Persuasive Style Research Articles

The transformative potential of textbooks

Education is recognized as crucial in addressing unsustainable practices, such as food waste. One of the aims of interdisciplinary food education in basic education is to promote sustainable food waste behavior, which can be promoted by transformative learning. This study examined how food waste is addressed in nine Finnish basic education textbooks. The content related to food waste and the pedagogical style of the texts were analyzed from home economics, biology, and geography textbooks designed for secondary level education (grades 7–9, age 13–16). The results were analysed to assess their potential to promote transformative learning. All of the textbooks approached the topic of food waste from the perspective of their own subject, and none presented it as an interdisciplinary phenomenon. Home economics textbooks focused on students' perspectives, emphasizing food waste reduction and waste sorting. Geography textbooks frequently explored the topic in the context of the food supply chain or at a global level, while biology textbooks primarily addressed the sorting of food waste. The textbooks primarily used a neutral text style focusing on information transmission. In some contexts, a persuasive style was employed to encourage critical thinking and action. The participative style, which encourages active student engagement, was utilized the least in all textbooks, and primarily for exercises. By integrating learning-supportive text styles (such as participative and persuasive), including student tasks related to food waste, and fostering an interdisciplinary understanding of food waste, textbooks have the potential to transform student learning and engagement in sustainable food practices.

‘서희의 외교 전략’을 통한 동북아시아 외교 문제의 해법

This study examines and applies the diplomatic strategy of Seo Hee, a renowned Goryea diplomat, in resolving Northeast Asian diplomatic challenges that remain unresolved in the 21st century. The examination focuses on Seo Hee’s diplomatic negotiations in the wake of Goryeo’s territorial dispute with the Khitans.
 Seo Hee’s diplomatic resolution with Khitan general Xiao Sunning, leading to the acquisition of six provinces east of the Aprok River(Yalu River), may offer clues to resolving presentday diplomatic issues in Northeast Asia involving Korea. Based on the framework of Seo Hee’s diplomatic resolution with Xiao Sunning, this study proposes solutions to conflicts over the Northern Limit Line (NLL) interpretation between South Korea and North Korea, territorial claims to Dokdo between South Korea and Japan, and the exclusive economic zone between South Korea and China.
 Furthermore, the study advocates benchmarking South Korea’s foreign policy and strategy Seo Hee’s diplomatic resolution in the current international politics in the contradiction and persuasion, terming this diplomatic strategy Seo Hee’s diplomatic strategy for the contradiction and persuasion. Two key proposals emerge from Seo Hee’s diplomatic strategy: first, the importance of training and contradiction and persuasion style diplomatic experts; and second, the adoption of a pragmatic foreign policy with a win-win strategy in which the country and its diplomatic counterpart create mutually favorable outcomes together, rather than a one-sided win or loss. The study posits that South Korea’s diplomacy will make further progress with proper application of these proposals.

GAYA KEPEMIMPINAN PEREMPUAN SEBAGAI PEJABAT PUBLIK DI LINGKUNGAN PEMERINTAH DAERAH KABUPATEN MINAHASA

The aim of this research is to examine the leadership style of women as public officials in the Minahasa Regency Regional Government. The method in this research is a qualitative method with persuasive, facilitative, contributive and transformational indicators. Data analysis uses a qualitative descriptive approach starting from data reduction, data presentation and data verification. The results of the data analysis show that the leadership styles practised by public officials within the Regional Government of Minahasa Regency are persuasive, facilitative, contributive and transformational. Of these four leadership styles, the persuasive leadership style approach is more dominant. In the persuasive leadership style, female leaders seek to persuade and inspire others. Persuasive leaders do not always use authority or power to achieve obedience but instead use trust and honesty to gain followers. Persuasive leadership also reflects an empathetic and other-oriented personality. Because leaders with a persuasive style can understand the needs and psychological conditions of their followers, they can convey messages and instructions in a way that is relevant and meaningful for each individual.

