Perceptions Of Intentions Research Articles

The impact of specific health warning messages on Chinese young people's perception of smoking risks and quitting intentions.

Although a substantial body of research has analyzed the effectiveness of cigarette package warning labels in tobacco control, the very general health warnings messages (HWMs) on cigarette packaging in China have shown limited effectiveness in deterring youth from smoking. Therefore, this study investigates the impact of specific and more detailed warning text messages on Chinese young people's risk perception of smoking and their intention to quit. We employed a randomized survey experiment to examine the impact of specific text-based warning labels on Chinese young people's risk perception of smoking and intention to quit. The total effective sample size was 1064 participants. The subjects were divided into three groups: the first group served as the control group, which was shown the existing cigarette package warning labels; the second group was shown cigarette package warning labels related to cardiovascular, digestive, and respiratory diseases; and the third group was shown cigarette package warning labels related to sexual dysfunction. The respiratory disease-related warnings significantly increased young people's awareness of smoking-related respiratory risks (p<0.01). The impact of warning labels for the three common diseases on enhancing young people's overall risk perception of smoking (p<0.05) and their intention to quit exhibited only weak statistical significance (p<0.05). In contrast, warning labels related to sexual dysfunction significantly increased young people's risk perception of smoking (p<0.001) and their intention to quit (p<0.001), with a much higher level of statistical significance compared to those related to the other three common diseases. Detailed descriptions of the risks associated with all four diseases were positively correlated with awareness of smoking-related harm and the intention to quit. However, warnings related to sexual dysfunction had a greater level of statistical significance compared to those related to the other three common diseases. This stronger significance may be attributed to young people's heightened concern about sexual dysfunction.

Wearable Biosensor Smart Glasses Based on Augmented Reality and Eye Tracking.

With the rapid development of wearable biosensor technology, the combination of head-mounted displays and augmented reality (AR) technology has shown great potential for health monitoring and biomedical diagnosis applications. However, further optimizing its performance and improving data interaction accuracy remain crucial issues that must be addressed. In this study, we develop smart glasses based on augmented reality and eye tracking technology. Through real-time information interaction with the server, the smart glasses realize accurate scene perception and analysis of the user's intention and combine with mixed-reality display technology to provide dynamic and real-time intelligent interaction services. A multi-level hardware architecture and optimized data processing process are adopted during the research process to enhance the system's real-time accuracy. Meanwhile, combining the deep learning method with the geometric model significantly improves the system's ability to perceive user behavior and environmental information in complex environments. The experimental results show that when the distance between the subject and the display is 1 m, the eye tracking accuracy of the smart glasses can reach 1.0° with an error of no more than ±0.1°. This study demonstrates that the effective integration of AR and eye tracking technology dramatically improves the functional performance of smart glasses in multiple scenarios. Future research will further optimize smart glasses' algorithms and hardware performance, enhance their application potential in daily health monitoring and medical diagnosis, and provide more possibilities for the innovative development of wearable devices in medical and health management.

The Effect of Urban–Rural Fringe Landscape Environment Enhancement on the Settlement Intentions of Young Talents

