The study of intangible cultural heritage tourism is of great significance to deeply explore the connotation of intangible cultural heritage and promote the in-depth integration of culture and tourism, and it is necessary to grasp the research trend of intangible cultural heritage tourism. This paper takes 3329 documents selected from the CNKI database and the “Web of ScienceTM Core Collection” database as data samples, and uses Citation Space (CiteSpace software) to conduct metrological analysis to summarize the research situation of Chinese and foreign intangible cultural heritage tourism. The results show that:(1) The research on foreign intangible cultural heritage tourism started 10 years earlier than that in China, and the volume of literature was higher than that in China, and it experienced three stages: the initial period, the rapid development stage, and the deepening and expansion period. Although domestic research started late, the growth rate is fast, from 2008 to 2016, the number of publications caught up with foreign countries, and then entered a period of steady development. (2) In general, domestic and foreign authors have not formed a close cooperation network, foreign authors have partial cooperation, but domestic has not formed a stable core author group. (3) Independent research between domestic research institutions, lack of cooperation, scattered and unbalanced research geographical distribution, lack of cross-regional cooperation, high-yield research institutions are Tarim University, Guilin University of Technology, Guangxi and Xinjiang are the leading places for research. There are many cross-border and cross-regional research institutions in foreign countries. China, the United States and Spain are the research centers, and Sichuan University, Chinese Academy of Sciences and Sun Yat-sen University are the backbone of research. (4) The research on intangible cultural heritage tourism in domestic hot spots mainly includes the development, protection, inheritance and development of intangible cultural heritage tourism, the research on the authenticity and temporal and spatial characteristics of intangible cultural heritage tourism, the research hotspots of foreign intangible cultural heritage tourism focus on the comprehensive attributes of intangible cultural heritage tourism, the impact of the authenticity, sustainable development, management, protection and development of intangible cultural heritage tourism, the development model and the experience summary of intangible cultural heritage tourism in destinations, and the research on the subject’s participation attitude, emotional perception and satisfaction. In short, there are differences in the research of intangible cultural heritage tourism between China and foreign countries, and domestic research should strengthen the collaboration between research institutions and authors, continuously broaden the research content, improve research methods, and make research more scientific and objective.
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