Abstract This study sought to analyze how the media and the general public position street hawking in an economic environment typically constrained by neoliberal orthodoxy. We conducted a critical textual analysis of news articles, op-eds, and video clips from some of the most popular news media sources in Ghana and found that while informal work is often done in turbulent material conditions, marginality and precarity of street hawking are exacerbated by media and popular discourses that are anchored by neoliberalism. We also found that such discourses are resisted by counter-discourses. The study challenges neoliberal analyses of work and labor by explicating the tensions between the attraction to neoliberalism and the reality of its failures for informal work.
Read full abstract