Official Communities Research Articles

Особенности ведения официальных пабликов МЧС России в контексте развития социальных медиа

The article studies the functioning of official communities of EMERCOM of Russia in VKontakte social network. The main attention is focused on the promotion of publics of territorial departments of the Ural Federal District. The study makes it possible to identify both positive and negative aspects of their work on the online platform. Based on the obtained data, recommendations have been formulated to improve the efficiency of the work of “EMERCOM of Russia” communities.

Social networks as a tool for involving citizens in governance (using the example of the official pages of local administrations of cities in Central Russia)

Social networks are considered by the population as the leading way of communication, therefore public authorities use new technologies to inform and involve citizens in management. The purpose of the work is to evaluate the interaction of citizens and authorities using the official pages of local administrations on the VKontakte social network. The subject of the study is social networks as a tool of interaction between authorities and citizens. The article analyzes the official pages (state publications) of 7 large cities, which are the administrative centers of the subjects of the Central Federal District. Main research methods: analysis, comparison, generalization, methods of descriptive statistics. The author examines the work of Russian and foreign researchers on the problem of the use of social networks in the activities of public authorities. The indicators reflecting the effectiveness of official communities were studied: the activity of citizens on the pages, the level of involvement, the publication activity of the administration, content formats. The data was collected and processed manually and with the help of specialized services. There are few studies in which a comparative analysis of the interaction of local governments with citizens in social networks is carried out, so the article complements the current literature on digital communications in the public sector. An analysis of the indicators that characterize the activity and involvement on the official pages of local administrations shows that the practice of using social networks in the regions is different. All official pages are active, page owners (local administrations) and subscribers (citizens) are looking for ways to interact online. The results will help to identify the strengths and weaknesses of the official pages and offer recommendations for improving the participation of citizens in the management process through social networks.

IIDMCC: An Innovation Idea Discovery Model Using Online Customers Complaint Messages

<p>Online customers’ complaints have attracted increasing attention to innovation developers. By applying text mining and classification-oriented data mining techniques, an innovation idea discovery model using online customers’ complaint messages (IIDMCC) was proposed and implemented in this article. Methods included text mining to derive bags of words, sparsity exclusion to produce a term matrix, and supervised classification data mining to reveal decision rules. The IIDMCC showed 90.63% prediction accuracy based on 14720 complaint messages collected from official forum and online communities of a case company in the mobile phone sector from Taiwan. Validation of data inputs, method, and outputs was conducted via case company specialists. The article concludes that analyses of online complaint messages may potentially contribute to the exploration and discovery of innovation ideas. The paper demonstrates the use of mining open textual data in general and complaint messages in particular in the domain of knowledge discovery in databases.</p> <p> </p>

Instrumentalization of “China” in Southeast Asia's Global Entrepôt: Ayutthaya in the Times of the Ming and the Early Qing Dynasties

Abstract This article analyzes the instrumentalization of “China” in contacts between the Ming and Qing dynasties and Siam-Ayutthaya. It focuses both on the state-to-state relations and those between various members of the Siamese and the imperial societies. “China” and “Chinese-ness” stood for forms of ascribed identity within the Sinocentric world, for a form of social distinction, and for one of many identities assumed in the games of political loyalty. For the Ming and Qing empires, inclusion of a foreign land within “China” was conducted through the ritual and administrative fictions that situated Ayutthaya within a hierarchy vis-à-vis the imperial capital. Beyond the state's discourses, participation in a vaguely defined Chinese culture were means of building social networks within the merchant and official communities in Ayutthaya. For the junkmen that connected Ayutthaya and South China, multiple Chinese identities were instrumentalized and inflected according to the needs and necessities of the moment.

Digital footprint in predicting school graduates’ educational strategy

This research article aims at evaluating the results of the school graduates’ educational strategy transformation with the help of digital footprint data. The analysis of official and unofficial Internet communities of universities in the social network «VKontakte» shows that their active users are school graduates, who thus receive the necessary information about the university. The method presented can become a promising tool to forecast the demand for higher education. The study covers the period from 2019 to 2021, a total of 502 thousand user profiles having been identified, 246 thousand accounts included in the final sample. The results show that during the analyzed period the number of user subscriptions to university communities has decreased in all Russian regions. The orientation towards universities located in other regions has also changed: these were more popular before the pandemic, being subscribed to by the majority of students, whereas after the spread of COVID-19, most of the graduates began to choose universities located in their native region. A significant limitation of this method is that a number of profiles are closed, which logically does not allow to use them in further analysis. The results of the study show, however, high validity and wide opportunities for the use of the digital footprint method when predicting young people’s educational trajectory and planning the enrollment campaign, both on the scale of the university and the whole country.