Indonesian Islam: History, Characteristics and Global Contribution

Abstract: Indonesia is the largest democracy in the world, as well as the country with the most followers of Islam. Orientalists consider Islam in Indonesia as Islam that departs from principles that are different from Islam in the Middle East. The persuasive style of Indonesian Islam is due to the process of Islamization that has been carried out. The process of Islamization in the archipelago merged with the local culture. In contrast to the process of Islamization in the Middle East which was dominated by military action. By analyzing various sources, this study concludes that Indonesian Islam is able to contribute to the global world. Indonesian Islam provides an example of the practice of religious pluralism and democracy that go hand in hand. This is because Indonesia made the legality of several religions. In the end, it gave birth to the term Islam Wasatiyah which is the result of the integration of Indonesian Islamic culture. This Islamic movement was initiated by a large Islamic organization in Indonesia. And continue to be introduced in the global realm as a contribution to world civilization.

Introduction to Michael A. Hogg's SPSSI Kurt Lewin Award Address

Introduction to Michael A. Hogg's SPSSI Kurt Lewin Award Address

The Mouseiad and Other Mock Epics [Myszeis

<i>The Mouseiad and Other Mock Epics</i> [Myszeis

Culture and Explicitness of Persuasion: Linguistic Evidence From a 51-Year Corpus-Based Cross-Cultural Comparison of the United Nations General Debate Speeches Across 55 Countries (1970-2020)

The explicitness of expression or persuasion has been a critical subject of study in cross-cultural studies. The majority of cross-cultural comparisons in this respect, however, have been based on questionnaires and surveys. This study seeks to diversify the methods and validate the results with a corpus-based register analytical approach. Based on the United Nations General Debate Corpus (UNGDC) that comprises comparable multi-cultural speeches, a diachronic comparison (1970-2020) is made between the 2518 speeches (altogether 7,090,221 tokens) of 55 cultures from the East (East, South, and Southeast Asia) and the West (European Union, North America, and Australia) on the dimension ‘explicitness of persuasion’, a synthesized variable operationalized with 6 linguistic features, with the register analytical framework of Multi-Dimensional Analysis (MDA). The potential impacts of the political contexts on the cross-cultural gap in persuasion explicitness are tentatively discussed with the case studies on China and the United States. The results reveal significant difference between the exemplars from the East and the West on the overtness of persuasion, and the gap is generally narrowing down over the 51 years. The quantitative results provide political-setting linguistic evidence for the relevant findings of Hall, Hofstede, and Inglehart &amp; Welzel, and the narrowing gap between cultures from the East and the West in the explicitness of expression points to an open and dynamic view of cultures. This study may offer implications for further research on the cultural styles of political persuasion.

No, Your Honour! Do Judicial Reasoning Styles Influence The Degree Of Acceptance Of Court Rulings By The General Public?

In deciding private law disputes, courts give reasons. Yet, their styles of reasoning differ: they apply different styles of narration, persuasion and argumentation. Some courts may shape their reasoning by applying a formalistic style, referring to code articles and precedents and applying logical deduction rhetoric. Others may apply a more venerable, sacral style, referring to grand principles of law and ethical considerations that are presented as inescapably leading to one right solution. Undoubtedly, such differences are steeped in legal culture and history. They may, however, fall short of convincing the general public. For this public court reasoning styles may read and sound redundantly archaic, cold, fuzzy, impenetrable or worse. As a result, in recent years legal systems have witnessed a call for a more free-spoken, deliberative style of judicial reasoning. Some suggest that such a style would offer a clearer and more palpable alternative to the unnecessarily formalistic or venerable styles. Indeed, some even argue that a deliberative style would enhance the level of approval of court decisions by the lay public. This article reviews the evidentiary basis of such claims. What evidence is there on the relationship between judicial reasoning styles and acceptance of court decisions by the general public? To answer this question, we presented a sample of the general public in the Netherlands with one of three legal cases describing a court verdict and its reasoning. We gauged the influence of reasoning style on the degree of acceptance by using one of three styles, i.e., formalistic reasoning, venerable or sacral reasoning, and deliberative reasoning. Overall, the results show that reasoning styles do not influence the degree of acceptance by the public. Rather, the key predictor of accepting court decisions appears to be the moral support one has for the outcome of the case. This humbling outcome puts the push among legal scholars for less opaque and more transparent reasoning styles into perspective.

Transparent communication of evidence does not undermine public trust in evidence.

