A new approach to design and construction of an optical ethanol sensor has been developed by immobilizing a direct dye at a porous cellulosic polymer fllm. This sensor was fabricated by binding Nile Red to a cellulose acetate membrane that had previously been subjected to an exhaustive base hydrolysis. The prepared optical ethanol sensor was enhanced by adding pluronic as a porogen in the membrane. The addition of pluronic surfactant into cellulose acetate membrane increased the hydrophilic and porous properties of membrane. Advantageous features of the design include simple and easy of fabrication. Variable affecting sensor performance of dye concentration have been fully evaluated and optimized. The rapid response results from the porous structure of the polymeric support, which minimizes barriers to mass transport. Signal of optical sensor based on reaction of dye nile red over the membrane with ethanol and will produce the purple colored product. Result was obtained that maximum intensity of dye nile red reacted with alcohol is at 630-640 nm. Linear regression equation (r2), limit of detection, and limit of quantitation of membrane with 2% dye was 0.9625, 0.29%, and 0.97%. Performance of optical sensor was also evaluated through methanol, ethanol and propanol. This study was purposed to measure the polarity and selectivity of optic sensor toward the alcohol derivatives. Fluorescence intensity of optic sensor membrane for methanol 5%, ethanol 5% and propanol 5% was 15113.56, 16573.75 and 18495.97 respectively.