Perspective Of Experience Economy Research Articles

Examination of Tourists’ Culinary Experience: Revisiting the Experience Economy in the Case of Hue Cuisine

This research aims to examine a scale to measure the culinary experience of tourists through the case of Hue cuisine in Vietnam. It could help address the issue of measurement inconsistency in culinary experience research. Data were gathered through semi-structured interviews with 20 domestic tourists and then through surveys with 433 tourists. Using factor analysis methods, the research revealed that tourists’ culinary experience was measured by a second-order scale encompassing three interrelated dimensions. They included educational experience, escapist experience, and entersthetic experience. This culinary experience scale was found to be reliable, convergent, discriminant, and nomologically valid. The newly developed scale of culinary experience could be utilized in similar tourism contexts where the local food is unique and tasty. In addition, the research enhances tourism professionals' understanding of the significance of tourists' culinary experience. Consequently, they could improve tourists' experiences through a range of activities, such as telling stories about the local food, creating food check-in venues, and organizing local food games or contests. In terms of theoretical contribution, this research enhances the understanding of customer experience in the tourism context by validating a new second-order scale of culinary experience. The research also provides empirical evidence to demonstrate the multi-dimensional, collective, and changing nature of tourists’ culinary experience, using the Experience Economy perspective.

Holisticscape – the extended servicescape to influence tourists’ holistic health. From a systematic literature review to a research agenda

Although the influence of environmental stimuli on tourist behaviour has been studied extensively in relation to the experiences in tourism, it remains a reality and needs to be fully addressed. This paper presents a systematic literature review of peer-reviewed articles on tourism’s environmental stimuli using three main search streams: atmospherics; servicescape; and experiencescape. Scopus and Web of Science databases were searched, and 66 papers referring to the stimuli elements in the tourism setting were identified and classified into three dimensions: physical; social; and experience. The results indicate that environmental psychology is complemented by marketing to explain the servicescape from the experience economy perspective. Based on the topic’s gaps and trends, the authors propose the novel construct of a “holisticscape” as an extension of the servicescape to influence tourists’ holistic health (body, mind, and spirit). Furthermore, a research agenda with three propositions is proposed to deepen the knowledge on holisticscape. The systematisation of the setting stimuli developed in this study can guide researchers and practitioners to design and operationalise the experiences for positive post-consumption behaviour.

Why do users keep coming back to TikTok? Understanding users’ motivation toward the continuous use intention of Chinese adolescent social media users

In recent years, the TikTok platform has made a significant impact in the social media market worldwide, now holding a large market share in the short video service market popular with young people. Despite all this success, there is little research on how Internet users become loyal to TikTok. Hence, this study proposes a framework based on the use and gratification theory to evaluate the antecedents of adolescents’ continuous use motivations and behavior, and how they influence teenagers’ continuous use of TikTok. The survey population for this study was reached both online and offline. A total of 362 adolescent Chinese users of the TikTok platform were surveyed. The results show that self-expression, entertainment, information seeking, communication, and passing time were derived as adolescents’ motivations to use TikTok. Among these motivations, entertainment, communication, and passing time positively affect user satisfaction with TikTok. Furthermore, user satisfaction and loyalty positively affect the intention to continue using TikTok. Finally, this study advances understanding of adolescents’ use motivation of TikTok and provides new reference material for the continuous innovation of the short video format. AcknowledgmentThis study appreciated the partial financial support from Research Project of Anhui University of Science and Technology in 2023 (Project topic: Research on the construction and improvement strategy of mobile shopping experience evaluation system from the perspective of experience economy; Grant number: 2023yjrc30) and Key Research Projects of Humanities and Social Sciences in Colleges and Universities in Anhui Province (Project topic: Research on the Management Mechanism and Practical Path of Anhui Free Trade Zone; Grant number: SK2020A0199).

Research on Tourism Destination Marketing Strategy Based on Economic Perspective

This paper takes Lu 'an as an example, in perspective of experience economy, analyzed the present situation of tourism destination marketing in Lu 'an. Optimize the marketing strategies of tourist destinations from the tourism destination brand construction, experience value, tourism product optimization, tourism sales channels and so on, enhance the competitiveness of Lu 'an as a tourist destination.

Wellness tourism from consumers’ perspective – An exploratory analysis

This paper summarizes the perspectives of health and wellness tourism consumers, to better understand the factors that influence this tourism product. A quantitative approach was adopted to collect primary data through the application of an online survey to effective and potential health and wellness tourism consumers between January and April 2021. Results show that growing number of consumers tend to value health and wellness tourism as a holistic experience, in which not only products specifically related to health and wellness treatments are of particular importance, but also activities related to leisure, recreation and culture. This paper provides a basis of research and analysis for global wellness and tourism industry stakeholders. The aim is to help the industry understand consumer behaviour and preferences in the traveller’s process of choosing a destination for a wellness vacation. This is achieved by predicting wellness tourism trends and developments, by acknowledging the gaps in the research available for understanding wellness tourism and reflecting the experience economy perspective in the sector.

