Online Communication Channels Research Articles

Rumor detection in networks based on the BERT-CNN approach

As of June 2023, China has witnessed a surge in internet users, reaching 1.079 billion, with an internet penetration rate of 76.4%. This rapid expansion of social media and online communication channels has not only enhanced the ease of information sharing but has also intensified the spread of rumors and misinformation. This trend poses substantial threats to social order and public safety. In response to this challenge, this work introduces an innovative approach to detect online rumors, utilizing the BERT-CNN methodology. By harnessing the contextual understanding capabilities of the BERT model and the efficient feature extraction prowess of CNN models, the study has crafted a framework that seamlessly integrates these technologies. This integrated approach proves effective in accurately identifying and categorizing rumors in online data. Through extensive experiments conducted on various real-world datasets, a comparative performance analysis had conducted against existing technologies. The results reveal significant enhancements in key metrics such as accuracy, recall, and F1 score when compared to traditional methods. This affirms the efficacy of the BERT-CNN approach in the domain of online rumor detection. This research not only introduces a fresh perspective to rumor detection technology but also furnishes a robust tool to tackle the challenges associated with the dissemination of rumors in the digital age.

Perception of skin cancer risk and sun protective practices in individuals with vitiligo: a prospective international cross-sectional survey

Many individuals with vitiligo are uncertain about their skin cancer risk, phototherapy risks, and recommended sun protective practices. This study examined the perceived skin cancer risk and sun protective practices among individuals living with vitiligo. A secondary objective was to understand where participants obtain this information. This was a prospective cross-sectional study. An online survey was distributed to vitiligo support group leaders globally who shared the survey with their members. Individuals over the age of 18 and with vitiligo were included. There were 209 survey respondents, the majority were between the ages 35–54 (45.5%, n = 95), female (70.8%, n = 148), White (66.0%, n = 138). Nearly half of respondents believed they were at increased risk of skin cancer because of their vitiligo (45.5%, n = 95) and nearly a quarter (22.5%, n = 47) believed that phototherapy increased their risk of skin cancer. Having vitiligo affected sun protective practices with less than a quarter (24.4%, n = 51) of respondents using sunscreen daily or often prior to their vitiligo diagnosis in comparison to the majority of respondents (60.3%, n = 126) using it after their vitiligo diagnosis. The three most common sources where patients obtained information were the internet and social media (46.4%, n = 97), vitiligo support groups (23.4%, n = 49), and dermatologists (20.6%, n = 43). Despite evidence indicating a decreased risk of skin cancer in individuals with vitiligo and supporting the safety of narrowband ultraviolet B phototherapy, many participants believed they were at an increased risk of skin cancer. Findings were sub-stratified and showed differences in sunscreen usage based on gender, skin color, and percent depigmentation. This study also found nearly half of respondents obtained information related to vitiligo from the internet and social media. The number of participants may limit the generalizability of the findings. Survey questionnaires are also subject to response bias. The findings from this study highlight demographic variations in sunscreen usage which may help guide the development of targeted interventions to improve sun protective behaviors among diverse populations with vitiligo. In addition, this study suggests certain sun protective practices and skin cancer risk perceptions may vary based on extent of depigmentation. Lastly, this study also demonstrates the internet and social media as a popular source for obtaining information, emphasizing the need for dermatologists to leverage various online communication channels to help disseminate accurate information.

Profanity Filter and Hate Speech Detection for Hindi Language

In recent years, the expansion of online communication channels has highlighted the critical need for efficient content moderation technologies to address the growing flood of hate speech and vulgarity. This difficulty also applies to the Hindi language, which is spoken by millions of people throughout the world. This abstract provides an overview of cutting-edge methodologies and improvements in profanity filtering and hate speech identification, with a focus on the Hindi language. Profanity and hate speech in digital communication may have negative consequences for individuals and groups, propagating discrimination, harassment, and antagonism. Addressing this issue in Hindi, a language with significant cultural and linguistic variety, presents particular obstacles. The intricacy of Hindi script, dialect variances, and the context-dependent nature of hate speech complicate the work impossible

