To understand urbanization across the Global South, it is indispensable to consider situated heterogeneous urban situations shaped by global and local forces and their intersections. In the case of Mexico, the political and economic desire for globalization has extended beyond the great metropolis of Mexico City to mid-size cities triggering the formulation of their own urban strategies to become global. This paper explores the connections between neoliberal public policy, globalization, urban modeling, and socio-territorial sustainability in the territorial binomial of the city of Puebla and the municipality of San Andrés Cholula in the period of 2011–2017 and its current consequences, addressed by the local planning route map, and informed by the Orange Economy-guide of the Inter-American Development Bank (IDB), using relevant bibliographical sources, mapping, interviews of stakeholders, and fieldwork. The ultimate purpose of the research project described herein is to provide a multi-dimensional analysis of the development of the territorial situation of the Puebla-San Andrés Cholula-urban binomial, and of its current and potential future consequences, offering supporting information for its urban planning. The research results exposed here reveal urban modeling processes informed by the Global North urban globalization theory, development of global cities in the Global South, local socio-territorial dynamics characterized by economic and political interests imprinted in the public policy, and socio-territorial patterns inherited from the colonial past, resulting in socio-economic and racial discrimination, population displacements, real estate speculation, and risking ecological and environmental sustainability.
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