Development of an Information Model for the Personality’s Social Portrait Formation Using OSINT Technology

The results of the development of an information model for the personality’s social portrait formation are presented. The modelling has been carried out using OSINT technology that is the technology of legal obtaining and using open source information. In the result of the analysis, it has been found out that the social portrait is a heterogeneous semantic network consisting of personalized data. It has been defined that people organize formal and official communities of various orientations and the number of such communities associated with a particular person is practically unlimited. When formalizing the decision-making process, the concept of a group social portrait (GSP) has been introduced, which takes into account the community’s social tendencies united by certain common properties, group members' interpersonal interactions and their behavioural patterns. The obtained information models of personal and group social portraits let to take into account all the main properties of the objects under study, their tonality and significance, as well as to conduct an analysis of the implicit dependencies determination. The next step is to move on to considering the diversity of the digital social environment elements.

Family, friends, and faith-communities: Intellectual community and the benefits of unofficial networks for marginalized scientists.

Throughout the 20th century, female scientists faced barriers to participation in scientific communities. Within psychology, the 1st generation of women fought for inclusion in the university and access to laboratories; the 2nd generation officially gained access to such resources while still in practice being excluded from many areas of psychology and being denied suitable professional opportunities (Johnston & Johnson, 2008; Scarborough & Furumoto, 1987). Scholarship on these challenges tends to focus on power dynamics or on the strategies used by women to overcome obstacles to their full acceptance in the scientific world. In other words, there has been a focus on women's participation in official intellectual communities. Less attention has been paid to the motivational consequences of belonging to unofficial or informal intellectual communities. In this article, we argue that exploring the nature of unofficial communities illuminates a pattern of strategies that accounts for women's success in official communities; challenges a masculine, laboratory-centric model of science; and offers a model of intellectual work that has applications for other disenfranchised groups both in the history of science and in the modern world. We focus on 3 psychologists, Milicent Shinn, Eleanor Gibson, and Magda Arnold, whose success was underpinned by the support of unofficial networks. By so doing, we show how unofficial communities address specific needs for the marginalized. Finally, we explore applications to address the problems of the neoliberal university. (PsycInfo Database Record (c) 2020 APA, all rights reserved).

Factors Influencing the Knowledge Adoption of Mobile Game Developers in Online Communities : Focusing on the HSM and Data Quality Framework

Recently, with the advance of the wireless Internet access via mobile devices, a myriad of game development companies have forayed into the mobile game market, leading to intense competition. To survive in this fierce competition, mobile game developers often try to get a grasp of the rapidly changing needs of their customers by operating their own official communities where game users freely leave their requests, suggestions, and ideas relevant to focal games. Based on the heuristic-systematic model (HSM) and the data quality (DQ) framework, this study derives key content, non-content, and hybrid cues that can be utilized when game developers accept suggested postings in these online communities. The results of hierarchical multiple regression analysis show that relevancy, timeliness, amount of writing, and the number of comments are positively associated with mobile game developers’ knowledge adoption. In addition, title attractiveness mitigates the relationship between amount of writing/the number of comments and knowledge adoption.

Социальные сети как способ взаимодействия с аудиторией каналов культурно-просветительской тематики (на примере «России К»)

The article presents the results of the analysis the official community of TV channel “Russia С” in such social net-works as Facebook, “VKontakte”, “Classmates” and Instagram. These materials published between January 13 and 19 in 2020. The analysis was carried out according to such criteria as the number of posts, coverage, audience reaction (expressed in likes and comments), the nature of communication with the audience, the type of content (broadcast products, materials from the site, unique content), the form of submission of the material (text, video). As a result, official communities have their own unique face and do not repeat the on-air and online versions of the channel.

Особенности продвижения санаторно-курортных услуг в социальных сетях: региональный аспект

The paper deals with the aspects of promoting health resort product in social networks. The author conducted a comparative analysis of spa communi-ties in the social network VKontakte in three resort towns of the Krasnodar Territory: Sochi, Anapa and Goryachy Klyuch. The study revealed that not all health resorts carried out marketing communica-tions with target audiences of VKontakte. The main channels for attracting subscribers to the official communities of Russian health resorts were identi-fied. The research determined the regional differ-ences in the number of subscribers to online com-munities and in the content strategies of health re-sorts in the social network. The author demon-strates that interpersonal communication of Internet users can not only facilitate but also impede the promotion of medical and health services in social media. The research proves that it is necessary to consider the self-organization processes of informal online spa groups when developing and implement-ing the SMM strategy of Russian health resorts.

Learning Management System versus Social Networking Sites

Purpose - The motive of this study was the notice of the constant movement of the students in The University of Jordan (UJ) from official communities to creating groups on SNSs. The purpose of this paper is to illustrate an analysis about students’ usage of E-learning and Facebook, and identifies the major functions that are missing in the e-learning system. This paper firstly, compared students’ usage for Learning Management Systems (LMSs) vs. Social Networking Sites (SNSs), and secondly, investigated the students’ perceptions towards educational value of integrating social networking features in the LMS through Mobile Learning (m-learning).Design/methodology/approach – Data were collected from students from multiple sources: observation, interviews, and survey. The obtained results formed students perceptions toward currently used LMS in the university and SNSs, which lead to extracting their requirements to enhance the LMS used.Findings – The results of this research emphasize the importance of SNSs as a communication tool and the development of e-learning systems to move beyond LMS and engage students in an active use of the system as a resource of their information and collaborative activities.Originality/value –This study contributes to examining UJ students’ perceptions toward embedding the characteristics of the smart learning and the social network services into an e-learning system. In contrast to previous studies in enhancing LMS by just integrating features of SNSs into LMS without utilizing smart learning.