Ghosts and Ghosting in Digital Communications

Ghosting, professionally and personally, occurs when there is an abrupt end to communication between 2 individuals without any explanation or when an individual does not follow through on commitments to others associated with their communication. The increase in the available communication channels and speed at which messages can now be transmitted between individuals is resulting in a greater incidence of ghosting or perceived ghosting in our colleges/schools of pharmacy. The impact of ghosting is the disruption of effective communication and communication strategies that are essential to the development of positive and thriving cultures and subcultures in our institutions. The causes of ghosting (real or perceived) in our pharmacy academy could be attributed to increased workload and speed of communication, increased workload and productivity expectations, and increased workload and information volume. The consequences of ghosting in our colleges/schools can result in decreased psychological safety in our cultures, adversely impacting individual well-being, resiliency, grit, and satisfaction and adversely impacting student academic performance and success. There are simple steps that individuals and institutions can implement to minimize ghosting or the perception of ghosting that may occur with online communication channels used by our faculty, staff, students, and outside individuals.

Well-Being, Self-Esteem and Temporal Perspective in Incels: An Italian Study.

The global scholarly attention has shifted toward the phenomenon of inceldom (involuntary celibacy) due to violent incidents involving self-identified incels. There is a growing number of platforms promoting the proliferation of these ideologies, and cases of violence are becoming increasingly severe. This research constitutes one of the limited empirical investigations within an Italian context. This study aims to examine the mental well-being and its associations with self-esteem and temporal perspectives among individuals identifying as incels. Fifty-eighth male subjects aged between 18 and 45 years old participated in the study. Participants, recruited through online communication channels, completed three questionnaires focused on assessing mental well-being, self-esteem, and temporal orientation. The results reveal that incel subjects exhibit low self-esteem and are inclined toward a hedonistic present-focused perspective aimed at immediate gratification rather than future planning. Of note are the data related to the future temporal perspective, which does not show any predictive value on the well-being of incel subjects. Their ability to plan for the long term, defer immediate gratification, and control behavior through the anticipation and evaluation of possible consequences appears diminished. This study discusses the implications of developing targeted intervention programs, given that the incel phenomenon is becoming increasingly widespread. It is, therefore, crucial not to underestimate the potential threat that inceldom could pose in the future.

Technologies and Principles of Students’ Worldview Formation on the Example of Financial University under the Government of the Russian Federation

The article discusses the principles of the students’ worldview system formation, which is conducted by the Financial University as the basis of its educational environment. These principles include building a constructive dialogue concerning the topics of the current agenda; understanding the importance of cultural and spiritual values, professional ethics; orientation to traditions, emphasis on innovation; a versatile view of the challenges which society is facing; the importance of respect for the state and society; benevolent attitude of the student, teachers and staff of the university. Within the framework of the values system formation, technologies are analyzed, as the authors believe that they provide for the harmonious development of a student’s personality during the studying process: the educational process and the process of extracurricular work, work with student associations, social support measures and online communication channels.

How social are self-effects? The impact of feedback on the internalization of expressed opinions in online communication

Online communication channels provide rich opportunities for public opinion expression, and the act of posting may lead to an internalization of the expressed views. This research investigated whether such self-effects are affected by feedback comments and whether this influence is stronger in social network sites than in anonymous online forums. In an experiment manipulating valence of feedback and the media context, 161 participants were asked to express their opinion on a current topic. Results showed limited effects of feedback: Negative comments tended to reduce internalization among participants with non-extreme prior attitudes, but this was independent from the media context.

