Modern Political Communication Research Articles

Peran Media Sosial Instagram Sebagai Sarana Kampanye dalam Strategi Komunikasi Politik

The role of social media which has a big role in political communication strategies for voter participation and how the relevance of political communication is increasing on social media platforms, implies the development and change of traditional political communication by converging information technology with more modern political communication so as to achieve novelty much more effectively to interact with the community. This research uses qualitative methods with descriptive narratives aimed at providing explanatory results that are easy to understand by describing and understanding social phenomena from the perspective of the subject under study. Subjects in research are individuals involved in the object of research based on information and data. The use of social media platforms can be systematically planned and programmed to develop identity politics, it is important to ensure interactive interactions on social media platforms. It is concluded that social media can be a forum as well as a facilitator and play a role for an interest and has the potential to have benefits in political campaigns. Through platforms such as Twitter, Instagram and TikTok political candidates can interact with the public and successfully win the hearts of the people.

Inventory as one of the leading trends in modern political communication

Inventory as one of the leading trends in modern political communication

The Influence of Social Networks on the System of Public Administration, Law and Order, and the Judicial System

Objective: This article examines the theoretical foundations and practical implications of social networks in the institutional landscape of public administration, law enforcement, and judicial power. It employs the paradigm of netocracy institutionalism to assess the multifaceted influence of social networks and the need for new concepts to understand the complexities of today's communication society.
 
 Methods: The research employs a systematic approach, drawing from theories like netocracy, e-government, legal field theory, and concepts related to internet communications and the information society. It utilizes structural-functional, institutional, and interdisciplinary approaches to analyze the role of social networks in public policy and modern political communication.
 
 Results: Social networks play a pivotal role in modern public administration, with an increasing reliance on information and communication technologies. The notion of e-government encompasses activities based on these technologies, including providing services, information exchange, public procurement, and more. A broader view of e-government focuses on transforming internal and external interactions for optimizing management and enhancing public services, thus promoting electronic democracy. The concept of netocratic public management emphasizes transparency, cooperation, and public involvement in decision-making, aligning with the principles of the information society. Netocracy, represented by a technologically adept elite, influences and manipulates public consciousness and behavior through advanced communication abilities in the digital realm.
 Conclusions: The study underscores the growing significance of social networks in modern governance, with netocracy emerging as a powerful and influential force in the digital age. It also highlights the need for new social structures and concepts to grasp the complexities of today's communication society. In this context, social networks have become indispensable tools for communication between governments and citizens, offering extensive opportunities for interaction and engagement.

Twitterowa komunikacja polityczna w kontekście wojny w Ukrainie: analiza porównawcza wpisów Roberta Biedronia i Antoniego Macierewicza

Rewolucja cyfrowa włączyła w przestrzeń działań polityków media społecznościowe, z których najczęściej użytkowany jest Twitter. Platforma ta sprzyja szczególnej partycypacji użytkowników oraz informowaniu odbiorców o najbardziej bieżących wydarzeniach w czasie niemal rzeczywistym. Można też rozumieć ją jako jedno z najbardziej efektywnych narzędzi współczesnej komunikacji politycznej. Artykuł zawiera analizę porównawczą komunikacji Antoniego Macierewicza, związanego z obozem rządzącym w Polsce w roku 2022 roku, oraz Roberta Biedronia, jednego z liderów opozycji. Analizowane komunikaty dotyczą pierwszego miesiąca wojny w Ukrainie. Do przeprowadzenia badania wykorzystano zarówno metody ilościowe, włącznie z elementami analizy statystycznej, jak i analizę jakościową, opartą głównie na analizie treści. Celem badania jest wskazanie różnic w komunikacji oraz ukazanie ich twitterowych wypowiedzi o wojnie w Ukrainie w kontekście szerszej strategii komunikowania politycznego zgodnej z programem reprezentowanej partii i odnoszącej się do działalności na scenie politycznej (polskiej czy też europejskiej). Analiza wskazuje również na różnorodność komunikatów przekazywanych za pośrednictwem medium społecznościowego oraz na ogólne polaryzacyjne tendencje, rozwijające się mimo społecznych głosów wzywających do zjednoczenia się w celu pomocy ofiarom rosyjskiej agresji. Political Communication on Twitter in the Context of the War in Ukraine: Comparative Analysis of Posts of Robert Biedroń and Antoni Macierewicz: The digital revolution has brought social media into the space of politicians’ activities, the most widely used of which is Twitter. This platform fosters special participation of users and informing the audience about the most current events in almost real time. It can also be understood as one of the most effective tools of modern political communication. The proposed article provides a comparative analysis of the communications of Antoni Macierewicz, who is associated with Poland’s ruling camp in 2022, and Robert Biedroń, one of the opposition leaders. The analysed communications concern the first month of the war in Ukraine. Both quantitative methods, including elements of statistical analysis, and qualitative analysis, based mainly on content analysis, were used to conduct the study. The aim of the study is to identify differences in communications and to show their twitter statements about the war in Ukraine in the context of a broader political communication strategy in line with the program of the party represented and relating to activities on the political scene (Polish or European). The analysis also points to the diversity of messages communicated through the social medium and the general polarising tendencies developing despite public voices calling for unity to help the victims of Russian aggression.