Identification Method of Influencing Factors of Hospital Catering Service Satisfaction Based on Decision Tree Algorithm.

Entering the 21st century, material abundance has been greatly enriched, and living standards have been continuously improved. Now society is gradually moving towards the era of experience economy. From the perspective of experience economy, patients' demands for hospitals are not only the satisfaction of medical technology, but their catering consumption also has begun to change to the pursuit of higher requirements. Decision tree algorithm is a kind of data mining algorithm. Data mining technology is a young technology for data analysis. It can simulate mathematical models or algorithms through data analysis, which greatly improves the prediction accuracy. This paper aims to study how to identify the influencing factors of hospital catering service satisfaction, and proposes the application of decision tree algorithm to the hospital catering service satisfaction research, and proposes decision tree-related algorithms, such as ID3, C4.5, and C5.0. Based on the analysis of patients' satisfaction with the hospital catering service in a certain hospital, the results of the model study based on the decision tree algorithm show that the risk estimation value of the training set is 0.064, and the total correct percentage is 93.6%. The risk estimate for the test set was 0.065, for a total correct percentage of 93.5%. It can be seen that the effect of the model is good and can be effectively predicted.

Research on the Development Path of Sports Tourism Industry from the Perspective of Experience Economy

Sports tourism is an open system, a dynamic system of supply and demand, production and consumption. With consumption upgrades, strong markets, changes in demand, and policy dividends, tourism experience is becoming a core attraction, and the integration of experience economic elements into sports tourism products can help improve the economic, social and cultural benefits of sports tourism products. It is the right time to explore the high-quality development path of the sports tourism industry from the perspective of experience economy through the 30-year arduous journey of sports tourism in China. This article uses the literature method, observation method and other research methods to summarize the research fields and shortcomings of domestic sports tourism, and is loyal to the experience economy theory to propose the development path of sports tourism in my country.

The Development of Marine Sports Tourism in the Context of the Experience Economy

Wang, H., 2020. The development of marine sports tourism in the context of the experience economy. In: Li, L. and Huang, X. (eds.), Sustainable Development in Coastal Regions: A Perspective of Environment, Economy, and Technology. Journal of Coastal Research, Special Issue No. 112, pp. 84-86. Coconut Creek (Florida), ISSN 0749-0208.The advent of the era of experience economy has brought new opportunities and challenges to the development of marine tourism. The full development of marine sports tourism industry based on the perspective of experience economy can significantly improve the experience and market competitiveness of marine sports tourism products, and promote the optimization of marine economy and the transformation and upgrading of Tourism industry. Based on this, this paper first analyzes the relationship between the theory of experience economy and the development of marine sports tourism. Secondly, it studies the development status and existing problems of marine sports tourism under the background of experience economy. Finally, it gives the development thought of marine sports tourism based on the perspective of experience economy.

X-reality technologies for museums: a comparative evaluation based on presence and visitors experience through user studies

Virtual museum systems, based on different X-reality technologies, has begun to spread, as they represent decisive tools to promote exhibitions and reaching out to audiences. Although budgetary considerations have so far limited the choice of technologies a wide range of possible technological options are available today at low cost. This paper provides the results of an empirical study, with the aim to determine the most appropriate technologies to satisfy the visitors’ expectation and maximise their likelihood to repeat and recommend the experience. The study focuses on the comparison of the performance of five VM systems for visualise digital reproduction of archaeological finds, based on different technologies (i.e., PC desktop, holographic display, 3D stereoscopic projection, head mounted display and mobile Augmented Reality). The results provide useful insight for the development of VM systems, in order to maximize the visitor experience in terms of presence and ability to activate an experience economy perspective.