PERSONIFICATION OF INFORMATION IN SOCIAL NETWORKS

This article is devoted to a phenomenon of personification of information in social networks, which are becoming an important media space not only for users, but also for the mass media. Many of the events that have got a response in popular social networks are further reflected in the journalistic articles. The famous personalities acting as newsmakers express their position on any relevant issue on their personal pages. In many popular social networks are presented the official communities of federal and regional mass media. Thus, the content of social networks becomes some kind of media resource and media platform for audience and traditional mass media. Today social networks act as a peculiar source of information through which users receive information corresponding to specific classroom expectations. In this article the author connects such “point wise” oriented content with concept of personification of information – feature of the communication allowing to connect content of the information with perception of an image of the communicant. The presence of journalists and edition in social networks becomes necessary in new mass media space because a modern media text ceases to be distanced from the audience. The space of social networks initially allows Internet users to personalize information posting personal data, commenting on actual events. In this article author considers the peculiarities of this phenomenon on the example of personal pages of different types of users. Depending on the types of users (public personalities, representatives of professional community, ordinary users) publications can have the character of information occasion, transmit personal attitude of journalists to the described events, allow to the actual important social and political issues.

Vitality and ethnolinguistic attitudes of Acadians, Franco-Ontarians and Francophone Quebecers: two or three solitudes in Canada's bilingual belt?

ABSTRACTDo French-Canadian (FC) minorities in New Brunswick and Ontario remain as committed as majority Francophone Quebecers in developing their vitality within Canada's bilingual belt? FCs constitute host communities for interprovincial migrants of FC and English-Canadian (EC) background who can bolster or weaken the vitality of FCs. How FCs and ECs welcome each other as internal migrants has important consequences for Canadian nation-building, and harmonious relations between Francophones and Anglophones as official language communities. Questionnaires were completed by three groups of FC undergraduates: Francophone Quebecers (n = 204), Acadians (n = 227), and Franco-Ontarians (n = 227). All FC respondents identified positively as Francophones while declaring strong language skills in French and reported using more French than English in their everyday lives. FC respondents were more willing to personally mobilize to improve their French-Canadian vitality than outgroup EC vitality. FC participants felt more threatened by the presence of EC than FC migrants, preferred Francophone more than Anglophone migrants, and perceived that FC migrants contributed more to their ingroup vitality than did EC migrants. Implications are discussed based on the ‘two solitudes’ and 'three solitudes' hypotheses, and on the relationship between intergroup threat, zero-sum beliefs and the rejection by FCs of EC migrants.

University Student Communities and Media Habits: From Formal LMS to Social Networks

According to Wenger (1998) communities of practice are important, not only for the profiles of professionals, but also for university students that do not know each other personally, but nevertheless share a “common practice” (Brown, Doguid, 2000, p.205) in order to activate dynamics to exchange knowledge and help each other (Trentin, 2004). Between2005 and2011 the Department of Education of University of Milan – Bicocca opened four student communities, using a Learning Management System, for the purpose of answering students’ orientation needs and engaging students in discussing university issues. The first surveys confirmed the positive acceptation of the communities as an important place to discuss issues, share common goals and find important information about the degree programs. From 2012 due to the growth in the number of social network users (CENSIS 2012, Nielsen 2012), the students of the Department of Education began to spontaneously create Facebook groups and to move slowly to them from official communities. In this research we present the results of a longitudinal study on comparing the use and perception of quality of communities implemented in LMS versus those of Facebook groups. This analysis is the reason the department decided to adopt Facebook groups to develop student communities. The results of this research highlight the importance of media habits over other factors also in the presence of processes where there are high levels of quality realized in less used media.

The Eclipse, the Astronomer and his Audience: Frederico Oom and the Total Solar Eclipse of 28 May 1900 in Portugal

Summary This study offers a detailed analysis of an episode of the popularization of astronomy which took place in Portugal, a peripheral country of Europe, and occurring in the early twentieth century. The episode was driven by the 28 May 1900 total solar eclipse which was seen on the Iberian Peninsula (Portugal and Spain). Instead of focusing on one of the ends of the popularization process, we analyze the circulation of knowledge among scientists and the public, contrast the aims of the various expeditions, professional and amateur, which took place on Portuguese soil, analyze their repercussions in the Portuguese astronomical landscape, and the different ways used by the Portuguese political elite and astronomical community to successfully appropriate this astronomical event to serve their varied agendas, political, social and scientific. In this episode of public enthusiasm for science, a central figure emerged in the network of the official commission, professional and amateur communities and the ‘general public’: Frederico Tomás Oom (1864–1930), an astronomer of the Lisbon Astronomical Observatory. This paper aims to illustrate the different layers of the circulation process, and at proving that the popularization of science was not a unidirectional process from scientists to lay people nor did it serve only a particular agenda, be it political, social or scientific.