Information architecture on the websites of major American political parties: Qualitative-heuristic assessment and comparative analysis

The Internet has become a very important tool of modern political communication. Political parties use it for a variety of purposes, including relationships with its supporters and potential voters. Therefore, the website of any political party is an important channel of communication. Such a website should be user-friendly to various audiences. The purpose of the article is to assess the quality of information architecture (IA) on the websites of the two major American political parties: the Republican Party and the Democratic Party. Triangulation of methods was used in the research: a qualitative-heuristic assessment of the IA on the mentioned websites, expert assessment and a comparative analysis. Within the examined websites, there is a noticeable lack of some important components of the IA. The website of the Republican Party is slightly better in terms of quality than the website of Democratic Party by 14.09%. The results of the conducted research may have an impact not only on the assessment of the technological advancement of parties but also on the image and public perception, and therefore also the effectiveness in reaching voters of a given party. This approach should contribute to the development of websites research in order to improve the quality of user experience and information processes.

Turn-Taking Strategies of Secretary Harry Roque as a Presidential Spokesperson: A Conversation Analysis

This research aimed to analyze the conversation style used by former Presidential Spokesperson Harry Roque in political interviews. Specifically, it aims to determine the turn-taking strategies used by former Sec. In political interviews, Roque identifies corresponding pragmatic power relations based on the dominant turn-taking strategies employedbyformer Sec. Inpoliticalinterviews, Roqueascertainstheoverallconversational style portrayed by former Sec. Roque, and glean the conversational style used by Sec. Roque. To achieve these, a descriptive research design was utilized. Five political interviews featuring Roque with accumulated airtime of three hours were transcribed to acquire on-hand data from the conversations. The conversation analysis revealed that Spokesperson Roque employed dominant turn-taking strategies such as overlapping, directness, and indirectness to control the conversation and assert his authority. He did not conform to the traditional manner of politicians, as he was straightforward in his utterances and did not use evasion when asked questions. Spokesperson Roque’s conversation style aimed to command attention, assert authority, talk upfront, and talk longer in political interviews. However, this style aligns differently with the mandate of being a spokesperson as promulgated in Executive Order No. 4, 2010, which emphasizes information sharing and trust building. Notably, Spokesperson Roque’s conversation style was like that of former President Duterte, which highlights the critical role that Presidential Spokespersons play in shaping public perception of the President and their administration. This study underscores the importance of understanding the complex dynamics that govern the relationships between Presidential Spokespersons and the leaders they serve, particularly in modern political communication.

