In the transportation sector, motorized vehicles are currently a contributor to pollution in Indonesia, producing CO2 emissions. In an effort to achieve environmentally friendly and low-carbon motorized vehicles, promoting electric cars to the public is an important strategy that is being pursued by countries throughout the world. The large target of converting ICE cars to electric cars requires a series of analyzes to accelerate efforts to convert the use of electric cars from various angles which will ultimately be successful as a promotional medium for potential electric car users. To carry out this analysis, there is one calculation method, namely calculating the total cost of ownership (TCO) of an electric car. This method has been studied in countries that are concerned with promoting the use of electric cars. In this research, we will present a calculation model for the TCO of electric cars and the TCO of conventional internal combustion engine (ICE) cars as a comparison. The cars analyzed in this research consist of several electric cars and ICE cars according to their respective performance levels, where for each electric car an analysis of several battery ownership schemes is also attempted, namely those owned by the car owner, rental batteries and those owned by the car owner. However, some components can be repaired. The calculation model will consist of capital and operational costs, namely the purchase price, resale value, government subsidies, retailer discounts, battery replacement costs, maintenance, insurance, vehicle tax and energy consumption costs. All data was obtained from literature studies and information from vehicle distributors in Indonesia. The TCO model is analyzed based on the average distance traveled, namely 20,000 km/year for 10 years of driving. The research results show that the TCO of BEVs with a rental battery scheme is cheaper than ICEs for cars with 93, 167 & 210 hp, namely 2,961; 6,227; & 5,633 (USD) and the TCO of ICE is cheaper than BEV with a rental battery scheme on cars with 40 & 95 hp, namely 796 & 5,793 USD. Several components that make up TCO costs will later be proposed to be considered for adjustment so that vehicle purchases can grow significantly. Knowledge from this research can be useful for consumers, product manufacturers, planners, and government policy makers.