The Impact of Using E-Filing on Taxpayers is Reviewed from the Principle of Legal Certainty

E-Filing is a service for sending or submitting Annual Tax Returns (SPT) electronically for individuals or entities (Companies or Organizations) to the Directorate General of Taxes via online and real time internet communication channels which are referred to as ASP (Application Service Provider or Service Provider Application). By utilizing this technology, Taxpayers (WP) no longer need to print all report forms and wait for receipts manually. Therefore, this research aims to determine the implementation of E-Filing in terms of the principle of legal certainty and its impact on society. This research uses a qualitative approach that is in accordance with the concept and scope of the problem. The data and information needed are taken from facts and events that have occurred. The results of the research are first, research shows that the use of E-Filing in SPT reporting in Indonesia has adequate legal certainty. This is because the mechanism and implementation have been regulated in the Decree of the Director General of Taxes. The E-Filing concept also provides significant benefits for Taxpayers, such as faster, more cost-effective and efficient reporting. Second, the impact felt by society. Taxpayers are happy with the E-Filing system design which is neat and easy to understand, so that it can increase tax compliance in submitting Annual Tax Returns. Thus, the use of E-Filing in SPT reporting is expected to improve tax compliance and improve tax performance in Indonesia.

Analysis of Digital Tourist's Purchasing Decision Process Based on Feedback and Opinions

Today, tourism and digitalisation are very much intertwined. The phenomenon of tourism in the digital space - digital tourism - emerged with the birth of the internet and has grown in intensity over the years. The evolution of digitalisation has brought about a paradigm shift that has not only led consumers to adopt information and communication technologies, but has also greatly transformed consumer behaviour, preferences and motivations. Indeed, the development of technology has disrupted the traditional booking trends of tourists, their attitudes towards tourism and the social groups of tourists by providing dynamic online communication channels. Digital tourism users - digital tourists - are increasingly aware of the information and communication technologies, services and tools available to them, and are able to shape the market offer tailored to their needs through their actions and the data they provide. One of the most effective means of doing this is to share feedback and opinions online. In our research, I provide secondary information to support the importance of feedback and opinions, clarify its role in digital tourism, and then investigate the phenomenon of electronic-world-of-mouth through a questionnaire survey and decision tree analysis, and highlight the insights and implications of eWOM for digital tourists' behaviour in the online space based on opinions.

Developing a good practice guide for group work that transcends disciplines

Collaborative and group-based learning provides a rich opportunity to enhance student outcomes (Prince, 2004). The Australian National University (ANU) Learning and Teaching Strategy (2022) outlines a goal to promote collaborative pedagogies and ensure students experience group and team-based learning activities. Group assessment is a means to achieve this by structurally valuing and prioritising students working with their peers on complex problems and long-term projects. A small-scale exploratory study (unpublished) conducted by the Centre for Learning and Teaching (CLT) found only 11% of undergraduate courses at the ANU in 2022 had any element of group assessment, emphasising the need to support educators to incorporate more high quality group work and assessment across programs. To address this need, we developed and delivered a digital good practice guide and training workshop that aims to support educators to create and facilitate group assessments that work best for their context. At the heart of the project was a partnership with staff from the School of Engineering who expressed a keen interest in sharing their experience, knowledge, and existing resources relating to the design and support of group work with the broader University. We saw this as an opportunity to enable and enhance sharing between educators and education support staff across discipline areas and colleges, overcoming silos that exist within the University. To maximise our reach and impact, we chose to co-design a digital resource with the School of Engineering promoted through online communication channels because it offers an accessible format that is available all educators at or outside of the ANU. Our good practice guide for group work and assessment responds to the diverse needs and contexts of educators, translating theory from the literature into practical recommendations. The guide is underpinned by the theoretical framework of social constructivism (Vygotsky, 1980), and was created using a human-centred approach to design. The partnership with the School of Engineering made this design approach possible as it established a pathway for us to engage directly with end users. Importantly, we also engaged with staff from across other areas of the University to ensure the content and design of the guide addresses the learning and teaching contexts relevant to their discipline (e.g. predominantly male or International student cohorts) and the emerging context of transdisciplinary courses. This poster will present the process and outcomes of the project from the initial research and discovery phase through to the design, delivery, and evaluation of the good practice guide and accompanying workshop. Alongside this, we will present a critical reflection on how the partnership and engagement with educators across disciplines affected the design and ultimate impact of the resources.