English Political Neologisms: From Semantics to Pragmatics of Usage

The article is concerned with linguistic means of political discourse as one of the forms of communicative interaction in society. The general notion of discourse with respect to thematic, socio-psychological and functional approaches is considered, the notion of political discourse as a specific use of communication aimed at retention of political power is also analyzed. A supposition about the importance of person-centered approach in the process of interaction between public authority and members of the society within the media landscape is made, in particular, while using social networks, creating an illusion of intimacy and targeted communication of a politician with a member of potential electorate. Modern political communication is not so much based on topic-oriented language system as is determined by emotional stylistic format clearly seen in the choice of original linguistic means. In order to analyze linguistic material, a number of methods have been used: the method of componential analysis, contextual analysis and intent analysis in combination with personological approach to the estimation of politicians’ personalities and their professional activities, which made it possible to determine the specificity of cultural-situational functioning of neologisms in media. The analysis of political neologisms from the point of view of their semantics with the emphasis on evaluative and national-cultural components of connotative meaning as well as the linguopragmatic effect of their usage seems to be high on the agenda. The introduction of neologisms gives prominence and a certain competitive advantage to speakers thanks to creating an expressive effect and the consequent imprinting of neologisms in the linguocognitive worldview of recipients. Two groups of neologisms with explicitly (containing related semantic components of meaning) and implicitly (on the base of extralinguistic factors) expressed negative evaluation have been distinguished: socio-political neologisms and personological political neologisms. It is stated that political neologisms obtain stimulating and manipulative potential and can not only serve as triggers to social activity but can also be a means of manipulation with the purpose of reinforcing cognitive stereotypes. Personological slang neonominations are notable for significant stability of referential meaning, high frequency of usage due to simplicity of word form and easiness of memory retention since they often reflect common value orientations of ordinary carriers of mass consciousness.

Политический нейминг: тенденции и стратегии

This article attempts to identify new methods of name formation in the modern polytonymic system of Germany in a diachronic aspect. It is noted that over the past five years in Germany, political naming has undergone noticeable changes, caused primarily by the transformation of the entire political system of the country, as well as party functions. The dominant tactic for achieving effective political communication through thoughtful naming is determined by the manifestation model of the formation of polytonyms-slogans, which is also reflected in additional (pre-election) party designations. Particular attention in the study is paid to studying the influence of digital processes on party naming. It was revealed that the widespread Internet technologies in modern political communication forms new nominative trends with the inclusion of the digital concept in the nominative part of the political brand. The use of anglicisms in the names of political associations in Germany is considered as an actual trend of name formation with a high communicative and pragmatic effect. The described methods of nomination are defined as specific features of the modern polytonymic system of Germany, indicating the destruction of the rooted nominative image of the political "party" and the expansion of the onomastic model of the party name through new methods of nomination in modern political discourse.

Политическая коммуникация в период международных бифуркаций

The avalanche-like nature of information flows has led today to the destructuring of all communication links in the world. Political communications under these conditions look more and more like channels with expanding "black boxes" and improperly used "white noise". The purpose of this analysis is to identify the specifics of political communication under conditions of international bifurcations. The methodology of the analysis is based on the symbiosis of modern theories: mathematical modeling of communication by C. Shannon and W. Weaver, political cybernetics by D. Easton, political communication by D. J. Lilleker and P. Lazarsfeld, crisis communication by R. Ulmer, T. Sellnau and M. Seager, and game theory with opposing interests. According to the results of the analysis the specific characteristics of modern political communication are distinguished: its technological (not process) character, non-classical interaction of the communicator and the communicant in it, the transformation of the communicant into a "black box", and the manipulative attitude to the communicator. It is possible to draw a basic conclusion about the transformation of classical political com­munications from the process of information transfer into the technology of mutual in­te­raction of its participants in a manipulative format for political decision-making.

The Specifics of Modern Political Communication in Germany: the Fight For Lexicon