As new urbanization and rural revitalization strategies are implemented, the relationship between urban and rural areas is rapidly changing. Accordingly, rural landscape design is becoming increasingly important for promoting rural development. Located at the intersection of urban and rural areas and offering unique geographic characteristics and developmental potential, urban–rural fringe villages offer a valuable setting for assessing how rural transformation and landscape improvement influence the settlement intentions of regional talents. Drawing upon the Landscape Affordance Theory and the Stimulus–Organism–Response Theory, this study develops a model to evaluate how enhancements in comfort, convenience, safety, and aesthetics within rural landscapes influence the perceptions of livability and settlement intentions of young rural talents. The research utilizes a survey of residents aged 16 to 45 in representative urban–rural fringe villages in Nanjing, Jiangsu Province, collecting 230 valid responses. Data analysis was performed using SPSS 26 and AMOS 28 to assess the impact of these landscape attributes on livability perceptions and settlement intentions. This study demonstrates that Perceived Convenience (PCV) and Perceived Aesthetics (PA) have significant positive effects on Design Satisfaction (DS) and Perceived Livability (PL). The research identifies the positive impacts of the four characteristics of rural landscape enhancement on PL, ranking them in order of influence: PCV &gt; PA &gt; Perceived Safety (PS) &gt; Perceived Comfort (PC). Similarly, the positive effects on DS are ranked as follows: PCV &gt; PA &gt; PC. PL is identified as having the strongest impact on Talents’ Intention to Stay (TIS), indicating that improving livability perceptions is crucial for enhancing both design satisfaction and settlement intentions. Our findings demonstrate that improvements to the convenience, comfort, aesthetics, and safety of the landscape environment can significantly affect the settlement intentions of young talents in rural areas. Through field research and empirical data validation, this study highlights the positive effect of enhancements in four key areas of landscape design on the perceived livability and settlement intentions of young talents in rural settings, offering clear guidance for rural planning and design initiatives.

Work Situation of Midwives in Spain: Perception of Autonomy and Intention to Leave the Profession: A Cross-Sectional Study.

Developed countries report specific issues regarding the declining midwifery workforce, and their shortage could have serious consequences for women's sexual and reproductive health. The aim was to understand the perception of autonomy among midwives working in Spain, as well as factors related to their intention to leave the profession and their work environment. A descriptive and cross-sectional study using an online questionnaire. midwives working in Spain in any field (clinical, research, teaching, or management). A sample of 1060 midwives was obtained. Of these, 53.7% (n = 569) feel autonomous in their work, 92.4% (n = 978) perceive that their profession frequently suffers from external interference, 46.6% (n = 494) have experienced sexist behaviors at work, and 53% (n = 561) have considered leaving the profession in the last year. Midwives with less than 10 years of experience (57.7%), those aged 31-45 years (59.8%), those with temporary contracts (38.3%), and those working in hospital care (71.9%) show a higher rate of considering leaving the profession (p < 0.001). Considering the current midwifery workforce crisis in Spain, it seems urgent to improve the working conditions of midwives to ensure the continuity and quality of women's sexual and reproductive healthcare.

Latine Immigrant Perspectives on Trust of Clinical Research.

Introduction: Medical mistrust impedes minority group participation in research, but there are few studies assessing determinants of Latine immigrants' trust in the clinical research enterprise. This qualitative study explored Latine immigrants' perspectives of clinical research. Methods: We conducted telephonic interviews with 20 Latine immigrants receiving care at a Federally Qualified Health Center in Los Angeles, California. Interviews were conducted between December 2021 and April 2022, and resultant data were coded using thematic analysis. Results: Six main themes emerged across two domains. First, trust was influenced by perceptions of the investigators' intentions. These perceptions were primarily based on (1) adequacy of information provided about the research, (2) perceived intent of investigators to respect their humanity, and (3) opportunities to share personal experiences. Second, trust was influenced by perceptions of the study's potential impact, including (4) risk of adverse outcomes, including health risks and risk of immigration status exposure, (5) perceived personal benefits, and (6) perceived community-level benefits. Conclusion: Researchers can build trust and promote participation among Latine immigrants by effectively communicating study objectives, risk mitigation efforts, and personal and community benefits. Enhancing the trustworthiness of clinical research can increase the relevance of scientific findings, representing one pathway to achieving health equity.

Can I Collaborate with You? An Investigation of Trust in Generative AI

ABSTRACTThis study investigates the role of trust in human‐AI collaboration in K‐12 education, focusing on generative AI. Using a two‐factor experimental design (n = 26), we examined attitudes toward AI and creativity level as independent variables and assessed cognitive trust, affective trust, perceptions of usability, and continuance intention to use generative AI tools in text‐to‐text (ChatGPT) and text‐to‐image (Canva) tasks. The results is analyzed with two‐way ANOVA, we find that: (1) text‐to‐text human‐AI collaboration tends to foster higher emotional engagement and trust compared to text‐to‐image human‐AI collaboration; (2) perceptions of usability and continuance intention to use are slightly higher in text‐to‐text interactions, suggesting a preference for text‐based generative AI tools; (3) significant interactive effects between attitudes toward AI and creativity were observed across all measured variables, highlighting the importance of considering both factors in understanding and improving human‐AI collaboration in educational settings, contributing to research on generative AI for learning assistance.