Research on the Development Strategy of China's Marine Sports Tourism from the Perspective of Experience Economy

Zhang, R., 2020. Research on the development strategy of china's marine sports tourism from the perspective of experience economy. In: Bai, X. and Zhou, H. (eds.), Advances in Water Resources, Environmental Protection, and Sustainable Development. Journal of Coastal Research, Special Issue No. 115, pp. 75-77. Coconut Creek (Florida), ISSN 0749-0208.In the golden age of China's tourism development when leisure tourism has become the world's largest industry, the organic combination of sports tourism and marine culture has realized the integrated development of marine industry and sports industry. Experience economy, as a new economic model, can realize effective economic effect promotion when applied to specific economic operations. Compared with the general economic form, people's pursuit of experiential economy is continuously expanding. They are eager to experience the whole process of field frequency consumption, rather than simply enjoying high-quality goods and services. In the era of experience economy, Ocean Sports Tourism provides tourists with a sense of freshness and satisfaction with its participation, experience and interaction. Marine sports tourism has the ecological characteristics of relying on resources, and the participation process has the characteristics of interaction, challenge and stimulation. Under the background of the rapid transformation of science and technology into productivity, people have more and more disposable income and time, which brings unprecedented opportunities for the development of marine sports tourism.

Grey Prediction and Development Path of the Fusion of Marine Sports and Tourism

Liu, Z.-M.; Li, H., and Cao, Q.-R., 2020. Grey prediction and development path of the fusion of marine sports and tourism. In: Qiu, Y.; Zhu, H., and Fang, X. (eds.), Current Advancements in Marine and Coastal Research for Technological and Sociological Applications. Journal of Coastal Research, Special Issue No. 107, pp. 153-156. Coconut Creek (Florida), ISSN 0749-0208.As one belt, one road strategy is being promoted and implemented; especially the development of Maritime Silk Road, the current marine economy represented by the marine tourism industry has made considerable progress. Compared with the rapid development of marine tourism economy, sports tourism industry has also made remarkable progress in recent years, but the integration of the two is still insufficient. Based on this, this paper first analyzes the integration of marine sports tourism. Secondly, the paper studies the grey scale calculation of marine sports tourism from the perspective of experience economy. Finally, it gives the development idea of marine physical education tourism based on the experience economy of the background of the whole area.

透过体验经济视角分析中国手游在韩国市场的成功要素

透过体验经济视角分析中国手游在韩国市场的成功要素

스마트 관광객의 관광경험 및 자서전적 기억이 관광지 이미지 형성에 미치는 영향: 체험경제 관점을 중심으로

스마트 관광객의 관광경험 및 자서전적 기억이 관광지 이미지 형성에 미치는 영향: 체험경제 관점을 중심으로

Consumer Needs for Hand-Touch Product Designs Based on the Experience Economy

Hand-touch products are products that emphasize tactile sensations. These products can generate sensory stimulation and create memorable experiences for consumers, thereby driving purchase decisions. The economic value of hand-touch products is undoubtedly associated with the experience economy. Consumers generally focus on how much experience value is created by the hand-touch product itself. This study adopted the experience economy perspective to investigate the development of hand-touch products. To gain further insight into consumers’ product needs and place the focus of product development on the most important aspects, this study primarily adopted a questionnaire survey and Kano’s two-dimensional model to classify quality factors. In addition, the relative majority method was used to classify quality factors into five major categories: Attractive quality, One-dimensional quality, Must-be quality, Indifferent quality, Reverse quality. The study results showed that: (1) Consumers valued the sense marketing of hand-touch products. (2) Timely use of other marketing approaches enables a product to effectively meet customers’ needs. (3) Use of Cross Analysis to Identify Top-Priority Factors. This study’s findings on the true needs of consumers for hand-touch products can enhance and improve product life cycle, thereby achieving the sustainable development of products.

테마파크 체험요소가 러브마크 및 추천의도에 미치는 영향 : Pine과 Gilmore의 체험경제이론을 중심으로

테마파크 체험요소가 러브마크 및 추천의도에 미치는 영향 : Pine과 Gilmore의 체험경제이론을 중심으로

Determining visitor engagement through augmented reality at science festivals: An experience economy perspective

Augmented reality (AR) has been increasingly implemented to enhance visitor experiences, and tourism research has long understood the importance of creating memorable experiences, leading to the research era of experience economy. Although technology-enhanced visitor engagement is crucial for science festivals, research focusing on visitor engagement through AR using the experience economy perspective is limited. Therefore, the aim of this study is to examine how the educational, esthetics, escapist and entertainment experience using AR affect visitor satisfaction and memorable experience, and eventually, lead to visitor engagement with science experiences in the context of science festivals. A total of 220 data inputs were collected as part of the European City of Science festivities and Manchester Science Festival 2016 and analyzed using structural equation modelling. Findings show that the four realms of experience economy influence satisfaction and memory and, ultimately, the intention for visitor engagement with science research at science festivals. Theoretical contributions and practical implications are presented and discussed.