Abstract. This article highlights some aspects of modern political communication in Germany. Various linguistic and extralinguistic factors determine the relevance of the problem. The main purpose of the article is to look at the sphere of “language and politics” from the point of view of their interrelation, to demonstrate the power that the language of politics has over public opinion and the political situation in the country. To this end, the article describes the language of politics in terms of political linguistics, offers a classification of political vocabulary, and characterizes word–symbols, such as Liberty, Safety, Democracy and Terrorism as a reasonable way of expression and differentiation between words and political content. It is noted that political communication as an ideological discourse is aimed at the fight for power, while the main task of the language of politics is the fight for vocabulary, which ultimately is the fight for voters. The desire to influence the political preferences of voters in conditions of a worsening migration crisis in Germany dictates the need to consciously choose one’s words: positive words-banners, such as Peace, Fairness and Safety, to increase the importance of their position in public opinion, or to mobilize their own supporters; or negative words-labels, such as Terrorist, Islamist and Extremism, to reduce the importance of the position of the enemy or verbally attack one’s political opponent. Through the example of actual concepts of migration discourse, namely welcome culture, leading culture, farewell culture, the article examines the strategies and tactics through which political communication is a struggle for vocabulary, thus showing the correlation of language and policy.

ПОРІВНЯЛЬНИЙ АНАЛІЗ КОМУНІКАТИВНИХ СТРАТЕГІЙ ТА ТАКТИК ПРОМОВ АНГЕЛИ МЕРКЕЛЬ ТА ПЕТРА ПОРОШЕНКА

The article is devoted to topical problems of modern political communication, its linguopragmatic and psycholinguistic aspects. The paper analyzes the speeches of former German Chancellor Angela Merkel and former President of Ukraine Petro Poroshenko. The authors of the article considered the communication strategies and tactics that are often used in the speeches of politicians in Germany and Ukraine. The authors studied the specifics of the speech of politicians and identified the patterns of use of various communication techniques, in accordance with the goal that politicians needed to achieve. Particular attention was paid to the strategy of self-presentation and tactics of identification and solidarity that implement it, as well as strategies for forming the emotional mood of the recipient and its implementing tactics of emphasizing positive information and addressing the emotions of the recipient. In addition, a comparative analysis of the linguistic techniques used in the speeches of Angela Merkel and Petro Poroshenko was carried out. The methods of using communicative strategies and tactics discussed in the article can be used for further research in linguistic and political discourses. Currently, the study of political speech is very relevant. After all, by analyzing the experience of previous politicians, current and future government officials of a country can avoid many mistakes and establish strong contacts with their domestic and foreign partners. Also in the framework of linguistics and psycholinguistics, the study of speeches of politicians can be useful for developing patterns of language behavior of politicians, to identify features of influence on the minds of recipients of different levels: the voter audience and the partner audience.

Vox populi, vox neminis: Crowds, Interactivity and the Fate of Communication

ABSTRACT Philosophy’s engagement with mass media has often been ambiguous: many critical theorists, from Benjamin to Bourdieu, recognised the emancipatory potential of modern communication technologies, but they also denounced the economic, political and ideological forces at work in the creation and dissemination of public opinion. Looking at different media, these authors emphasised the dialectical tension between the plurality of the public sphere and different forms of control and manipulation. In the present paper, I argue that this line of criticism, albeit important, is no longer sufficient. I claim that contemporary forms of communication, defined by a unique emphasis on interactivity, cannot be analysed simply in terms of the opposition between dominant and marginalised agents or discourses. In its most extreme form, interactivity leads to an implosion of the distinction between the sources and the targets of the information flow, which calls into question the very possibility of a meaningful communicative exchange. To clarify the nature of this phenomenon, I retrace the evolution of modern political communication, from live speeches to digital platforms and social networks, and discuss its implications for recent debates on political authority, participation and representation.

Technology Impact in Modern Political Communications: Psychological Grounds

The author writes about the manipulative technologies used in political communications and an attempt to interpret through the prism of psychological and anthropological concepts (cognitive psychology, evolutionary psychology). The article discusses such political technologies as “Wait Zone”, “Victimisational Snow”, “semantic differentiation”, “Fear trade”, “false theatricalisation”, “red herring”, and “Creating a victim”. Political technologists analyse them quite superficially, not trying to understand the deep psychological foundations of their effectiveness, so an attempt is made to understand this issue with support for social, cognitive, and evolutionary psychology. The author does not claim that his explanations will be exhaustive, but it suggests that they can shed light on the particular effectiveness of media exchange techniques. This issue is particularly relevant in connection with the thesis of many specialists that humanity has entered a new media manipulation era — The post-truth era. It seems that this determines the special relevance of this article.