Customer’s social cognition in service recovery satisfaction with human vs robot agent

Purpose Service failures evoke negative customer emotions, which human agents respond to through emotional labor. In turn, customers empathize with the human agent, providing a satisfying service recovery experience. However, robot agents could replace human agents and replicate emotional labor strategies. This study addresses whether customers empathize with apologetic robot agents and how it would affect the service recovery experience. Design/methodology/approach Drawing on emotional labor, social cognition and justice theory, two online scenario-based experiments (N1 = 411; N2 = 253) were designed in which customers watched a video simulating an interaction with a human or a robot agent during a service recovery procedure. Findings Study 1 shows that robot agents handle emotionally driven service recovery interactions and prompt desirable postrecovery behaviors (e.g. brand loyalty). Study 2 identifies customers’ empathy and compassion as mediators, explaining the effect of normative empathic display on customers' perceptions of interactional justice and behavioral intentions. Practical implications Robot agents are reliable substitutes for human agents in handling service recovery procedures. Customers can empathize with robot agents, leading to satisfying service experiences. Originality/value This study demonstrates customers’ capacity to empathize with robot agents during a service recovery procedure. It is also the first application in service research of the EmpaToM experimental procedure from social neuroscience to explore the social cognition dynamic between customers and service agents at the service encounter.

Post hoc explanations improve consumer responses to algorithmic decisions

Algorithms are capable of assisting with, or making, critical decisions in many areas of consumers’ lives. Algorithms have consistently outperformed human decision-makers in multiple domains, and the list of cases where algorithms can make superior decisions will only grow as the technology evolves. Nevertheless, many people distrust algorithmic decisions. One concern is their lack of transparency. For instance, it is often unclear how a machine learning algorithm produces a given prediction. To address the problem, organizations have started providing post-hoc explanations of the logic behind their algorithmic decisions. However, it remains unclear to what extent explanations can improve consumer attitudes and intentions. Five experiments demonstrate that algorithmic explanations can improve perceptions of transparency, attitudes, and behavioral intentions – or they can backfire, depending on the explanation method used. The most effective explanations highlight concrete and feasible steps consumers can take to positively influence their future decision outcomes.

Discounting Counter-Stereotypical Representations in Entertainment Based on Existing Beliefs

ABSTRACT Exposure to counter-stereotypical portrayals in entertainment media has been shown to impact attitudes toward marginalized groups in previous studies, which reveal generally positive but sometimes inconsistent effects. To better understand the role of individual differences in these outcomes, this study examines how perceptions of realism, character typicality, and persuasive intent are influenced by existing stereotypical beliefs. Individuals with high gender- and race-related stereotype endorsement about intelligence were found to perceive counter-stereotypical representations of brilliance as externally unrealistic, undermining the potential for portrayals to positively impact attitudes. This relation was mediated by perceptions of character atypicality. The role of persuasive intent in this process remains inconclusive. By elucidating these mechanisms, this research identifies factors that may impede the prosocial impact of media representations in improving attitudes toward stereotyped groups.

Examining sustainable consumption patterns through green purchase behavior and digital media engagement: a case of Pakistan’s postmillennials