Service quality and behavioural intentions in broadband services selection

Purpose– The purpose of this paper is to examine consumers’ perceptions and their behavioural intentions in selecting an internet broadband service in Malaysia by inspecting young users’ perceptions, in respect of the technical, functional and experience economy perspective.Design/methodology/approach– A survey methodology using questionnaires was adopted to solicit the required information from 400 existing, as well as potential users. Data were analysed through exploratory factor analysis, confirmatory factor analysis and structural equation modelling.Findings– The research shows that in selecting an operator's service both technical and functional qualities are highly mediated by young consumers’ perceptions in explaining their behavioural intentions. The paper also finds that the experience economy variable has a direct effect, which is more dominant on young consumers’ behavioural intentions than the indirect effect through perception, which implies a partial mediation.Research limitations/implications– The study focused on young users’ perceptions and the implicative behavioural intentions in selecting a broadband operator within the Klang Valley area in Malaysia. Thus, it may not be generalized to all young consumers’ around the world.Practical implications– This study identifies the perceived attributes of quality and experience economy as well as generalizing the young consumers’ buying intentions in selecting an internet broadband operator in Malaysia.Originality/value– This research contributes to the existing literature because the study of the behavioural aspects of young consumers is of great importance for marketers to identify the consumers’ ultimate choice in internet broadband selection in Malaysia.

Experience staging and symbolic knowledge: The case of Bornholm culinary products

The ongoing changes in Western food markets and the emergence of ‘alternative’ agri-food production–consumption systems have been conceptualized in numerous ways but very rarely in terms of an ‘experience turn’. This article applies the perspective offered by the concept of the experience economy and empirically analyses the development and marketing of culinary products from the Danish island of Bornholm as production-side activities in a larger ‘territorial staging system’ which at consumption-side primarily relates to urban consumers. A second analytical focus is on the knowledge aspects of experience-based economic activities. The knowledge aspects of the coordinated staging activities of Bornholm firms, business networks and governance actors are studied by use of the differentiated knowledge bases taxonomy, which includes a category of socio-cultural ‘symbolic’ knowledge, complementary to the technological and scientific types of knowledge important for developing functional assets of products. The data and analyses suggest that the experience economy perspective can enrich the research on alternative food production systems by directing attention to the crucial role of strategic, coordinated staging of experiences that reach the consumers in and outside the region. Second, the article shows that the innovation and staging of experience offerings and authenticity-based products relies on symbolic knowledge dynamics in creating and communicating commercially relevant cultural values and meanings and that the sources of such knowledge dynamics are not only local but to a large extent extra-regional and multi-scalar. These findings are indications of new opportunities, barriers and external linkages for rural areas.

Local food: the social construction of a concept

Recently there has been more focus on food in general and local food in particular. But what is local food? And what are the perceptions of this concept according to theory and to providers and consumers of local food? This article first summarises and compares three different theoretical perspectives on local food, namely experience economy, local food systems and what is termed pro-industrialism. These have differing and sometimes opposite conceptualisations and aims for the concept of local food. Using the perspective of experience economy as theoretical background, the concept of local food as expressed by a group of Danish providers and consumers is empirically investigated through interviews, observation and surveys. From this, qualitative and quantitative data are generated, the analysis of which shows how varied perceptions of local food are. The elements of which the perceptions consist are identified and then categorised according to whether they pertain to the food product itself or the production methods and facilities and whether they describe physical or social properties of local food. From this a model with four categories is developed. It is found that properties of the product are more frequently mentioned than properties of the production process. Providers emphasise social properties of the product more often than consumers, and consumers emphasise physical properties of the product more often than providers. Inversely, providers emphasise physical properties of production more than consumers, who emphasise social properties of production more than providers. Experience marketing and events may create diffusion of a local food concept, but only when communication is massive and long-lasting. So far this has not been the case, hence there is no agreement in either theory or among the providers and consumers studied on what local food is. However, this may change in time.

A Conceptual Study on Consumers’ Purchase Intention of Broadband Services: Service Quality and Experience Economy Perspective

Not only the organization needs empirical data but also they need a model to understand how to integrate service quality and experience economy concepts to discover the customer’s behavioural intention to select a service provider. The purpose of this conceptual paper are to critically review and identify the gaps in current literature on service quality and experience economy, building relationship between functional quality; technical quality; experience economy towards customer’s behavioural intention in selecting a broadband internet service operator when service quality and consumer’s perception play as a mediating variable. The proposed conceptual framework assist broadband internet service providers to understand how technical and functional quality; peak experience can contribute to understand the consumer’s behavioral intention in selecting a broadband service operator’s services. In addition this paper presents an analysis in various aspects of service quality and experience economy and come up with a conceptual framework which may value to researchers in consumer behavior field and mangers in marketing field to provide better service quality to the end users.