Analysis of Modern Political Communication Dynamics

The Study of Modern Political Communication Dynamics Analysis uses a progressive qualitative research methodology using a political democracy theory approach, as an analytical tool in order to create communication conditions as desired for efforts to harmonize modern political democracy, as well as in an effort to build an integrated political system in the development of science and technology better communication. The findings of this study are the modernization of political communication by using the development of science and advanced communication and information technology, in line with the development of political ethics, norms, rules, and being able to build a better democracy. Then also findings related to efforts to create political integration that prioritizes moral ethics in a normative and responsible manner, as a political challenge in the midst of increasingly competitive social life. This is done in an effort to convey political messages and information, public policies, and political decisions to create a good and clean government. Then political communication is the creativity of interaction between humans, political actors, and society, as an appreciation of human rights, equal rights as leaders with character and authority. This is increasingly important, it is also a matter of continuing to build people's trust, as sovereignty and power which is a political mandate to lead in the demands of the development of a digital and virtual political system and political democracy, as a phenomenon of modern political democracy today and in the future as an effort to integrate community life.

Socio-political processes in the aspect of modern political communication technologies

Socio-political processes in the aspect of modern political communication technologies

О тематическом номере «Политизация социально значимых тем в медиа»

The thematic issue of the magazine is devoted to the problems of politicization of socially significant topics in the media space and ultimately touched on a very wide and diverse range of issues, which, nevertheless, revolve around the role of the media and social media in modern politics. In this context, politicization is interpreted as the process of involving non-political issues in political communication. That is why the choice of political problems discussed in the media can reveal the essence of the political regime in a particular country, reveal the adequacy of political institutions to the needs of society and assess the effectiveness of political governance. Most of the articles are in the nature of empirical research, which investigate important problems of modern political communications in Russia and abroad. The range of research methods is also very extensive and includes polls, questionnaires, focus groups, content analysis, discourse analysis, case studies, etc. Following the problem of "politicization", among the most important concepts are the ideas of "media literacy", “network leadership”, “political mobilization”, “personification of politics”, “corporate citizenship”, etc. Research shows that social media has become an important factor in the politicization of socially significant topics. This thematic issue is aimed at specialists in the field of applied political science and political communication.

РЕЧЕВАЯ СТРАТЕГИЯ ДИСКРЕДИТАЦИИ ОТЕЧЕСТВЕННЫХ ВОЕНАЧАЛЬНИКОВ В РУССКОЯЗЫЧНОМ СЕГМЕНТЕ ИНТЕРНЕТА

Statement of the problem. The study of the mechanisms of speech influence on the addressee is an important issue in linguistic research of modern political communication, which takes place in the context of conflict-generating communication between ideological opponents. One of the fields of information confrontation is Russian military history with its key events and iconic personalities. In our work, from a linguistic point of view, we consider the speech strategy of discrediting Russian military leaders. Negative-evaluative means of language are analyzed, as well as stylistic techniques aimed at updating negative information about them and providing a psychological impact on readers. The study of conflict-generating texts about Russian military history allows us to describe the features of the actualization of linguistic units in them that can lead to the creation of a conflict, which can beused in the development of measures to prevent possible social tensions. The purpose of the article is to identify and provide a linguo-pragmatic analysis of conflict-generating texts about Russian military leaders. Methodology (materials and methods). The material for the study was the conflict-generating texts about Russian military leaders posted on the Russian-language segment of the Internet. The main methods of analysis are the method of linguo-pragmatic analysis, the method of linguo-stylistic analysis, the method of contextual analysis. Research results. In the course of the work, a number of speech tactics of the discrediting strategy are identified: the tactics of demythologization, ridicule, equating to the followers of an ideology based on violence, etc. Defamation and irony are distinguished as the most frequent techniques. The predominance of vocabulary with negative evaluative connotations is noted.