PurposeThe main objective of this study is to identify the variables influencing consumers' perceptions of sustainable purchasing intentions and the effects such perceptions have on actual sustainable purchasing behavior. This paper aims to develop an understanding of the postmillennial generation's consumption of sustainable products.Design/methodology/approachA structured questionnaire was used to collect data for quantitative analysis. It involved sampling a total of 251 respondents, which were postmillennials belonging to the twin cities of Pakistan. A series of tests were applied through Smart PLS4 for all the variables, including descriptive statistics and structural equation modeling.FindingsThe results revealed that there is a significant relationship of social value and electronic word of mouth with digital media usage (DMU). Whereas, link of functional and emotional value with DMU was insignificant. The results also portrayed that there exists a positive link between DMU and sustainable consumption behavior (SCB). Moreover, green purchase intention moderated the relationship between DMU and SCB.Originality/valueThere exists a research gap on the role of postmillennial behavioral regulation and digital media use, as potential influences on their purchase behavior. Despite the fact that digital media has been shown to influence millennials' purchasing decisions in the past, there is still a reluctance among postmillennials to engage in environmentally friendly practices. Consequently, research is necessary to comprehend sustainable consumer behaviors; especially from an unaddressed Pakistani perspective.

Impact of reliable news information on consumers' perceptions and information seeking intentions from a food safety risk

PurposeThis study aimed to investigate whether information from reliable news sources such as medical experts and government officials, along with governmental and individual risk responses, influences consumers’ perceptions of news and intention to seek more information. Additionally, it aimed to explore the relationships between these perceptions and consumers’ intentions to seek information in a food safety risk event.Design/methodology/approachA survey design methodology was employed. A quasi-experimental approach divided 470 Taiwanese participants into three groups, each exposed to varying online news content about food safety news, designed according to the Internalization-Distribution-Explanation-Action (IDEA) model. This involved different combinations of reliable sources and risk response advice to examine the impact on news comprehension and behaviour intentions.FindingsThe results indicated that consumers perceived the news as highly credible when they read it with reliable news sources or risk response advice. Governmental and individual risk response advice significantly impacted consumers’ understanding of news. In addition, perceptions of news credibility and understanding of news can increase individuals’ information-seeking intentions to protect themselves from food safety risks.Originality/valueThis study introduced novel insights into the application of the source credibility theory (SCT) model within Taiwanese food safety incidents, identifying key factors that motivate consumer information-seeking behaviour. It marks an initial attempt to incorporate the IDEA model-based risk communication content into research design, aligning with existing literature while highlighting the critical role of reliable sources in enhancing news credibility and consumer response.

The role of brand identity, brand lifestyle congruence, and brand satisfaction on repurchase intention: a multi-group structural equation model

This study investigated the relationship between brand identity, brand lifestyle congruence, brand satisfaction, and repurchase intention. In addition, this study examined how the primary reference group’s family and peer/friend affected individuals’ perceptions of brand identity, brand-lifestyle congruence, brand satisfaction, and purchase intention through a multi-group structural equation model. A total of 610 valid and useable responses, collected from a social media channel, were analyzed. Grounded in social identity theory and self-congruity theory, a set of hypotheses was examined within a research model. The findings show that brand identity significantly affects brand lifestyle congruence, brand satisfaction, and repurchase intentions. In addition, brand-lifestyle congruence significantly affects brand satisfaction and repurchase intentions, with brand satisfaction also significantly affecting purchase intentions. Also, high-income and elderly consumers tend to ignore the family and peer effects. Middle-aged, middle-income men who value product origin show a strong brand perception, and are less influenced by family. In contrast, women, typically lower-income and price-focused, are more receptive to family and peer effects and generally indifferent to product origin. This research advances brand identity literature by examining the effects of brand brand-lifestyle congruence, brand satisfaction, and purchase intention. It suggests that the synergy between brand identity, brand lifestyle congruence, and brand satisfaction significantly enhances repurchase intentions. Besides, examining profiles in the context of brands, consumers, and reference groups contributes additional value to the field.

