredients, their extraction, and the preparation of a stable, homogeneous paste. Evaluation of herbal toothpaste is essential to ensure its safety, efficacy, and consumer acceptability. Microbial testing is conducted to determine the toothpaste’s ability to inhibit oral pathogens, while sensory evaluation assesses taste, texture, and aroma. Clinical studies are performed to evaluate the product's impact on gum health, plaque reduction, and remineralization of enamel. Moreover, parameters such as abrasivity and pH levels are rigorously tested to ensure that the toothpaste does not damage tooth enamel or irritate gums.
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