Political Image of the Regional Leader on Instagram

The article is devoted to the study of the features of modern political communication in the context of society networkization. The interaction of a regional political leader and society in the sign-symbolic space of political communication is considered.The purpose of this paper is to identify the main image-role semantic constructs, which are reflected in the messages of the head of the constituent entity of the Russian Federation, posted by him on the popular Internet platform for social media Instagram. In addition to establishing the most actively used semantic image-role constructs, the research determines the degree of it`s popularity and the level of it`s approval among the audience of this Internet platform.The qualitative and quantitative type of content analysis was chosen as the main applied research method. In addition to it, a comparative analysis method is used. The conceptual basis of the research is formed by the theory of the information society, as well as the concepts of “network image”, “digitalization policy” and “network identity”.According to the results of the conducted content analysis, it was found that more often than others in the messages posted on the studied official Internet page of the political leader in Instagram, such an image-role construct as an “organizer” is presented. This corresponds to the type of leadership characteristic of this political leader. Among the entries that aroused a relatively increased attention of the audience of the Internet platform, there are messages where a number of image-role constructs are presented, including: “crisis manager”, “organizer”, “team player”, “builder”, “open leader, hearing society” and “business executive”. Such a uniform distribution of the audience’s interest in it`s functional and semantic constructs may be explained by the fact that the head of the region is actively paying attention to each of the designated thematic areas.The highest level of approval from the audience of the Internet platform was received by the messages, which reflected such image-role constructs as “family man” and “leader looking to the future”. Considering the relatively inactive use of the designated semantic constructs by the head of the region in the messages posted on his official Instagram page, it is noted that an increase in the number of messages, which would reflect these image-role constructs, may enhance the leader’s positive image and, as a result, the level of his support in society.

Перспективные подходы в международной конфликтологии: коммуникационный аспект

The paper presents the analysis of modern political communications in terms of availability of adequate information and scientific and educational resources within the political discourse. The theoretical and methodological framework of the article is based on political communication studies being the most essential focus area of modern political science. The authors present the analysis of history and the current state of political communication issues being an element and a tool to study political processes, identify the specific characteristics of public political discourse in the context of existing contradictions in social development.
 To resolve some of the difficulties, the authors present a new unique interface (link) between political science and political discourse – electronic resources of systematized political science publications and political documents in the form of online libraries with books, articles, reports, documents available – ‘Library of a Political Scientist’ and ‘Library of a Conflictologist’, which are a unique form of inventory of available scientific and educational resources. ‘The Library of a Political Scientist’ is more universal in nature and is intended for rather broad audience. ‘The Library of a Conflictologist’, although being a more specialized information and analytical resource, at the same time contains multimedia (photos, videos, maps, infographics) and interactive (test game on six conflicts) components, which is in line with the modern educational and research paradigm. These resources are a new way of filing political science publications; they are intended to maintain by means of information and references modern scientific discourse in Russia on topical issues of Russian national and international policy, as well as international political conflictology in the geopolitical arena of Russian interests.

Tropofigures as New Realities of Texts in Modern Political Communication

The article examines the mechanisms of organizing verbal constructs that manifest the linguopragmatic structure of texts in modern Russian political communication. A special class of figurative means of political language stands out – tropofigures. Tropofigures include irony and parcelling, which are characterized, on the one hand, by formal-semantic ambivalence and, on the other hand, by an apparent idiostylistic touch. The proposed methodological framework of the study aimed at the identification and systematic characterization of the categorical features of these synergetic linguistic signs, facilitated the description of the ways of their exemplification in political interactions. The authors established that the tropofigures of irony and parcelling ornamentally form the antinomy of the identity / non-identity of the sign and the object (semasiological discrepancy between the logical and grammatical organization of the syntagma). The tropofigures not only organize the expressive-pragmatic center of political discursive practice but also fulfill the function of a verbal marker of the cognitive mechanisms of text formation, which allow the participant to present their communicative goal setting in a certain way. The authors emphasized that the tropofigures of irony and parcelling are transformed from means of enhancing expressiveness into markers of the idiomental process and set a different social perception. The results of the linguistic rhetorical research indicate new mechanisms of convergence / divergence of semantic constructs in various political interactions and, as a result, linguocultural "reaccentuation" of sign-symbolic and axiological constituents of the political institution in the modern Russian-speaking space.