The Evolving Nature (or Not) of Sustainability Communications in New Home Building in Australia

Research has demonstrated that sustainable homes can help mitigate the impact of climate change and assist with meeting international climate targets. However, market implementation has been slow due to limited regulatory regimes and poor engagement by home builders across Australia. In Australia, homes are commonly built by ‘volume home builders’ (VHBs), who are defined as home builders who build large quantities of homes, generally from a standardised set of plans and formats. The Housing Institute of Australia (HIA) ranks the largest volume home builders annually in their top 100 home builders report. To evaluate the VHBs’ approach to communicating sustainability in their home products, this study used content analysis techniques to investigate their use of online communication channels (websites, blogs and social media accounts). This study examined 23 New South Wales VHBs in 2020 and 2022 and compared them to a study of Australia’s top 100 VHBs in 2016. The findings demonstrated a significant increase in the level of sustainability communications in their online channels between 2016 and 2020 but showed a decrease between 2020 and 2022. Overall, the level of detail, the type of information and the educational quality improved from 2016 to 2022. However, only two VHBs provided a high level of sustainability information. The most recent results illustrated that VHBs have moved away from having sustainability links and terminology on their websites compared to the 2020 baseline. This study demonstrated that leading Australian VHBs have an enormous opportunity to improve their sustainability messaging and suggested recommendations for enhancing communication capabilities and providing more meaningful sustainability information.

The Role of Online Communication Platforms in Maintaining Social Connectedness When Face-to-face Communication is Restricted

Social connectedness, an indicator of psychological well-being, requires social interaction and communication among individuals. Prior research usually examined the relationship between the use of online communication channels and the sense of social connectedness under the circumstances where face-to-face communication was readily available. Pandemic provided an excellent setting to study the sole effect of the use of online communication on social connectedness as online communication was not accompanied by in-person communication due to restrictions such as lockdowns. Seizing the opportunity, this study aims at investigating the relationship between the use of online communication platforms and social connectedness at a time when face-to-face communication was not an option and individuals employed online communication channels heavily. To this end, a survey was conducted online on 406 college students in Turkey in November- December 2022 to present retrospective analyses. The findings indicate while face-to-face communication is the prime component to build social connectedness, the use of online communication channels, particularly WhatsApp, social networking sites, video call helped to maintain social bonds among individuals when in-person communication was virtually absent. The research provides insights on how different communication channels can promote social connectedness with varying degrees depending on their social presence.

PERMISSION MARKETING STRATEGY SHAPING CONSUMER BEHAVIOUR THROUGH ONLINE COMMUNICATION CHANNELS

In today's cluttered world, consumers often try to avoid receiving advertising messages through various communication channels. Interruptive advertising is losing its effectiveness. As a result, marketers must change their strategies to retain existing customers and attract new audiences. The purpose of this paper is to review various aspects of permission marketing and to outline some of the ways in which it can be used in practice. The object of the study is the concept of permission marketing and its influence on consumer behaviour. Similar to other marketing concepts, it is constantly changing and evolving. Observation is used as the primary methodology of the study. In addition, the literature review contributes to the analysis of various aspects of the issue. It is one of the concepts that can drastically change the way of communication and create innovative approaches to influence consumer behaviour. Today, online communication channels are the most favourable tools for implementing permission marketing policies. However, due to the fluctuating and unpredictable online environment, they can turn from opportunities into reasons for serious complications. Therefore, the concept introduced by Seth Godin in 1999 requires further theoretical research amidst the development of online communication technologies. Properly planned and executed, permission marketing campaigns can be effective in influencing consumer behaviour. However, it is a strategy designed for longer periods of time. Results. The paper provides a theoretical review of the main aspects of the permission marketing concept: the role of online communication channels, the peculiarities of consumer behaviour and the implementation of permission marketing strategies. In addition, the paper provides a multilateral analysis of the current characteristics of the concept. Finally, the paper proposes some recommendations on how to influence consumer behaviour through different online communication channels within the framework of permission marketing policies.

