Significant advancements towards enhancing the catalytic activity of spinel ferrites in oxygen evolution reaction (OER) have been achieved, however, further studies are required on this regard. In this study, Cr-doped spinel ferrite (NiFe2O4) embedded in N-doped C (Cr-NiFe2O4@NC) was synthesized via a high-temperature treatment using an NiFe Prussian blue analog as a precursor and K2Cr2O7 as a Cr source. Owing to the strong octahedral site preference energy, Cr3+ ions were successfully doped into octahedral sites and tailored the electronic configuration of NiFe2O4, as confirmed by XPS. The Cr-substituted Cr-NiFe2O4@NC exhibited the overpotential of 241 mV at 10 mA cm−2, which was smaller than that of NiFe2O4@NC (266 mV) at the same current density. Meanwhile, the Tafel slope of Cr-NiFe2O4@NC (65.32 mV dec−1) was also lower than that of NiFe2O4@NC (86.96 mV dec−1). Therefore, the Cr substitution can improve the electrocatalytic OER performance of NiFe2O4@NC. In particular, an assembled rechargeable Zn-air battery using Cr-NiFe2O4@NC as the cathode catalyst afforded a high power density (61.1 mA cm−2) together with a high specific capacity (740 mA g−1). Amazingly, it could power light-emitting diodes, demonstrating its real-world application. Density functional theory calculations revealed that Cr ion doping led to electron transfer in NiFe2O4, resulting in a density of electronic states close to the Fermi level, which probably regulated the adsorption/desorption behaviors of oxygenate intermediates (*O and *OOH), thus promoting the reaction kinetics of the OER. This study provides a helpful basis for the development of spinel oxides with high electrocatalytic OER activity and durability via cation doping.