The Consumer−E-retailer−Intermediary Triad: Why and When Unfairness Perceptions Undermine Ethicality and Consumer Repurchase Intention

While there is considerable research on consumers and e-retailers; the relationships between the consumers, e-retailers, and their intermediaries—the ecommerce platforms are underexplored. The current research focuses on this triad and examines why and when price unfairness and product unfairness influence consumers’ perception of ethics of the e-retailer and their spillover effects on consumer repurchase intention from the ecommerce platforms. We adopted a mixed-method approach and conducted two studies. The qualitative study performed a content analysis based on 349 real comments of online shoppers. The quantitative study collected data from 632 existing customers of actual ecommerce platforms. The results show negative relationships between unfairness and consumer responses in the context of online retailing. Moreover, perception of e-retailer ethics explains the impacts of price unfairness and product unfairness on consumer repurchase intention from the ecommerce platforms. Besides, the salience of ethicality on repurchase intention depends on the level of prior shopping experience, such that this effect is lessened when shopping experience increases. This research offers significant implications for different stakeholders including e-retailers, ecommerce platforms, policymakers, and consumers to stimulate consumers’ perception of e-retailer ethics and repurchase intention from the ecommerce platforms.

Optimize Brand Culture Positioning to Improve Customer Perception of Brand Image and Purchase Intention

Optimize Brand Culture Positioning to Improve Customer Perception of Brand Image and Purchase Intention

The more you know…? How disclosures, persuasion knowledge training, and political fit impact Cognitive processing of targeted political ads

Scholars and policymakers call for disclosures and educational training to enhance citizens’ critical coping with targeted political advertising. Empirically, however, the effectiveness of such measures remains unclear. Contributing to persuasion knowledge research, this study investigates how targeting disclosures, educational training, and political fit activate targeting knowledge and manipulative intent perceptions and how these, in turn, relate to party evaluation. Results from a 2x2x2 between-subjects experiment (N = 513) suggest that all independent variables increased targeting knowledge. Educational training increased manipulative intent perceptions; political fit decreased them. We found no interaction effects. Targeting knowledge positively correlated with party evaluation. Manipulative intent perceptions negatively correlated with party evaluation when political fit was low. We conclude that 1) targeting disclosures benefit targeting recognition, 2) educational training is not needed for recognizing but evaluating targeting, and 3) for both, individuals rely on political fit despite superior alternatives. Lastly, targeting within their voter base may benefit parties.

Credibility Perceptions of Information and Vaccine Intention: The Role of Collective Vs. Individual Framing Messages

ABSTRACT After four years into the pandemic, we know that COVID-19 vaccines are effective, and it is crucial to increase public compliance with getting the COVID-19 vaccines. The current study examines the interplay of credibility perceptions, perceived benefits, and two different types of vaccine promotion messages: individual versus collective. Data was collected using an online randomized experiment. Findings demonstrated that individual versus collective frames did not influence everyone similarly. The results show a significantly moderated mediation model, such that the association between message frame and vaccine intention was mediated by the credibility of the message, and the relationship between message frame and perceived credibility was moderated by perceived benefits of the vaccine.

The Effectiveness of Educational Interventions for Mental Health Professionals in Reducing Stigmatization Toward People with Pedophilia: A Meta-Analysis.

Mental Health Professionals (MHP) often harbor strong negative attitudes toward people with a sexual attraction to children, hindering the provision of essential treatment. This reluctance stems from pervasive stigmatization, contributing to mental health issues among people with pedophilia and exacerbating risk factors associated with child sexual abuse. Limited research and small sample sizes in prior studies underscore the need to conduct a meta-analysis, examining the effectiveness of educational interventions as a tool for reducing stigmatization toward people with pedophilia in MHP. Eight studies meeting specific inclusion criteria were identified through a literature search. These criteria included (a) peer-reviewed empirical, (b) quantitative data, (c) a focus on attitudes toward people with pedophilia, (d) a sample of MHP that might come in contact with people with pedophilia (or the general public), (e) the intervention is educational, (f) the educational intervention is based on people with pedophilia, (g) pre- and post-test data, and (h) be written in English. Comparable variables within these studies encompassed dangerousness, social distance, intentionality, deviance, punitiveness, anger, sympathy, and motivation to treat. The intervention significantly improved perceptions of dangerousness (d = 0.65), social distance (d = 0.33), intentionality (d = 0.38), and punitiveness (d = 0.77). However, it showed non-significant effects on deviance (d = 0.22), anger (d = -0.22), sympathy (d = -0.12), and motivation to treat (d = -0.04). These findings indicate that educational interventions can reduce MHP stigmatization toward people with pedophilia, especially with contact-based and sufficiently prolonged interventions.