Communicating for Sustainable Development. How Social Enterprises Aim at Differentiating Themselves Online from Profit-Maximizing Competitors

Sustainable development is the pressing issue of our time. One of many goals within sustainable development is to transform lifestyles and the economy with sustainable production and consumption patterns. Social enterprises are seen as an organizational form with transformational potential for such sustainable patterns. In this paper, we analyzed social enterprises’ contents on various online communication channels to identify how they position themselves as more sustainable organizations with aims and values that differ from the profit-maximizing sector. We conduct a qualitative content analysis of the strategic communication of five successful social enterprises from Germany. Our results show that social enterprises use distinctive characteristics in their communication that differentiate them from the profit-maximizing sector and that are also reflected in the literature and in framing and signalling theory. Social enterprises clearly relate to their sustainability and provide recipients with tips on how to consume and live more sustainably but also frame themselves as “better” alternatives and change makers.

Content analysis of social media regarding obesity as a chronic disease.

Social media is an effective online communication channel. Obesity has been classified as a chronic disease; yet, social media rarely portrays it as such. This study aims to explore the perception of obesity as a chronic disease through content analysis of social media content of obesity-related health organizations and weight loss commercial applications. Using a codebook adapted from the definition of chronic disease, content analysis was conducted to evaluate a set of posts sampled from 11 health-related organizations and 10 weight loss applications Facebook and Twitter accounts. Descriptive statistics were used to assess the extent obesity was portrayed as a chronic disease. A total of 8,106 posts were extracted: 3,019 posts by organizations and 5,087 by weight loss commercial applications. Only 401 (4.5%) posts/tweets were related to obesity as a chronic disease and were posted by obesity-related health organizations. Only 69 (2.0%) posts from all the organizations' posts directly addressed the idea that obesity is a chronic disease. Almost none of the weight loss commercial apps' social media accounts tackled any aspect of obesity as a disease. Commercial applications' posts revolved mainly around recipes, exercise regimens, and behavioral advice, whereas organizations tackled more complications, treatment, and obesity bias. Using content analysis of social media content, obesity-related health organizations and weight loss applications did not emphasize obesity as a chronic disease on their social media platforms of Facebook and Twitter. Weight-loss commercial applications on social media should include more posts to modify the public's perception regarding obesity as a disease, contributing to health promotion. Further research should explore other social media platforms and posts with specific hashtags posted by the general population.

Pedagogical Implications and Methodological Possibilities of Digital Transformation in Digital Education after the COVID-19 Epidemic

In the context of digital pedagogy, internet communication platforms, digital media interfaces, applications, and info-communication tools, best practices are stepping up in the educational process and forming a methodology. The focus areas targeted by the questionnaire presented in this study are digital transformation; the smart use of digital tools; characteristics of the learning environment; classroom activities, learning organization, and methodology; content; and curriculum sharing. During the research, the authors asked what were the online communication channels and digital platforms that teachers have effectively used in terms of learning efficiency in distance learning ordered as a result of the COVID-19 emergency in Hungary. The empirical research goal was to explore the conditions among Hungarian teachers with the help of a questionnaire and a semi-structured online interview. Seven thousand teachers were contacted through email, and a return rate of 10.7% was achieved. The questionnaire was filled in online by n = 751 primary teachers. According to the respondents, the most effective tools in the transformation of education are self-made tutorial videos and real-time written and video-based chat.

Citizens’ Attitudes Towards Online Communication Channels in Contacting Local Governments and the Emergence of Integrated Multi-Channel Platforms: The Case of Orange Table

Citizens’ Attitudes Towards Online Communication Channels in Contacting Local Governments and the Emergence of Integrated Multi-Channel Platforms: The Case of Orange Table

DEVELOPMENT OF ONLINE MARKETING COMMUNICATION MODEL OF ORGANIC AGRICULTURAL PRODUCTS FOR FARMERS.