Does clear and transparent communication of risks, benefits, and uncertainties increase or undermine public trust in scientific information that people use to guide their decision-making? We examined the impact of reframing messages written in traditional persuasive style to align instead with recent "evidence communication" principles, aiming to inform decision-making: communicating a balance of risks and benefits, disclosing uncertainties and evidence quality, and prebunking misperceptions. In two pre-registered experiments, UK participants read either a persuasive message or a balanced and informative message adhering to evidence communication recommendations about COVID-19 vaccines (Study 1) or nuclear power plants (Study 2). We find that balanced messages are either perceived as trustworthy as persuasive messages (Study 1), or more so (Study 2). However, we note a moderating role of prior beliefs such that balanced messages were consistently perceived as more trustworthy among those with negative or neutral prior beliefs about the message content. We furthermore note that participants who had read the persuasive message on nuclear power plants voiced significantly stronger support for nuclear power than those who had read the balanced message, despite rating the information as less trustworthy. There was no difference in vaccination intentions between groups reading the different vaccine messages.

A Pragmatic Analysis of Antony’s Oration in Julius Caesar

The present study attempts a pragmatic analysis of Antony’s famous oration in Shakespeare’s Julius Caesar. It aims to identify which speech acts were employed in this oration for the end of achieving a high level of persuasion and, hence, characterizing Antony’s peculiar persuasive style. To achieve this objective, the study adopts a pragmatic analysis utilizing the speech act theory whereby all speech acts uttered by Antony were hand-picked and collated to represent the data of the study. In the analysis of the data, Searle’s (1969) model for categorizing speech acts was adopted to best reflect the speech acts that helped exhibiting the persuasive intent of the writer. Leech’s (1983) politeness principles are adopted to show how polite the characters to each other. The finding of the study shows that the role of speech acts for persuasive goals was vital. It can be concluded that speech acts such as declarations, commissives, directives, etc., were all employed to achieve this rhetorical intention, however, the speech acts of representative were the most significant to portray Antony’s peculiar persuasive style.

THE COMMUNICATION STYLES IN THE DOMAIN OF PUBLIC AFFAIRS OR TO BE OR NOT TO BE ETHICAL

The way of communication is one of the most important elements in an effective dialog in any democratic society. It includes a number of considerations and requirements. “Dialogue requires being taken out of the field of interest (...)“. Usually, the pleasure of dialogue does not consist of reaching consensus, but of the constant and persistent enrichment” (Menyono &amp; Dinimic 2000:15). Numerous studies explicitly state that the trust in a person involved in communication is often more important than the contents of what has been said. Insincere communication is associated with the manifestation of complex behavioral patterns in the process of interpersonal interaction, with the goal of prevailing in the communication process. The persuasion principle is one of the major tools in establishing the way of communication in the sphere of public affairs. But, the key to democratic and sincere communication is the ethical approach to a dialog in the first place. In the mosaic of communication, in the domain of public affairs, we will focus on the persuasive style of communication, ethical and non-ethical behavior of parties in the process of communicating, adopting the interdisciplinary character of analysis. “Embracing this kind of guideline deters us from imposing our ways and our values on others, whose experience and views of appropriate communication may differ from our own” (Wood, 2006: 40).

The Impact of Consumers' Dynamic Browsing Modes on the Effect of In-Feed Native Advertising.

As an emerging form of online display advertising, in-feed native advertising is increasingly employed in online news feed platforms. While many advertisers have largely embraced this new advertising format, the current research is full of controversy on whether the more native, the better the effect of in-feed native advertising. Based on recent studies on this emerging topic, the authors explore the effective in-feed native advertising persuasion strategies based on consumers’ dynamic online browsing modes. In study 1, the authors conducted an archived-data analysis (in co-operation with Baidu company). Results show that the match between in-feed native advertising persuasion style (implicit vs. explicit) and consumers’ real-time news feed browsing modes (convergent vs. divergent) can improve ad performance. In study 2, the authors further explained why consumers under different browsing modes respond differently (the mediation effect of self-agency vs. external agency) to specific in-feed native advertising persuasion. Our work explores the boundaries of agency theory from a dynamic perspective and helps advertisers conduct real-time and effective targeting strategies.