Social media use for work during non-work hours and turnover intention: the mediating role of burnout and the moderating role of resilience.

This study uses survey data from 504 Chinese teachers to investigate the relationship between social media use for work during non-work hours (SMUNW) and turnover intention, focusing on the mediating role of burnout and the moderating role of resilience in this relationship. In November 2023, online survey links were sent to 529 teachers from Shandong Province, China, asking them to report their perceptions of SMUNW, burnout, resilience, and turnover intention. A sample of 504 valid responses was obtained. The analysis was performed using SPSS 26.0 and Hayes' PROCESS MACRO for SPSS for testing the hypotheses. The results revealed that burnout acts as a mediator in the relationship between SMUNW and turnover intention. In addition, resilience moderated the relationship between SMUNW and burnout such that when resilience was higher, the relationship between SMUNW and burnout was alleviated. Moreover, resilience moderated the indirect relationship between SMUNW and turnover intention through burnout such that when resilience was higher, the indirect relationship was alleviated. The results of this study indicate that SMUNW is related to turnover intention through the mediating role of burnout. Furthermore, resilience moderates the influence of SMUNW on burnout and thus weakens the influence of SMUNW on turnover intention through burnout. This study expands our knowledge of the nuanced influence mechanisms of social media use in the context of increasing technostress among public employees. Practically, it suggests that managers should pay due attention to the impairments brought about by social media use, especially from the perspectives of preventing burnout and fostering resilience.

관광자원으로서의 사찰음식의 속성이 방문의도 및 구전의도에 미치는 영향

Recently, there has been an increased interest in temple cuisine due to heightened consumer awareness of health and environmental issues. To establish a unique position as a tourist attraction, it is important to understand consumers' intentions and perceptions regarding temple food. Therefore, the aim of this study was to examine the relationship between the attributes of temple cuisine as a tourist resource and visitors' intentions to visit and recommend it. Additionally, the study investigated the mediating effects of consumers' perception of health value and environmental value on the relationship between temple food attributes and revisit and recommendation intentions. The research analyzed 358 consumers interested in temple food using structural equation and SPSS Process Macro analysis techniques. The results showed that consumers' perception of health value and environmental value mediate the relationship between temple food attributes and visit and recommendation intentions. Specifically, among those who had direct experience with temple cuisine, positive perceptions of environmental and health values were associated with higher intentions to visit and recommend. This study contributes by comprehensively examining the interrelationships and processes among temple food attributes, perceptions of health value, perceptions of environmental value, visit intentions, and recommendation intentions. Based on these findings, the study suggests the need for efforts from stakeholders to promote the positive attributes of temple cuisine, stimulate consumers' health and environmental value perceptions, and expand related institutions where consumers can experience temple cuisine. Ultimately, this can increase tourists' loyalty, visit intentions, and recommendation intentions.

Pengaruh Persepsi CSR terhadap Reputasi Perusahaan, Minat Beli, dan Kepuasan Pelanggan

This research aims to examine the effect of CSR perceptions on customer satisfaction, company reputation and purchase intentions, the influence of customer satisfaction on company reputation and purchase intentions, the influence of customer satisfaction in mediating the relationship between CSR perceptions and company reputation, and the influence of customer satisfaction in mediating the relationship between CSR perceptions and purchase intention. The sample from this research consisted of 200 consumers of Alfamart and Indomaret retail stores in Batam City. Data was collected by distributing questionnaires. The data analysis technique used is multiple regression analysis and Sobel test to test the influence of intervening variables. The research results show that CSR perceptions positively influence customer satisfaction, company reputation and purchase intentions. Customer satisfaction positively influences company reputation as well as purchase intentions. Customer satisfaction indirectly influences the relationship between CSR perceptions of company reputation and purchase intentions. Suggestions for further is research will be able to provide a wider range of respondents by covering fields other than retail to obtain more general information