The effective excitation of the magnetoelectric effect in a planar structure amorphous ferromagnet – piezoelectric lead zirconate titanate by alternating current flowing through the magnetic layer was demonstrated. Due to orientation of the exciting magnetic field perpendicular to the constant field and absence of demagnetization, the structure generates even voltage harmonics with efficiency, several times higher than the efficiency of excitation of the effect by volume coils. It was shown that the amplitude of the second harmonic is proportional to the piezomagnetic coefficient of the magnetic layer,increases quadratically with the amplitude of the current and decreases inversely with the biasing magnetic field