To solve the probability problem of the Many Worlds Interpretation of Quantum Mechanics, D.Wallace has presented a formal proof of the Born rule via decision theory, as proposed by D.Deutsch. The idea is to get subjective probabilities from rational decisions related to quantum measurements, showing the non-probabilistic parts of the quantum formalism, plus some rational constraints, ensure the squared modulus of quantum amplitudes play the role of such probabilities. We provide a new presentation of Wallace's proof, reorganized to simplify some arguments, and analyze it from a formal perspective. Similarities with classical decision theory are made explicit, to clarify its structure and main ideas. A simpler notation is used, and details are filled in, making it easier to follow and verify. Some problems have been identified, and we suggest possible corrections.