An analysis of persuasive narratives in Medical crowdfunding

Online crowdfunding has emerged as an increasingly popular tool to raise funds for medical treatment. Medical Crowdfunding campaigns can use language tools to attract donor. The persuasiveness of language is an important factor affecting the subjective judgment of donors. Different styles of verbal persuasion will change donors’ perception of patients’ conditions, thus affecting their willingness to donate. Construct a corpus of persuasive styles with the help of text mining methods, and according to Aristotle’s theory of persuasion, the characteristics of rational appeal, emotional appeal and credibility appeal are constructed. Finally, establish an econometric model of the influence of language persuasion style on project financing. Results from the econometric analysis using 29700 campaigns benefiting critical patient reveal that both credibility and emotional have positive effects on donations.

Priming effect of celebrities on consumer response toward endorsed brands: an experimental investigation

PurposeMoving beyond the concept of congruence between celebrity image and brand image, this study explores a new domain in which to investigate the match-up hypothesis. Specifically, this study aims to understand the extent to which consumers engage in more indulgent behavior when participants are primed with a celebrity with a certain perceived lifestyle.Design/methodology/approachTwo independent experiments were undertaken to observe consumer reactions to advertisements using celebrities as priming stimulus. Experiment 1 featured a 2 (perceived celebrity lifestyle) × 3 (celebrity persuasion style) between-subjects design, while a follow-up study featured a 2 (celebrity’s on-screen portrayal) × 3 (celebrity persuasion style) between-subjects factorial design.FindingsResults support the proposition that celebrities cause priming effects such that consumers’ attitude and willingness to spend (WTS) on the endorsed brand depends on their perception of the celebrity’s lifestyle. Participants exposed to a perceived high-flamboyant-lifestyle celebrity had a more positive attitude toward the endorsed brand and were more willing to spend money when the celebrity used a “spend money” persuasion style than when the celebrity used a “save money” persuasion style in endorsements. Findings of a follow-up study suggest that exposure to a celebrity playing a flamboyant character on-screen was seen to be associated with a positive attitude toward the brand and increased WTS, than exposure to a celebrity playing a less flamboyant character on-screen.Originality/valueAlthough effects of person primes are evidenced in the literature, previous studies are silent on the impact of presenting celebrities as priming stimulus. This study extends the idea of priming using a social category that has not been explored before, namely, celebrities and explores the effect that celebrity priming has on activating specific consumer response behavior.

A Study on the Impact of Linguistic Persuasive Styles on the Sales Volume of Live Streaming Products in Social E-Commerce Environment

Live-stream shopping is developing rapidly, but the sales levels of live streaming products vary by different hosts. How to increase the sales volume of live streaming products has become a problem. Consumers’ purchase behavior in live streaming is determined by some subjective factors, and the persuasiveness of linguistic style affects this subjective judgment to a certain extent. Therefore, the persuasiveness of the hosts’ linguistic style will lead to changes in consumers’ purchase intentions, which will affect the sales volume of products sold in the live streaming. Based on Hovland’s persuasion model, Aristotle’s rhetoric skills, text analysis, Latent Dirichlet Allocation (LDA) topic extraction model and grounded theory, this study divides the host’s linguistic persuasive style in the social e-commerce environment into five types: appealing to personality, appealing to logic, appealing to emotion, appealing to reward, and appealing to exaggeration. Combined with the sales volume of the product, we establish a regression model, and obtain the influence results of the host’s various linguistic persuasive styles on the sales of live streaming products. The results show that: the linguistic persuasive style of appealing to personality has the greatest positive impact on the sales volume of live broadcast products, but the linguistic style of appealing to logic has a negative impact. Interestingly, the same linguistic style has different effects for different types of products: the linguistic style of appealing to exaggeration has a negative effect on the sales volume of apparel products, but it has a positive influence on the sales volume of digital electrical products. Therefore, different linguistic styles should be used for different product types.

