We have carried out a detailed analysis of the region of the hormone, which can be called an “active site”, that is essential for receptor binding and/or agonist activity, on the basis of structure-activity data of peptide hormones published in the literature. We find that one or more aromatic residues, often in a cluster, is present at the active sites of insulin, glucagon, adrenocorticotropin, gastrin, endorphins and angiotensin. Recognition of the functional importance of aromatic residues, combined with sequence comparisons and secondary structural predictions, enable us to identif active sites of nerve growth factor, somatostatin, calcitonin, parathyroid hormone and luteinizing hormone releasing hormone. Aromatic residues also appear to be essential for the function of nonpeptide hormones that act at the plasma membrane, and opiates. The apparently ubiquitous presence of aromatic groups at the active site of peptide hormones may facilitate understanding of the mechanism of action of hormones and provide insights into the design of hormone analogues.