How do organizations manage non-economic value and how can our current models account for it? How do organizations manage value for a larger set of stakeholders beyond primary ones? How do stakeholders guide and shape value creation and appropriation? This panel symposium addresses these and other issues, along with the potential benefits and challenges associated with researching the governance of value broadly construed, both economic and non-economic. Because the impact of contemporary organizations on society cannot, and should not, be ignored, it follows that management researchers should think about the meaning of “value” and its governance in a broader perspective. While the VCA and stakeholder theory have led, in parallel, to substantial developments on this question, both perspectives rest on arguments that ultimately remain grounded in “pure” economic gains as the primary objective of an organization. This shortcoming stands at odds with ubiquitous calls to take on a more inclusive notion of value when dealing with the multi-stakeholdership of contemporary organizations. To address this gap, we are convening a panel of experts who will contribute their own perspective to the question: how can organizations rethink the meaning of value and its governance to produce positive societal benefits that improve lives? By so doing, we will draw attention to the importance of governing both economic and non-economic value for organizations, and to a sense of responsibility for stakeholders that goes beyond strictly economic considerations.