Currently, different technologies have been incorporated into pineapple crops in the municipality of Loma Bonita, Oaxaca. However, not all growers have done so in the same proportion, establishing technological differences between their production units. The main objective of this paper is to classify pineapple production units according to the levels of technological adoption they have in Loma Bonita. A total of 68 surveys were applied. The production units were classified using statistics such as interval, range and minimum and maximum limits. The descriptive analysis included statistics of central tendency and dispersion. Four levels of technology adoption were identified: very low, low, medium and high. 55.9% of the growers have a low level of technology adoption. The average age was 48 years, 32.4% expressed having more than 15 years of experience. There is a low incorporation of technologies and services such as shade mesh, mulching, pressurized irrigation systems, sowing the MD2 variety, soil analysis, water and technical advice. It is concluded that few growers with very low and low levels of technological adoption have or have been able to incorporate expensive technologies such as tractors, implements, irrigation systems, mulching and shade mesh.