“It makes It the Market”

&#x0D; &#x0D; &#x0D; Food-market speech is an under-researched area of third-wave variationist sociolinguistic studies. This study addresses the gap by exploring food-market speech styles and hawker personae. Combining descriptive auditory analysis and online questionnaire data, I demonstrate that situated discursive practices of prosodic variables construct both persuasive and aggressive speech styles, and they are stereotypically associated with female and male hawker personae. Furthermore, this paper also explores the ideological construal of hawking as authentic market-ness, further revealing the semiotic saliency and social significance of food-market hawking as not only the language of a speech community but the language of market.&#x0D; &#x0D; &#x0D;

The influence of algorithms on political and dating decisions.

Artificial intelligence algorithms are ubiquitous in daily life, and this is motivating the development of some institutional initiatives to ensure trustworthiness in Artificial Intelligence (AI). However, there is not enough research on how these algorithms can influence people’s decisions and attitudes. The present research examines whether algorithms can persuade people, explicitly or covertly, on whom to vote and date, or whether, by contrast, people would reject their influence in an attempt to confirm their personal freedom and independence. In four experiments, we found that persuasion was possible and that different styles of persuasion (e.g., explicit, covert) were more effective depending on the decision context (e.g., political and dating). We conclude that it is important to educate people against trusting and following the advice of algorithms blindly. A discussion on who owns and can use the data that makes these algorithms work efficiently is also necessary.

Political Ecology on Instagram Digital Media as A Politeness Branding Image

The convergence of technology has a major impact on human life. The dependence on media forms media ecology. Media ecology becomes a bridge in creating a group self-image. The main study of this research was to analyze the forms of politeness verbal messages on digital media @PandemicTalks. The Instagram account @PandemicTalks presents a new style of sharing information on digital media through graphic and visual content. The research orientation focused on visual verbal messages with the substance of COVID-19 related to the government policies. This qualitative research used both netnographic and descriptive phenomenological method. The results show that the COVID-19 Pandemic formed the characters of technology literate society. The communication lines were more dynamically interactive. Language was as a social and political control in creating the politeness branding image. The politeness strategy used the verbal wisdom markers. The sharing function politeness of visual verbal messages on the @PandemicTalks account was more dominant. The branding image used a persuasive euphemistic language style.

Persuasive Political Power Employed by Premier Imran Khan to Deform Identity: A Political Discourse Analysis

The researchers investigate Pakistani Premier Imran Khan’s (IK) speech in which he called Bilawal Bhutto Zardari – Sahiba. Similarly, the leaders strongly need to convince their supporters when they deliver speeches on public platforms. However, utilizing the persuasive political power, the Premier (IK) propagated identity to promote the specific ideology to gain political benefits. The present research employs Political Discourse Analysis (PDA), to understand the social and political persuasive style employed by the premiere. The researchers have analyzed the data employing a qualitative approach. There are reliable findings to suggest that IK has successfully used stable vocabulary (taboo) to persuade the specific supporters, convincing them to deform the identity of Bilawal Bhutto. Later, the Premier faced considerable criticism from the opposition. However, for the time being, he successfully dominated through sociological and persuasive power sourcing the meaning-making structures of power. Hence, the politicians often convince their supporters/followers to utilize political-strategic tools and to remain in their political procession against their opponents.

الخطاب الإقناعی فی شعر الغزل عند ابن عبد ربه الأندلسی (ت328هـ)

The persuasive speech is regarded as a part of Al-Hhijjaj . Al-Hijjaj is associated with persuation as the association of the text with its function . we found in Ibn Abd Rabba poetry many persuasive styles especially in flirtation poetry . the poet used many rhetorical styles which he uses to convince the addressees in his flirtation . In this paper the terms persuation and flirtation have been defined linguishcally and as terminology the paper also showed the terms relevant to flirtation such as ( Al-Tashbeeb and Al-Naseeb ). It also clarified the types of addressees in Ibn Abid Rabba like Al-Mahbooba ( the beloved ) , these who blamed him his love ( Al-Uthaal ) , and companions . each of them has special methods in persuasive speech according to the poet desire . And we came out that the most interest of Ibn Abed Rabuh was to persuade the beloved and humiliating her to gain her affection with various persuasive methods, and he did not mention mentioning the idol, the lords, and the companions except in a few of them, making use of different persuasive methods from the use of the selected words for his purpose, the various rhetorical arts, expressive images, and poetic