The purpose of this research studies a foundation for the Development of an online marketing communication model for organic agricultural products for farmers. The sampling groups are 343 organic agricultural product customers in Bangkok and In-depth interviews with ten experts. This study used combined methods of Quantitative research and Qualitative research. The research found that the communication model of organic agricultural products for farmers consisted of 1. The farmers have to know about information technology and marketing, be honest with themselves and consumers, be ethical, and produce good quality products. 2. Contents should be used and straightforward for consumers. 3. Online communication channels should be easy to use, fast, and inexpensive. 4. The ECommerce process consists of information searching, purchasing, payment, and shipment, which have to be easy to use and fast. 5. Consumers and stakeholders consider food safety and clean knowledge about organic agriculture. 6. Re-action of consumers or stakeholders after receiving information that presents satisfaction in the relationship between sellers and customers. The problem with online marketing communication in organic agricultural products of farmers is farmers' need for knowledge in information technology, online communication channels, marketing and branding, creative idea, or content. Consumers trust online marketing communications, which are high-level.

Do hypomineralized teeth affect parents' emotional states and attitudes more than other discoloration conditions?

Discoloration poses a significant esthetic issue, and parents' opinions and emotional states may vary regarding different types of discoloration, such as molar incisor hypomineralization, caries or chromogenic bacteria. This study aimed to assess parent's emotional state and attitudes towards discoloration in primary and permanent teeth. A two-part questionnaire was designed, consisting of questions about demographic data and simulated visuals of different primary and permanent teeth discoloration conditions. The Visual Analog Scale (VAS) was used to determine the emotional state, while parents' attitudes towards dental consultation for each simulated visual were determined using statements such as "Absolutely yes"; "Yes"; "I don't have an idea"; "No"; "Absolutely no". The simulated visuals included cases of "caries with cavitation", "yellow-brown hypomineralized area", "white hypomineralized area" and "chromogenic bacteria". The questionnaire was distributed to 300 parents through online communication channels. Categorical variables were analyzed using Pearson chi-square, with statistical significance set as p < 0.05. A total of 230 parents completed the questionnaire. The highest VAS scores and the highest percentage of "Absolutely yes" responses were observed for "caries with cavitation" in both primary (77.8%, 81.7%) and permanent (60.4%, 94.3%) teeth. Additionally, statistically significant differences were found in the VAS scores for chromogenic bacteria (p = 0.04), caries with cavitation (p = 0.005), white hypomineralized area (p = 0.01) and yellow-brown hypomineralized area (p = 0.02). Comparatively, parental preferences showed statistically significant differences for chromogenic bacteria (p = 0.01), caries with cavitation (p = 0.01), yellow-brown hypomineralized area (p = 0.01) and white hypomineralized area (p = 0.004). Parents displayed stronger emotional responses towards "caries with cavitation" compared to hypomineralization and chromogenic bacteria discolorations and expressed a positive attitude towards seeking dental consultation.

НАПРАВЛЕНИЯ ЦИФРОВОЙ ТРАНСФОРМАЦИИ СФЕРЫ УСЛУГ

The article deals with the issues of digital transformation of the service sector. The author reveals the features of automation of technological and logistics processes, improvement of customer focus, development of online platforms and the introduction of artificial intelligence. Particular attention is paid to the issues of ensuring confidentiality and security of the service sector. The implementation of digital transformation requires a special attitude to the security of personal data, the introduction of appropriate systems and protective measures. Summarization of information allows businesses to collect, analyze and structure large amounts of data about customers, their preferences, behavior and needs. Digital technologies make it possible to personalize service and offers, optimize customer communication by providing convenient online communication channels, the ability to leave reviews and ratings. The author emphasizes the importance of training, motivation, staff development and changes in corporate culture for the successful implementation of the digital transformation of technologies. The directions of digitalization of the service sector in the practical activities of domestic enterprises are revealed. The digital transformation of the service sector in practice continues to expand with the development of technology and provides new opportunities for scaling and improving the efficiency of companies in the market. Examples of digitalization of processes reflect their diversity, opportunities to improve the quality of service, increase customer satisfaction and optimize operating costs in the enterprise.